AI bots are giving away your recipes.Make them pay for the ingredients.
AI search is bypassing your display ads and stealing your SEO traffic. Paste your recipe blog URL to generate an xpay endpoint, and start charging AI agents every time they scrape your content.
These publishers are charging AI agents for content access. Why aren't you?
Allrecipes
Food Network
Epicurious
Serious Eats
Simply Recipes
Bon Appétit
RecipeTin Eats
Budget Bytes
Taste of Home
Delish
Allrecipes
Food Network
Epicurious
Serious Eats
Simply Recipes
Bon Appétit
RecipeTin Eats
Budget Bytes
Taste of Home
Delish
Your Content Feeds AI. Your Revenue Feeds Nothing.
Your recipe in a ChatGPT answer — zero clicks back to your site.
50-70%
Traffic Lost
Recipe sites, how-to blogs, and info sites report 50-70% traffic declines. AI Overviews answer the question. Users never click.
$2B/Year
Gone
IAB Tech Lab estimates $2 billion in annual ad revenue losses across publishing. AI crawlers hit your site 50,000 times a day. Referral traffic back? 0.7%.
Licensing?
Not For You.
NYT gets $250M. Forbes gets direct deals. You get nothing. Enterprise licensing solutions exist, but they're built for the top 0.1%. Mid-tier publishers are left out.
This Is What AI Agents Do With Your Content.For Free.
Every one of these queries uses YOUR content. Right now, you earn nothing. With xpay, every query is a revenue event.
"How do I make sourdough bread from scratch?"
With xpay: $0.05
"What can I substitute for buttermilk in pancakes?"
With xpay: $0.03
"Create a 7-day high-protein meal plan under 1800 calories"
With xpay: $0.08
Live in 5 Minutes. Seriously.
01
Paste Your URL
Drop your RSS feed, sitemap, or website URL. We auto-detect your content, articles, and vertical. No code. No infrastructure changes.
02
We Generate an API Endpoint
A lightweight MCP endpoint goes live at yoursite.mcp.xpay.sh. AI agents can now discover and query your content. No CDN integration needed.
03
1,000+ AI Tools Start Paying You
Your content appears in our Discovery Hub. AI agents find it, query it, pay per call. Revenue lands in your account. 95% goes to you, 5% platform fee.
We Don't Replace Your Ad Network.We Monetize What They Can't.
Mediavine, Raptive, and Ezoic monetize human visitors via display ads. xpay monetizes the AI bots that scrape your recipes without triggering a single ad impression. Run both. Earn from everything.
Mediavine: Used by 60% of food bloggers with 50K+ sessions
Raptive: Formerly AdThrive — popular with top-tier recipe sites
Ezoic: For growing food blogs under 50K sessions
Your ad network earns $0 from the 30-50% of traffic that comes from AI bots. We fix that.
AI Agents Are Already Buying Data.Are They Buying Yours?
We are actively onboarding premium publishers to our Discovery Hub. Secure your priority placement before your competitors do.
527%
AI agent traffic growth in 2025
1,000+
AI tools in Discovery Hub
$0
Setup cost for publishers
What Your Content Could Earn From AI
Monthly pageviews from AI/bots: 200,000
Price per query: $0.05
Conversion rate: 8%
$800
Compare: Your current ad CPM pays ~$5-25 per 1,000 human views. AI agents don't see ads. This is the only way they pay.
Get Agent-Ready FreeYour Ad Revenue Isn't Coming Back.Your AI Revenue Starts Today.
AI agent traffic grew 527% in 2025. Every query is a revenue event — if you're agent-ready.
Self-serve · Instant settlement · Any publisher size · $5 free credits43% of recipe searches now get answered by AI overviews without a click to the publisher
Food & Recipe Publisher Monetization FAQ
Common questions about monetizing AI agent traffic
xpay charges AI agents a per-query fee every time they serve your recipes. You keep earning from human visitors through ads, and now also earn from the AI traffic that currently bypasses your site entirely.
Most food and recipe publishers on xpay charge $0.03-$0.08 per AI query. You set your own per-query pricing and can adjust anytime based on content value and demand.
xpay is not a replacement for Mediavine or AdThrive — it is complementary. Those networks monetize human visitors via display ads. xpay monetizes the AI bot traffic that never sees your ads, creating an entirely new per-query revenue stream.
No, xpay is complementary to your existing ad network. Mediavine, AdThrive, and other display networks continue monetizing human traffic while xpay captures revenue from AI agents that bypass your ads.
About 5 minutes. Paste your recipe blog URL, choose your per-query price, and xpay generates your endpoint. No WordPress plugins, theme changes, or technical skills needed.