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Shopify apps
Design elements - Other
Magic Zoom Plus
Magic Zoom Plus
by Magic Toolbox
4.6
(82 reviews)
Best suited for stores selling products that benefit from detailed image inspection or close-up viewing.
Magic Zoom Plus lets users hover to zoom an image and click to enlarge an image on any product page. Image zoom to display products in stunning detail and the enlarged view displays helpful thumbnails for quick browsing. Magic Zoom Plus supports Shopify's native video functionality too, so you can upload your videos to products as you normally would an image, and the video will display as part of the main image gallery. Image zoom to display products in stunning detail and the enlarged view displays helpful thumbnails for quick browsing. Magic Zoom Plus supports Shopify's native video functionality too, so you can upload your videos to products as you normally would an image, and the video will display as part of the main image gallery. more Works with variant images, so your images change when you swap the colour/size. Magic Zoom Plus can be integrated with Shopify themes and custom built themes. Customize options easily on the app settings page, like the magnifier zoom.
Copy from the Shopify App Store listing, unedited.Design elements - Other
Top line
conversion rate
From $69/mo
1 tier
70/100
Solid · from 83 reviews
What it does
Works with variant images, so your images change when you swap the colour/size.
Magic Zoom Plus can be integrated with Shopify themes and custom built themes.
Customize options easily on the app settings page, like the magnifier zoom.
One plan, no tiers to choose between
This developer publishes a single plan ($69 one-time charge), so plan choice does not arise — the only decision is whether to install it. The listing summarises it as “From $69”.
Pricing
$69 one-time charge
70
/ 100Solid
Scored on 83 merchant reviews we hold for Magic Zoom Plus, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.
Recent reviews rate below this app's own average
Reviews in the last 12 months average 4.33, 0.40 stars below the lifetime average of 4.73. Worth reading the newest reviews before installing.Review history
2013–2026 · 83 reviews read| 2013 | 5 reviews |
|---|---|
| 2014 | 3 reviews |
| 2015 | 3 reviews |
| 2016 | 7 reviews |
| 2017 | 5 reviews |
| 2018 | 7 reviews |
| 2019 | 8 reviews |
| 2020 | 16 reviews |
| 2021 | 9 reviews |
| 2022 | 4 reviews |
| 2023 | 5 reviews |
| 2024 | 4 reviews |
| 2025 | 4 reviews |
| 2026 | 3 reviews |
What merchants say
4.6
14%
of reviews get an answer23%
had used it a year when they wroteRecent merchant reviews
The newest 8 of 82. Open one to read it in full, with the developer's reply where there is one.
We use this app on multiple stores, and rarely if ever have any issues. If we ever do have a problem they fix it for us immediately. Customer service is easily reachable, fast, and polite. Highly recommend.
Nous utilisons Magic Zoom Plus depuis plusieurs années avec toujours la même satisfaction. L'app est très facile à configurer et à modifier, sans besoin de connaissances approfondies. Le résultat est excactement celui attendu. Le support technique est très rapide, incroyablement efficace et courtois. On y devine une très belle équipe! Mille mercis à Magic Zoom Plus!
Could not get it working. It loads in very slow and wonky. Support is pretty much useless. They sent "it's fixed" multiple times without actually fixing anything
Besides being a great app, the support team at Magic Zoom Plus is phenomenal. We had a problem with the app conflicting with a part of the products section. After contacting their support, they quickly logged in and fixed the problem. I am very impressed by their quick and thorough customer support
LAST EDIT: After receiving a new message from the support, I realized that the mistake was mine. I had ticked the retina image switches for the zoom and the gallery which had caused my images to display too small. All fixed now and the app is back on our Website. Many thanks to Paula for her help! I decide"d to keep the entire review as it is as it may help other people who may face the same issue ;) This app is great! EDIT: I’m disabling the app today while concerns #2 and #3 are being addressed. However, the way my images are displayed on click is the real deal breaker. When the gallery opens, the images appear even smaller than in the initial view. Unfortunately, this is completely counterproductive and pushes visitors to close the gallery. I still don’t understand why the app can’t display images the way Shopify does natively. While Shopify’s approach sometimes enlarges images too much (depending on the original size), at least visitors get a proper zoom when they click. It’s a shame because otherwise, this app is very well done and probably ideal for businesses that can share full-resolution images without concerns about counterfeiting. INITIAL REVIEW: I have been using this app for a couple of years now and I'm globally very satisfied! It does what it says and doesn't slow down our Website. To top it off, it's super fairly priced with a one-time payment! Only missing features to make it perfect are: - the ability to zoom expand beyond the actual size of the image (like a digital zoom effect). Because if your images are not big enough, the expanded view makes no difference with the initial size. - a feature to force all images to display at the same size in the gallery view - a feature to display the image captions in the gallery (not when zoomed or expanded)
The app is really good and the support team has been very helpful. only this is I would love if they can implement adding video onto the extended view it would be so helpful.
Works in Impulse theme, but doesn't seem to work in Influence theme.
Brilliant! I installed it with the click of a button and it worked immediately. It has improved the look of the product pages astronomically. Easy settings if you want to refine the look. It also fixed a previous product image issue where when clicking on it loaded the image into the parent browser tab. It looks much better than it did before. Had a little teething issue to begin with and support was very quick to respond and resolved it very promptly. Highly recommended. 5 Stars !!
Magic Zoom Plus FAQ
Answered from this app's own listing and its full review record.
Best suited for stores selling products that benefit from detailed image inspection or close-up viewing.
Paid plans start at $69/month across 1 published tier. Prices are as listed on the Shopify App Store and can change — confirm before installing.
On our scorecard Magic Zoom Plus rates 70 out of 100 — solid — read from 83 merchant reviews. The developer has published replies to 12 of 83 reviews. The score reflects what the review record shows, nothing more.
82 merchants have reviewed Magic Zoom Plus, averaging 4.6 out of 5. We hold the review history from 2013 to 2026, which is what the year-by-year chart on this page is built from.
At a glance
4.6 / 5 · 82 reviews
4.33 from 6 reviews
6
12 of 83 reviews
1 months
From $69
July 3, 2012
2013 – 2026
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