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  4. Dotdigital for WooCommerce

Dotdigital for WooCommerce

Connect your WooCommerce store to Dotdigital and put customer, subscriber, product and order data at your fingertips.

90+ active installsFree on WordPress.org
View on WordPress.orgSupport forum
Will this break my store?

What the WordPress.org registry says about keeping Dotdigital for WooCommerce running.

WordPress compatibility
Tested to 6.8.6 — 2 branches behind 7.0
A branch or two behind — normal for a plugin between releases.
Last updated
8 months ago
At least 3.1 releases a year since launch. WordPress.org only lists versions still available for download, so the real number may be higher.
Requires PHP
7.4
Your host must be running at least this version.
Requires WordPress
5.7
Contributors
4

90+ active installsWordPress.org reports installs in bands, not exact counts.
Maintenance & trust

Scored on how Dotdigital for WooCommerce is looked after — not on how many stores run it.

Mixed signals
Not enough public feedback to put a confident number on this one. Little public feedback — score rests mostly on release activity. What we can see is below.

Maintenance
26 / 35
Updated 243 days ago.
WordPress compatibility
14 / 20
Tested to WP 6.8.6, 2 branch(es) behind.
Support responsiveness
Not enough data
Only 0 support thread(s) — not enough to judge.
Merchant satisfaction
Not enough data
No ratings yet.
Listing transparency
7 / 10
Provides: screenshots, description
2 of 5 measures had too little evidence to score. They are left out of the total rather than counted as zero — otherwise a plugin would be marked down for being small rather than for being poorly kept.Measured 2026-08-02 from the WordPress.org plugin registry.
Ratings

No one has rated this plugin on WordPress.org yet. That is a statement about the ratings page, not about the plugin — plenty of well-kept plugins never collect them.

Dotdigital is a marketing automation platform that provides brands globally with the tools they need to acquire, convert, and retain customers. Our plug and play connector lets you sync your data from your store to your Dotdigital account to empower your marketing. Dotdigital gives you all the tools you need to send on-brand emails, automate campaigns, and manage mailing lists to engage with your audience.

  • Sync all your contacts to dotdigital, and segment them for your cross-channel campaigns.
  • Use your customers’ order history and browsing behavior to better target your audience.
  • Build and automate lifecycle programs to engage your customers and drive revenue.
  • Subscribe customer and guest mobile numbers to SMS marketing, with consent data.

If you’re not a Dotdigital user already you can find out more about us at dotdigital.com.

Once you’ve set up your integration, you can build automated journeys with data-driven marketing programs. Boost your ROI with abandoned cart, AI-powered product recommendations, advanced personalization, social re-targeting, and cross-channel marketing automation programs.

Dotdigital for WooCommerce will help you:
* Inspire customer engagement with beautifully designed email campaigns
* Identify valuable customers with multiple segment templates and a fully flexible segment builder
* Reach niche audiences with hyper-targeted landing pages, surveys, and forms
* Automate lifecycle campaigns based on customer behavior across email, SMS, social, push, and more.
* Encourage repeat sales with replenishment programs
* Optimize every customer touchpoint, from account creation to post-purchase with transactional emails
* Win back lapsed shoppers with abandoned cart campaigns
* Re-target customers who are browsing your store and showing high purchase intent
* Sell more with predictive product recommendations in email and on your store
* Keep an eye on your most important store KPIs with commerce intelligence dashboards
* And much more

How the plugin works

  • When you activate, deactivate or uninstall the plugin, we send a plugin id (a random string that we create) to dotdigital. This allows Dotdigital to identify your website.
  • To connect to dotdigital, you install some additional files (see below) to create a ‘bridge’ with some middleware called API2Cart.
  • Once connected, Dotdigital syncs data from your website to the platform via API2Cart, using your plugin id to confirm it’s you.

Disclaimer

The software made available to you is provided “as is” without warranty of any kind, either expressed or implied and such software is to be used at your own risk and without modification.

Plugin details
Version2.1.0
Last updated2025-12-02 10:06am GMT
Added2021-10-01
Requires WordPress5.7
Tested up to6.8.6
Requires PHP7.4
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The agent-readiness stack for the AI shopping era — helping merchants, publishers and SaaS companies get discovered, cited and transacted with by ChatGPT, Perplexity, Claude, Gemini and the custom shopping agents underneath them.

CompanyAgentically Inc. (d/b/a xpay✦)1875 Mission St, Ste 103San Francisco, CA 94103, United Stateslegal@xpay.sh · privacy@xpay.sh
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