Apollo.io Pricing
apollo.io · Enrichment APIs · refreshed 2026-05-04www.apollo.io/pricing
The all-in-one platform to grow your business
1 credit per email lookup; 8 credits per phone; credit packs sold separately
$0
$49
per monthSelf-serve
Contact sales
Plans & what each tier includes
Synthesized from Apollo.io's public pricing page on 2026-05-04. Tier names normalized to a starter / team / business / enterprise pattern; the actual Apollo.io pricing page is the source of truth for in-tier features.Free
$0
forever900 credits/year, no card
Access to Apollo.io's enrichment apis surface
Standard per-unit pricing applies once free quota is consumed
Full public API documentation available
Entry paid
$49
per monthSelf-serve checkout via card
Per-unit pricing: 1 credit per email lookup; 8 credits per phone; credit packs sold separately
Public API access for integrations and AI agents
Account creation required for API key issuance
Scale
Self-serve
higher tierHigher monthly quotas and per-unit discounts
Reduced per-unit cost vs. Entry tier
Priority support, additional seats, advanced features
Card checkout, no sales contact required
Enterprise
Contact sales
customCustom pricing negotiated with the Apollo.io sales team
Dedicated account manager and SLA commitments
Volume discounts on per-unit costs
Procurement-friendly: invoicing, NDAs, security questionnaires
What Apollo.io charges
Apollo.io operates in the enrichment apis space. The published pricing page lists 4 tiers, including a free tier, starting at $49/mo, with per-unit pricing of 1 credit per email lookup; 8 credits per phone; credit packs sold separately. The pricing page positions plans as: "The all-in-one platform to grow your business".
For the deeper analysis — score, simulation, pros & cons for AI agents, and the one-line fix that would lift this listing into the Verified band — see the agent-readiness scorecard.Apollo.io pricing FAQ
Apollo.io's lowest paid plan starts at $49 per month, with 4 tiers in total alongside a free tier. Per-unit pricing is 1 credit per email lookup; 8 credits per phone; credit packs sold separately. Pricing reflects what was published on 2026-05-04 — see the live Apollo.io pricing page for the most current terms.
Yes — Apollo.io publishes a free tier: 900 credits/year, no card. This makes it possible to evaluate Apollo.io without committing budget.
Apollo.io's public pricing page lists the following per-unit pricing: 1 credit per email lookup; 8 credits per phone; credit packs sold separately. This is the rate captured by xpay's Agent-Ready SaaS Index on 2026-05-04 and is the basis for the agent-readiness score on the linked scorecard.
Apollo.io's pricing page positions itself as: "The all-in-one platform to grow your business". Per-unit pricing of 1 credit per email lookup; 8 credits per phone; credit packs sold separately is published. For the strict definition of agent-buyable PPU — a per-task purchase that an AI agent can complete without an annual commitment — see the agent-readiness scorecard.
Partially. 3 Apollo.io tiers are self-serve via card checkout; 1 tier requires contacting sales.
Yes — Apollo.io's API documentation is publicly accessible at https://docs.apollo.io. An AI agent or developer can inspect the integration surface without authentication.
xpay scored Apollo.io 68 / 100 on its Agent-Ready SaaS Index, which places it in the Approaching Agent-Ready band. Apollo publishes four named tiers (Free, Basic $49, Professional $79, Organization $119) with per-credit semantics openly documented (1 credit per email, 8 per phone, 1 per AI research run). Three tiers offer a 'Buy now' self-serve checkout flow, and the Free plan grants 900 credits per year with no card. xpay could not verify a one-shot anonymous PPU path or a machine-readable pricing manifest, so two dimensions are partial. For the full 6-step purchase simulation and the one-line fix that would lift this listing into the next band, see the linked scorecard.
In the Enrichment APIs category, xpay's Agent-Ready Index lists multiple alternatives ranked by their ability to support AI agent purchase. Visit the agent-readiness scorecard for Apollo.io to compare with 3 nearest peers, or browse the full Enrichment APIs category from the index.
Compare with similar SaaS
Can an AI agent buy from Apollo.io?
68
/ 100 in xpay's Agent-Ready SaaS IndexApollo publishes four named tiers (Free, Basic $49, Professional $79, Organization $119) with per-credit semantics openly documented (1 credit per email, 8 per phone, 1 per AI research run). Three tie…
See the full scorecardIncludes the 6-step agent purchase simulation, score breakdown across 7 dimensions, and the one-line fix that would lift Apollo.io into the Agent-Ready Verified band.At a glance
900 credits/year, no card
$49/mo
1 credit per email lookup; 8 credits per phone; credit packs sold separately
3 tiers
4
Public docs
Compare nearby
Apollo.io pricing summary derived from a live read of https://www.apollo.io/pricing on 2026-05-04. For the agent-readiness assessment — including the 6-step purchase simulation and a per-dimension scorecard — see xpay's Agent-Ready SaaS Index entry for Apollo.io.