Simple Role Based Pricing
Set a WooCommerce price per user role: percentage, fixed amount, or a final price. Categories, dates, and per-user exceptions stay optional.
Will this break my store?
What the WordPress.org registry says about keeping Simple Role Based Pricing running.
Tested to 7.1
Tested against the WordPress branch in use today.23 days ago
At least 32.1 releases a year since launch. WordPress.org only lists versions still available for download, so the real number may be higher.7.4
Your host must be running at least this version.5.0
woocommerce
These must be installed and active first.1
A single maintainer. Worth knowing if the plugin is load-bearing for your store.Maintenance & trust
Scored on how Simple Role Based Pricing is looked after — not on how many stores run it.
Maintenance
35 / 35WordPress compatibility
20 / 20Support responsiveness
Not enough dataMerchant satisfaction
Not enough dataListing transparency
7 / 10Ratings
No one has rated this plugin on WordPress.org yet. That is a statement about the ratings page, not about the plugin — plenty of well-kept plugins never collect them.
Pick a role. Choose how the price works. Save.
That is the whole daily job. Wholesale, VIP, members, staff — one screen under WooCommerce → Settings → Role Based Pricing.
Pricing itself is rarely that tidy. A product can sit in several categories, a user can have more than one role, a sale price may already be running, a wholesaler may need an exception, a campaign may start next Monday. The plugin handles those cases so you do not have to stack extra tools.
What you set
- Percentage, fixed amount, or a final price for a WordPress user role.
- All products, or only selected categories — with a different type/value per category if you need it.
- Optional start and end dates. Leave them empty for a permanent rule.
- Optional per-user override on the WordPress profile. That price wins over the role rule.
What the storefront does
- Logged-in customers see the role price on the shop, the product page, and in the cart.
- Guests keep the catalog price.
- Variable products: the discount applies to each variation; WooCommerce still owns the parent price range.
- If a product is already on a native WooCommerce sale, that sale wins. The role rule does not stack on top.
- Cart totals refresh when the customer logs in, so a guest cart picks up the role price after sign-in.
- The admin catalog and REST exports keep the original prices.
Typical uses
- A wholesale role at −20% on the whole catalog.
- Members-only prices on a few categories, with a different rate on one of them.
- A campaign window for staff or partners, without touching product sale fields.
- One customer who should not follow their role — set it on their user profile.
AI ready
On WordPress 6.9 or later the plugin registers three Abilities so an assistant (official AI plugin + a connector) can set, read, or remove a role discount. On the same Role Based Pricing screen, a text field and Generate button do the same from a sentence when that plugin is installed. Both still require the manage WooCommerce capability. Older WordPress versions skip the Abilities; the settings screen stays usable without AI.
A longer walkthrough ships in the plugin folder: docs/USER-GUIDE.md (English) and docs/MODE-DEMPLOI.md (French).
Compatibility
- WooCommerce 8.0 or higher (tested up to 11.0).
- HPOS (High-Performance Order Storage) compatible.
- Custom roles from User Role Editor and similar plugins work as-is: if WordPress knows the role, this plugin can price it.
WooCommerce → Settings → Role Based Pricing. Select the role first. Everything else on the page is for that role until you save.
- Percentage — off the regular price (20 = 20% off).
- Fixed amount — subtract that amount in your store currency.
- Fixed price — the customer pays exactly that amount, regardless of the catalog price.
Yes. Set Apply To to Specific Categories, pick the categories, save. Each selected category can use the role default (Global) or its own type and value.
- A native WooCommerce sale price on the product.
- An individual price on the user profile.
- A matching category rule for that role.
- The role’s “all products” rule.
Guests are not priced. Empty start/end dates mean the rule has no schedule.
Yes. Each variation is priced. The parent product keeps WooCommerce’s min–max range.
Yes. Edit the user under Users, then Simple Role Based Pricing – Individual. That override beats the role rule for that account.
On purpose. If WooCommerce already has a sale price, the plugin leaves it. End the sale, or use a product that is not on sale, if the role price should show.
No. PHP 7.4+ and WooCommerce 8.0+ are enough. There is no mbstring requirement.
Yes, on WordPress 6.9 or later. Install the official AI plugin and a connector. On WooCommerce → Settings → Role Based Pricing, below Overview, use the text field and Generate (also listed in Context). A user who can manage WooCommerce can also ask the assistant to set, read, or remove a role discount. Without the AI plugin, the rest of the screen is unchanged.
Categories
Plugin details
Tags on WordPress.org
Alternatives
Other plugins in the same categories.
Loyalty Points Rewards and Referral for WooCommerce – WPLoyalty
YayPricing – WooCommerce Dynamic Pricing & Discounts
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Discount Rules and Dynamic Pricing for WooCommerce
