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B12 logo

B12

Partially Agent-Ready
Agent-Ready SaaS Index · b12.io · scored 2026-05-09 · rubric v2.0
Score 49 / 100
Website Builder
Free tier

B12 scores 49/100 on xpay's Agent-Ready Index v2: partial pricing visibility; self-serve checkout is available; a free entry path exists.

See B12 pricing summaryLive pricing page
Pricing
B12 pricing
As of 2026-05-09 · www.b12.io/pricing
Free
Free
forever
Free subdomain
Mobile‑responsive website
5 daily AI credits (max 30/mo)
Unlimited site projects
Website
$49/mo
flat
Custom domain
100 AI credits / month
Traffic analytics
Integrations
Email & chat support
Website + Client Engagement
$78/mo
flat
All Website features
Custom email address
Online payments & invoicing
Client intake forms
Email marketing
Score breakdown · rubric v2.0
How B12 scores on the agent-ready dimensions

Public pricing visibility

15 / 15

Self-serve checkout

15 / 15

Public API + docs

0 / 20

Usage-based / metered pricing

0 / 20

Free entry path

7 / 7

No sales call required

7 / 7

Card / wallet / x402 payment

5 / 6

Machine-readable bonus (MCP / OpenAPI)

0 / 10

Total
49 / 100
Effective pricing
What it actually costs at typical scale
1 small business using Website plan after trial
$49/mo
· No annual commitment· Standard monthly billing
Confidence: high
Agent purchase verdict
Can an autonomous agent transact here?
Agent-ready
LLM score: 60/100

Can create account

Yes

Can enter payment method

Yes

Can upgrade plan

Yes

Can buy more usage

No

Can cancel online

Yes

Payment methods

card

Human approval recommended

No

Pricing transparency

full

Purchase motion

self_serve

Demo required

No

Quote required

No

Annual commit required

Unknown

Auto-renewal mentioned

No

Cancellation policy visible

No

Refund policy visible

No

Invoice payment available

No

Purchase orders supported

No

MSA required

No

DPA available

No

Security review required

No

Enterprise signals
Trust & compliance

SSO / SAML

Unknown

RBAC

Unknown

Audit logs

Unknown

Data residency

US

Competitive intel
Positioning & ecosystem
Headline

“Launch the website you've always wanted in minutes”

Buyer persona

smb
mid market
enterprise

Value claims
Launch in minutes
Agent purchase simulation
Six-step check: can an agent actually buy from B12?
✓

Discover price

◐

Select a plan

✗

Pay per task

✓

Avoid a sales call

✗

API docs without auth

✗

Estimate cost upfront

Analysis
Pros and cons for AI agents
Observational summary written by xpay from the signals captured on 2026-05-06. Not a review of the product — only of its current pricing posture for agent buyers.
✓ For an AI agent
  • Pricing is publicly visible on an indexable page — agents can read tiers without scraping past auth.
  • Every advertised tier is self-serve; no tier requires scheduling a call.
  • A free tier exists, lowering the bar for an agent builder to prototype before committing budget.
◐ Opportunities for the provider
  • No per-unit price was advertised, so an agent has no way to estimate the cost of a single task.
  • API documentation is gated or absent; an agent cannot inspect the integration surface without authentication.
  • No /.well-known/ai-pricing.json or equivalent machine-readable pricing manifest is published — agents must rely on HTML scraping.
One-line fix
How B12 could lift its score

Add a per-unit price (e.g. $X / 1K calls) to the pricing page so an agent can compute its own cost before committing.

pricing_visible

true

headline_phrasing

Launch the website you've always wanted in minutes — Limited time: Try B12 $1/mo for 3 months.Sign up now

tier_count

4

lowest_paid_entry_usd

1

free_tier

true

free_tier_terms

null

per_unit_price

null

annual_required

false

self_serve_paid_tiers

0

sales_only_tiers

1

public_api_docs_url

null

api_docs_auth_walled

null

ai_pricing_json_present

false

agents_txt_present

false

anonymous_purchase_path

false

per_unit_classification

null

usage_headline_present

false

custom_tier_present

true

agent_friendly

{"ai_pricing_json":false,"agents_txt":false,"llms_txt":true,"sitemap_xml":true,"mcp_server_card":false,"agent_skills_index":true,"x402_supported":false}

View raw extracted page text →
Page heading: Launch the website you've always wanted in minutes · Describe your idea. Launch in minutes.
CTAs (40): Limited time: Try B12 $1/mo for 3 months.Sign up nowLimited time: Try B12 $1/mo · Products · Websites · AI website builder · Blogging · Third-party integrations · On-page SEO · Website conversion tools · Hire an expert · Client engagement · Client intake forms · Contact manager
Price tokens (13): $1/mo for · $1/mo for · $1/mo for · $1/mo for · $1/mo for · $1/mo for · $1/mo for · $1/mo for · $0/ monthStart for freeyo · $1 / month for first · $49/ monthStart for freeFr · $1 / month for first
Limited time: Try B12 $1/mo for 3 months.Sign up nowLimited time: Try B12 $1/mo for 3 months.Sign up nowLimited time: Try B12 $1/mo for 3 months.Sign up nowLimited time: Try B12 $1/mo for 3 months.Sign up nowLimited time: Try B12 $1/mo for 3 months.Sign up nowLimited time: Try B12 $1/mo for 3 months.Sign up nowLimited time: Try B12 $1/mo for 3 months.Sign up nowLimited time: Try B12 $1/mo for 3 months.Sign up nowProductsProductsWebsitesCreate stunning websites with AIAI website builderBloggingThird-party integrationsOn-page SEOWebsite conversion toolsHire an expertClient engagementReach, acquire, and get paid by clientsClient intake formsContact managerEmail marketing & automationOnline schedulingPayments & invoicingContracts & eSignaturesAILeverage AI to do your work more efficientlyAI AgentWebsite Generator GPTWebsite builder chatbotsAI AssistNo-code AIFree AI toolsOrchestraView products AI website promptsResourcesResourcesResource centerHelp CenterCase studiesWebsite galleryPricingLog inStart for free© 2026 B12. All rights reserved.Launch the website you've always wanted in minutes4 million+ websites built and counting. Create yours in seconds!Start for freeDo it yourselfExperts do it for youBilled monthlyBilled yearlyMost popularFreeGet online fast with a sleek, B12-branded website. $0/ monthStart for freeyourbusiness.b12sites.com subdomainMobile responsive website5 daily AI credits, max 30 / monthEasy-to-use website editorInvite your teamMost popularWebsiteLaunch a beaut…
You work at B12?
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Are you B12? Something off in this listing?
Agent-Ready Spec
B12
Partially Agent-Ready

49

/ 100 (rubric v2.0)
Category

Website Builder

Pricing model

Launch the website you've always wanted in minutes — Limited time: Try B12 $1/mo for 3 months.Sign up now

Tier count

4

Free tier

Yes

Lowest paid entry

$1/mo

Self-serve / sales-only tiers

0 / 1

Public API docs

Auth-walled

Anonymous purchase path

No

Machine-readable pricing

Not published

Last refreshed

2026-05-09

Pricing intelligenceInsights extracted from www.b12.io/pricing
Pricing model

Tier-based subscription

Agent-purchase verdict
Agent-ready
60/100 · v2.1
Canonical answer

B12 pricing starts at $0/mo for the Free plan; the Website plan is $1/mo for the first 3 months then $49/mo, and the Website + Client Engagement plan is $1/mo for the first 3 months then $78/mo. Billed monthly or yearly.

Cheapest entry

Free plan (Free)

Actions
Open live pricing page
Verdict reflects Partially Agent-Ready status under rubric v2.0. Source observed at http://www.b12.io/pricing.
Agent-friendly features3 of 7 present
Discovery files and protocols
Side-channel signals — informational, not part of the score. Each protocol is independent; adoption signals the publisher is thinking about agent buyers.

ai-pricing.json

agents.txt

llms.txt

sitemap.xml

MCP Server Card

Agent Skills

x402 / MPP

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The agent-readiness stack for the AI shopping era — helping merchants, publishers and SaaS companies get discovered, cited and transacted with by ChatGPT, Perplexity, Claude, Gemini and the custom shopping agents underneath them.

CompanyAgentically Inc. (d/b/a xpay✦)1875 Mission St, Ste 103San Francisco, CA 94103, United Stateslegal@xpay.sh · privacy@xpay.sh
or ask your AI app
Company
About xpayAgency PartnersGitHubDiscordllms.txt
DevelopersDocumentationAPI ReferenceSDKs & LibrariesQuickstart GuideOpenAPI Spec
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