This is an info Alert.
x402 Logo
  • Product
    • Become Agent-Ready
      • Merchants
        Agentic Commerce — list your store across ChatGPT, Gemini, Claude & Perplexity
      • Publishers
        Monetize your content when AI agents read, cite, or train on it
      • SaaS Companies
        Treat AI agents as first-class customers with agent-priced checkout
    • Monetize
      • Monetize MCP Server
        Charge per call on any MCP server in 2 minutes
      • Monetize AI Agents
        Turn n8n, Zapier, Activepieces workflows into revenue
      • Agent Feed
        Pay-per-query access to licensed publisher content for your agents
  • Resources
    • xpay Ecosystem
      • xpay✦ Tools
        1,000+ pay-per-use tools for your AI agents
      • Agent-Ready SaaS Index
        25,481 SaaS scored on agent-buyability
      • SaaS Pricing Database
        Pricing pages indexed across 1,000+ categories
      • GitHub
        Open source repositories
    • Agent Building
      • Agent Frameworks
        AI frameworks for building multi-agent systems
      • x402 Integration
        AI frameworks with x402 payment integration
      • Networks
        Blockchain networks supporting x402
    • Company
      • About xpay✦
        Our mission, products, and protocols
      • Blog
        Latest insights and updates
      • Docs
        Complete xpay documentation
  • Pricing
  • Blog
  • Docs
Get Started
  1. Merchants
  2. Agentic Commerce
  3. Index
  4. Ethique

Ethique

Emerging · 34/100
ethique.com
CA

Canada

Hair Care
Shopify Plus
Agent checkout ready
(13)

Ethique makes plastic-free, vegan shampoo bars, skincare, and products for your home and pets

Looking to buy products or deals from Ethique?

Shop live deals across Ethique and thousands of stores with an AI agent.

Visit on xpay.deals

Can an AI agent buy from Ethique today?

Ethique’s agent-readiness across the seven things autonomous shopping agents check.

34/100

Emerging
ProductOfferCatalogFreshnessRichImageAgentAgent

Product JSON-LD

0 · weight 18

Offer clarity

0 · weight 16

Catalog feed quality

39 · weight 16

Freshness and inventory

94 · weight 14

Rich PDP schema

25 · weight 12

Image and media

47 · weight 8

Agent commerce surface

9 · weight 9

Agent accessibility

95 · weight 7
The one change that lifts Ethique most

Emit a Product JSON-LD block on every PDP with name, sku/gtin, description and image[].

How AI agents see Ethique

What xpay has indexed about this store for AI shopping agents.

78

Products indexed

6

Categories

85

SKUs

$14

Median price

70% off

Top deal

14

Live deals tracked
Live deal depth
Distribution of discounts agents can see right now
1–20%
21–40%
41–60%
8
61–80%
81%+
What Ethique sells

For face cleanser and bodywash bars

2

Unscented

1

Decadent chocolate

1

Tinted

1

Cleans and refreshes dog fur

1

Perfect for trial and travel

1

A sample of the catalogue agents see

Indexed from Ethique. Shoppers browse and buy these on xpay.deals.

Nectar™ Unscented Lip Balm
So Cocoa™ Nourishing Lip Balm
Clarifying Shampoo Bar for Oily Scalp and Hair: St Clements™
-50%
Clarifying Hair Duo for Oily Scalp and Hair
-50%
Lightweight Conditioner Bar for Fine Hair: Wonderbar™
-50%
STRENGTH + VOLUME Bundle

What claiming Ethique unlocks

This page already adds value unclaimed. Claiming turns the backlink followed and hands you the controls.

Now (unclaimed)Claimed
How agents describe you

From public storefront only

You edit catalogue, pricing & policies

Your store on xpay

Standard listing

Verified merchant — trusted link to your site

Deals feed on xpay.deals

Aggregated automatically

You own and update it

Agent checkout

Whatever your storefront exposes

Direct checkout inside ChatGPT, Claude, Perplexity

Profile cost

Listed for free

Free + priority support

OWN THIS STORE?

Is Ethique your store?

Claim it to verify ownership, correct your catalogue and pricing, and turn on agent checkout — listing is free.

Your path towards getting to 100% Agentic Commerce Readiness.
How it works

Ethique and similar stores

A neutral side-by-side of stores with comparable catalogues, based on what agents can see today. For information only.

StoreCategoryAgent readinessMedian priceAgent checkoutLive deals
Ethique
This store

Hair Care

34
Emerging

$14

14

IGK Hair

Hair Care

29
Emerging

$34

8

l'ange

Hair Care

29
Emerging

$42

8

ZeroWasteStore

Hair Care

27
Emerging

$28

8

ACURE

Hair Care

34
Emerging

$22

8

More Health & Beauty stores

Hair Story
30
up to 50% off
Hair Story
USHair Care
Overtone
33
up to 50% off
Overtone
USHair Care
Good Dye Young
29
up to 47% off
Good Dye Young
USHair Care
Dr.PAWPAW
31
up to 50% off
Dr.PAWPAW
GBHair Care
OLAPLEX
30
up to 41% off
OLAPLEX
USHair Care
R+Co
30
up to 38% off
R+Co
USHair Care
Vegamour
30
up to 35% off
Vegamour
USHair Care
Harklinikken
30
up to 40% off
Harklinikken
USHair Care

Frequently asked questions

It is a deterministic score across seven things autonomous shopping agents check — catalogue visibility, structured feed quality, live-deal freshness, discount depth vs comparable stores, agent checkout readiness, discoverability, and merchant control. We compute it from what is publicly observable about the storefront; no private data is used.

Pricing, stock, and live deals are refreshed on a regular cadence and shown with the date observed. The agent-readiness assessment only changes when the store’s underlying dynamics meaningfully change, so the narrative stays stable between routine refreshes.

Positively, yes. Claiming verifies ownership and turns both the xpay.sh agent-ready-index link and the xpay.deals store-page link to your site into followed backlinks — two dofollow signals from established domains. It does not change anything on your own storefront directly.

This is an independent agent-readiness profile compiled by xpay from public information, similar to a directory listing. It exists to help shoppers and AI agents, and to let Ethique claim and control how agents see them.

Yes. Claiming the profile lets you correct catalogue, pricing, and policy details. If you would prefer not to be listed, you can request removal from the claim flow.

Explore the Merchant Agent-Ready Index

Thousands of D2C stores scored on how ready they are for autonomous shopping agents — browse by category.

Browse by category
Browse the full indexAll merchantsApparel & AccessoriesHealth & BeautyHome & GardenFurnitureFood & BeveragesSporting GoodsPet SuppliesToys & Games
x402 Logo

The agent-readiness stack for the AI shopping era — helping merchants, publishers and SaaS companies get discovered, cited and transacted with by ChatGPT, Perplexity, Claude, Gemini and the custom shopping agents underneath them.

CompanyAgentically Inc. (d/b/a xpay✦)1875 Mission St, Ste 103San Francisco, CA 94103, United Stateslegal@xpay.sh · privacy@xpay.sh
or ask your AI app
Company
About xpayGitHubDiscordllms.txt
DevelopersDocumentationAPI ReferenceSDKs & LibrariesQuickstart GuideOpenAPI Spec
Stay Updated
Subscribe to receive the latest xpay updates and agent-readiness playbooks.
Social
  • For Publishers
    • News
    • Finance
    • Dev / Tech
    • Travel
    • View all verticals
  • Agent Feed
    • AI Search Engines
    • RAG Builders
    • Browser Agents
    • Vertical Research
    • Browse full catalog
  • Agent-Ready Index
    • SaaS Pricing Database
    • Agent-Ready SaaS Index
    • Verified band
    • AI & ML
    • Sales & CRM
  • Products
    • Pricing Widget
    • Monetize MCP Server
    • Paywall
    • Smart Proxy
    • Monetize AI Agents
    • xpay x402 Facilitator
  • Agentic Economy
    • Timeline
    • Resources
    • Manifesto
    • Stack
  • Agentic Commerce
    • Get listed
    • Pricing
    • Free audit
    • Shopify
    • WooCommerce
    • Apparel & Accessories
    • Health & Beauty
    • Overview
  • Protocols
    • Overview
    • x402
    • MPP
    • UCP
    • ACP
    • AP2
    • TAP
    • A2A
  • Agent Frameworks
    • Overview
    • LangChain
    • CrewAI
    • Claude MCP
    • AutoGPT
    • LangChain vs Mastra
    • LangGraph vs Pydantic AI
  • Company
    • About xpay
    • Blog
    • Docs
    • GitHub

© 2025 Agentically Inc. All rights reserved.
Privacy PolicyTerms of UseAcceptable Use Policy