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  5. Amazon Cognito

Amazon Cognito logo

Amazon Cognito Pricing

aws.amazon.com · Customer Identity And Access Management Ciam · refreshed 2026-05-06
Customer Identity And Access Management Ciam
Free tier
Self-serve checkout
5 tiers
Public API
Quick answer

Amazon Cognito is a pay-as-you-go API — sign up for an API key, then pay per call. Free tier available — 10,000 MAU free for direct/social sign‑in, 50 MAU free for SAML/OIDC federation.

Page fetched 2026-05-09 · aws.amazon.com · Pay-as-you-go API
Amazon Cognito pricing page screenshot — https://aws.amazon.com/cognito/pricing/
Source · live pricing page on 2026-05-06

aws.amazon.com/cognito/pricing/

Open
Pricing
Amazon Cognito pricing
As of 2026-05-09 · aws.amazon.com/cognito/pricing/
Pay-as-you-go API
Sign up, get an API key, pay per call

Self-serve checkout with public pricing — an autonomous agent can complete the purchase without a sales call.

Signup: email
API key
Instant use
Free tier
Open live pricing pageSee agent-readiness analysis
Frequently asked
Amazon Cognito pricing FAQ

Amazon Cognito pricing starts at $0.015 per MAU per month for the Essentials tier; a free tier of 10,000 MAU is available; paid usage up to $0.015 per MAU per month. Billed monthly.

Amazon Cognito is priced per usage rather than per seat. Sign up for an API key, then pay per call.

Yes — Amazon Cognito publishes a free tier. 10,000 MAU free for direct/social sign‑in, 50 MAU free for SAML/OIDC federation.

Yes — Amazon Cognito's purchase motion is self-serve. A checkout URL is published on the pricing page. No demo is required.

Yes — Amazon Cognito's API documentation is publicly accessible. An AI agent or developer can inspect the integration surface without authentication.

xpay scored Amazon Cognito as agent-ready: every advertised plan is self-serve with public pricing. Amazon Cognito publishes a pricing page with 5 discoverable plan tier(s). No per-unit price was found on the page; an agent has no direct way to estimate the cost of a single task. Self-serve signup exists alongside a sales-led / custom tier. Public API documentation is reachable without an auth wall. A free or freemium tier is offered. For the full purchase simulation see the linked Agent-Ready Index scorecard.

In the Customer Identity And Access Management Ciam category, xpay's Agent-Ready Index lists alternatives ranked by their ability to support AI agent purchase. Visit the agent-readiness scorecard for Amazon Cognito to compare with 3 nearest peers.

Alternatives in Customer Identity And Access Management Ciam
Top Amazon Cognito alternatives by pricing transparency
Clerk pricing
clerk.com
Stytch pricing
stytch.com
Kinde pricing
kinde.com
Persona pricing
withpersona.com
FusionAuth pricing
fusionauth.io
Auth0 pricing
auth0.com
Alice Biometrics pricing
alicebiometrics.com
Super User Manager pricing
super-user-manager.com
Browse all Customer Identity And Access Management Ciam alternatives →
AI agent readiness
Can an AI agent buy from Amazon Cognito?
Approaching Agent-Ready

71

/ 100 in xpay's Agent-Ready SaaS Index

Amazon Cognito scores 71/100 on xpay's Agent-Ready Index v2: partial pricing visibility; self-serve checkout is available; a public API exists with documentation; usage-based / per-token pricing is pu…

See the full scorecardIncludes the 6-step agent purchase simulation, score breakdown across 7 dimensions, and the one-line fix that would lift Amazon Cognito into the Agent-Ready Verified band.
Quick facts
At a glance
Free access

10,000 MAU free for direct/social sign‑in, 50 MAU free for SAML/OIDC federation

Billing cycle

Pay-as-you-go

Lowest paid

$0.015/user/mo

Self-serve checkout

API key signup

Tier count

3

Pricing model

Pay-as-you-go API

More Customer Identity And Access Management Ciam alternatives
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Frontegg

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Sphere Identity

sphereidentity.com
40
Amazon Cognito pricing summary derived from a live read of https://aws.amazon.com/cognito/pricing/ on 2026-05-06. For the agent-readiness assessment — including the 6-step purchase simulation and a per-dimension scorecard — see xpay's Agent-Ready SaaS Index entry for Amazon Cognito.

Explore SaaS pricing across categories

25,480+ SaaS scored on agent-buyability — browse by readiness band, category, or jump straight to a pay-per-run tool on xpay.tools.

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Available pay-per-run on xpay.tools
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