German mid-market e-commerce, now agent-shoppable.
OXID eShop has quietly powered serious German mid-market and B2B catalogues for two decades. xpay reads your OXID shop, publishes a clean AI feed in the right language and currency, and routes purchases back to your existing checkout.
Module install · Multi-shop · Routes to your existing checkoutAI ate your search traffic.
People are asking ChatGPT and Google what to buy instead of searching. Those AIs answer — but they don't send buyers to your store. The brands listed inside those AIs make the sale. Everyone else watches.
50%
of Google searches now end without a click to any website$0
you earn when AI answers a shopping question using your products4×
more people using AI to find and buy products than 18 months ago↓30%
average drop in organic search traffic for stores with content-heavy sitesShopping moved. Most brands haven't.
Your customers are asking AI "what's the best yoga mat?" or "find me a birthday gift under $50." If your products aren't inside those AI assistants, you're invisible to your next customer.
Customer asks ChatGPT for a product recommendation. Your brand doesn't show up. Someone else gets the sale.
Google Gemini answers the shopping question — but sends buyers to bigger brands who are already in the system.
With xpay: your products appear inside ChatGPT, Gemini, and 4 other AI assistants — and the buyer pays you directly.
The right shape for the platform you already run.
OXID eShop is the long-standing choice for German-speaking mid-market retailers and B2B operators who want a serious self-hosted platform with proper B2B features — customer groups, contracted prices, multi-shop in one installation. The platform doesn't get the SaaS spotlight, but the catalogues running on it are deep and the buyers are real. xpay was built to fit OXID's operational reality. The module installs through the standard installer, respects your sub-shops, languages, and customer groups, and publishes to AI surfaces — ChatGPT, Gemini, Claude, Perplexity — for DACH buyers asking in German. Your existing checkout, payment modules, and B2B workflows stay untouched. No replatform, no parallel storefront.
Open source
Open source
You host it yourself
Headless-friendly
B2B-ready out of the box
Best with ACP
OXID eShop → agent-ready in three steps.
Install the OXID module
Upload through the standard module installer. Works on OXID eShop CE / PE / EE 6.x.
Multi-shop and multi-language go live
Each shop and language in your OXID setup publishes its own AI feed.
Buyers complete in your checkout
Agent buys land in your existing OXID cart with the right shop and currency.
Listed. Sold. Paid.
Multi-shop respected
Sub-shops within an OXID installation each get their own feed and visibility rules.
B2B-aware
Customer-group pricing in OXID Enterprise can be surfaced where you allow.
No theme rewrite
Module reads via standard OXID API surfaces — no template overrides.
xpay handles every emerging spec for you.
Curious about the details? Most OXID eShop stacks pair naturally with ACP.The AIs your customers ask every day.
When a buyer asks any of these "where can I buy X?" — your products appear and they can buy in one tap.
ChatGPT
Used by 200M+ people daily to find and compare productsGoogle Gemini
Built into every Google search and Android phonePerplexity
Fastest-growing AI search engine for shopping researchClaude
Trusted by power users for high-consideration purchase researchMicrosoft Copilot
AI shopping inside Windows, Bing, and EdgeAI shopping agents
Autonomous agents that buy on behalf of customersWhen a shopper asks an AI agent
Once your store is listed, ChatGPT, Claude, and Gemini surface your products as native shopping cards inside their answers. Tap a surface to preview how a relevant query renders — the cards below stand in for your real catalog.
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Categories selling well from OXID eShop stores
Explore how AI shoppers research and buy in each vertical — and what xpay does to put your brand in the answer.
Or compare with other platforms
xpay supports every commerce platform that matters — pick yours.
And 41 more platforms supported
Magento, BigCommerce, commercetools, Saleor, PrestaShop, OpenCart, Shopware, and many more.OXID eShop — frequently asked
Quick answers from our onboarding playbook.
OXID eShop Community, Professional, and Enterprise editions on 6.x.
Yes. Customer groups and price lists in OXID Enterprise are respected.
Your customers are buying inside AI chat right now.
Your products should be there. List for free today — and start appearing every time someone asks an AI what to buy.