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  1. Agentic Commerce Index
  3. Crafts Hobby

Crafts Hobby: who AI shoppers get told to buy from

The crafts hobby shelf across 18 countries, this week.
Week of Jul 20, 2026·3 runs·reconstructed index
Brands tracked
292

0

New entrants this week
—
movement starts next week
Avg. independent share
69%

0

%
Most volatile country
—
movement starts next week

Every country we watch

🇺🇸 United States
A

#1 · Hobby House Needleworks

65% independent
🇨🇦 Canada
B

#1 · Red Heart

60% independent
🇬🇧 United Kingdom
A

#1 · Hobbies

60% independent
🇮🇪 Ireland
B

#1 · EAI Education

95% independent
🇦🇺 Australia
B

#1 · 1000Pcs DIY

80% independent
🇳🇿 New Zealand
B

#1 · Rolife

100% independent
🇩🇪 Germany
B

#1 · Cutefun Book

75% independent
🇫🇷 France
A

#1 · Water Art

60% independent
🇮🇹 Italy
A

#1 · Angela Barretta

65% independent
🇪🇸 Spain
A

#1 · 3D Wooden

60% independent
🇳🇱 Netherlands
B

#1 · Box Candiy

75% independent
🇧🇪 Belgium
B

#1 · Assortiment de

65% independent
🇨🇭 Switzerland
B

#1 · Sonnenfnger-Set

30% independent
🇵🇱 Poland
B

#1 · Hobbii X

65% independent
🇷🇴 Romania
B

#1 · Pusheen

75% independent
🇬🇷 Greece
B

#1 · ArtSkills DIY

60% independent
🇸🇪 Sweden
B

#1 · Diamond Art Club

65% independent
🇩🇰 Denmark
B

#1 · Hobby Lobby

95% independent
Flagship: United States
Verify this yourself — paste into ChatGPT:
Act as a shopper in United States. I want to buy crafts hobby online. Recommend the best independent brands and where to buy — give me a ranked shortlist with the store each is sold at.
Run a crafts hobby store?

Find the country where you already appear — and the ones where you don't yet.

See where you stand
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