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  4. Flexible EAN for WooCommerce

Flexible EAN for WooCommerce

The Flexible EAN for WooCommerce plugin can save the EAN barcode for simple and variable products.

200+ active installs
2.7
(3 ratings)
Free on WordPress.org
View on WordPress.orgSupport forum
Will this break my store?

What the WordPress.org registry says about keeping Flexible EAN for WooCommerce running.

WordPress compatibility
Tested to 7.0.2
Tested against the WordPress branch in use today.
Last updated
1 month ago
At least 8.1 releases a year since launch. WordPress.org only lists versions still available for download, so the real number may be higher.
Requires PHP
7.4
Your host must be running at least this version.
Requires WordPress
6.4
Contributors
2

200+ active installsWordPress.org reports installs in bands, not exact counts.
Maintenance & trust

Scored on how Flexible EAN for WooCommerce is looked after — not on how many stores run it.

90

out of 100
Well maintainedSome ratings or support history.

Maintenance
35 / 35
Updated 30 days ago.
WordPress compatibility
20 / 20
Tested to WP 7.0.2 (current).
Support responsiveness
Not enough data
Only 0 support thread(s) — not enough to judge.
Merchant satisfaction
7 / 15
2.7/5 across 3 rating(s).
Listing transparency
10 / 10
Provides: screenshots, description, homepage
1 of 5 measures had too little evidence to score. They are left out of the total rather than counted as zero — otherwise a plugin would be marked down for being small rather than for being poorly kept.Measured 2026-08-01 from the WordPress.org plugin registry.
Ratings

2.7

3 ratings
5★1
4★0
3★0
2★1
1★1
Every rating WordPress.org holds for this plugin, not a sample. Written reviews live in the plugin's WordPress.org reviews forum.

Flexible EAN for WooCommerce is a powerful and easy-to-use plugin designed to help you manage European Article Numbers (EAN) or barcodes in your WooCommerce store effortlessly. Whether you are selling physical products that require unique barcodes or need to manage inventory more efficiently, this plugin offers all the essential features to seamlessly integrate EAN barcodes into your WooCommerce store.

The plugin can also generate codes to the default GTIN, UPC, EAN or ISBN WooCommerce field.

Plugin features

✅ Add and Display EAN Barcodes

With Flexible EAN for WooCommerce, you can easily assign EANs to each product and display them on the product page. This feature allows you to manage and show the product barcode directly within your WooCommerce store, ensuring that your customers have access to crucial product information.

✅ Support for Variations

If your products have variations, such as different sizes or colors, each variation can have its own unique EAN. This ensures accurate tracking and management of each individual product variant.

✅ Support for the default GTIN, UPC, EAN or ISBN WooCommerce field

The plugin is compatible with the new WooCommerce field. The Flexible EAN can generate the barcode for a WooCommerce product, multiple products, or categories. The feature is available after the plugin activation in the product edit screen, and through plugin options.

✅ Customizable EAN Settings

The plugin now includes a robust set of customizable settings. This new feature allows you to tailor the appearance and functionality of EANs on your website to meet your specific needs. From choosing where the EAN is displayed to customizing the barcode format, the plugin gives you complete control. You now have more options to customize how EANs are displayed on your product pages. Choose the format, adjust the positioning, and even control the visibility of EANs based on product categories or types.

✅ The [flexible_ean] Shortcode to Show the Product EAN

The [flexible_ean] shortcode is a powerful tool, which allows store owners to easily display the EAN (European Article Number) of a product on any WooCommerce product page. This shortcode is highly versatile and can be placed within product descriptions, custom tabs, or any other content area that supports shortcodes.

When you place the [flexible_ean] shortcode on a product page, it automatically retrieves and displays the EAN associated with that specific product. The EAN is a standardized identifier used globally for tracking products in stores, which is especially useful for managing inventory, ensuring product authenticity, and simplifying supply chain operations.

When this shortcode is placed on a WooCommerce product page, it will dynamically display the EAN of the product that the customer is currently viewing. This feature is particularly useful if you want to highlight the EAN in a specific location on the product page, such as next to the price, under the product title, or within the product description.

✅ The id Parameter in the Shortcode to Place the Specific Product’s EAN in Other Pages or Posts

In addition to displaying the EAN on product pages, the id parameter within the [flexible_ean] shortcode expands the functionality by allowing you to display the EAN of any specific product on other pages or posts within your WordPress site.

The id parameter is used to specify the unique product ID of the product whose EAN you want to display. This is particularly useful when you need to refer to a product’s EAN outside of its dedicated product page, such as in blog posts, landing pages, or custom pages where you might be discussing specific products. This feature is especially beneficial for creating detailed product guides, comparison pages, or marketing content that requires the EAN to be visible alongside product information.

✅ Compatibility with Popular WooCommerce Extensions

Flexible EAN for WooCommerce is fully compatible with other popular WooCommerce extensions, including those for inventory management, product import/export, and PDF invoices. This ensures that your EANs are properly handled across all aspects of your WooCommerce store.

The plugin is also compatible with Dropshipping XML for WooCommerce – a free plugin to import products to WooCommerce.

✅ Easy Integration with Product Feeds

EANs are critical for product listings on various marketplaces like Google Shopping or Amazon. This plugin seamlessly integrates with product feed plugins, ensuring that your EANs are correctly included in all exported data.

✅ Developer-Friendly

For developers looking to customize or extend the functionality, the plugin provides a range of hooks and filters, enabling deep integration with your existing WooCommerce setup.

Support

We provide limited support for the free version in the plugin Support Forum.

You may help us translate the plugin.

Data use policy

Learn about Use of Data Policy by WP Desk Plugins

How does this plugin work?

The Flexible EAN for WooCommerce plugin saves the EAN barcode for products. It’s possible to show the product EAN on the frontend with the [flexible_ean id=]. The id parameter is optional if the shortcode is inside the content of a product.

Does the EAN barcode generator integrate with WordPress?

The plugin integrates with WooCommerce and its default GTIN, UPC, EAN or ISBN WooCommerce field. WooCommerce is required for the plugin to work as the plugin adds EAN codes for WooCommerce products. We recommend the newest version of WooCommerce.

Why not add EAN codes as custom meta or in the description?

The plugin has a user-friendly interface to save the EAN codes for WooCommerce products directly in their edit screen. The EAN will appear based on [flexible_ean] shortcode, and it’s possible to show EAN numbers for a certain product with the id parameter.

Where do I report security bugs found in this plugin?

Please report security bugs found in the source code of the Flexible EAN for WooCommerce plugin through the Patchstack Vulnerability Disclosure  Program. The Patchstack team will assist you with verification, CVE assignment, and notify the developers of this plugin.

Do you offer more free plugins for WooCommerce?

Yes. Check out our free WooCommerce plugins → or go directly to the plugin you need:

  • Dropshipping XML for WooCommerce – import WooCommerce products with EAN codes. Also, upadate products based on EAN.
  • Flexible Invoices – PDF invoices for WordPress and WooCommerce orders.
  • Custom Price – name the product prices in WooCommerce.
  • Flexible Checkout Fields – custom fields for the WooCommerce checkout page.
  • Flexible PDF Coupons – PDF gift cards, vouchers, and tickets in WooCommerce.
  • Flexible Product Fields – custom product fields in WooCommerce.
  • Flexible Quantity – new units of measure in WooCommerce.
  • Flexible Refund – returns and refund requests in WooCommerce.
  • ShopMagic – customize emails in WordPress and WooCommerce with this free email marketing plugin (and its 5 free add-ons)!

Categories
Catalogue & variations
Plugin details
Version2.0.13
Last updated2026-07-02 2:31pm GMT
Added2024-07-01
Requires WordPress6.4
Tested up to7.0.2
Requires PHP7.4

Tags on WordPress.org
barcode
ean
gtin
woocommerce barcode
woocommerce ean
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