Endorsal
Endorsal scores 66/100 on xpay's Agent-Ready Index v2: partial pricing visibility; self-serve checkout is available; usage-based / per-token pricing is published.
Endorsal pricing
Starter
$39/mo
or $29/mo billed annuallyProfessional
$79/mo
or $59/mo billed annuallyAdvanced
Contact sales
How Endorsal scores on the agent-ready dimensions
Public pricing visibility
15 / 15
Self-serve checkout
15 / 15
Public API + docs
0 / 20
Usage-based / metered pricing
20 / 20
Free entry path
4 / 7
No sales call required
7 / 7
Card / wallet / x402 payment
5 / 6
Machine-readable bonus (MCP / OpenAPI)
0 / 10
Total
66 / 100
What it actually costs at typical scale
Starter plan billed annually (1 property)
$29/mo
Professional plan billed annually (3 properties)
$59/mo
Can an autonomous agent transact here?
Can create account
Can enter payment method
Can upgrade plan
Can buy more usage
Can cancel online
Payment methods
Human approval recommended
Pricing transparency
full
Purchase motion
self_serve
Demo required
Quote required
Annual commit required
Auto-renewal mentioned
Cancellation policy visible
Refund policy visible
Minimum term
12 months
Invoice payment available
Purchase orders supported
MSA required
DPA available
Security review required
Trial
14 days (no card)
Annual discount
25% off
Positioning & ecosystem
“Try Endorsal free for 14 days, only pay if you love it.”
Buyer persona
Six-step check: can an agent actually buy from Endorsal?
Discover price
Select a plan
Pay per task
Avoid a sales call
API docs without auth
Estimate cost upfront
Pros and cons for AI agents
Observational summary written by xpay from the signals captured on 2026-05-06. Not a review of the product — only of its current pricing posture for agent buyers.- Pricing is publicly visible on an indexable page — agents can read tiers without scraping past auth.
- Every advertised tier is self-serve; no tier requires scheduling a call.
- A free tier exists, lowering the bar for an agent builder to prototype before committing budget.
- No per-unit price was advertised, so an agent has no way to estimate the cost of a single task.
- API documentation is gated or absent; an agent cannot inspect the integration surface without authentication.
- PPU requires account creation and an issued API key; a fully unauthenticated agent purchase is not yet supported.
- No /.well-known/ai-pricing.json or equivalent machine-readable pricing manifest is published — agents must rely on HTML scraping.
How Endorsal could lift its score
Add a per-unit price (e.g. $X / 1K calls) to the pricing page so an agent can compute its own cost before committing.
| pricing_visible | true |
| headline_phrasing | Try Endorsal free for 14 days, only pay if you love it. — Beautifully simple testimonial capture forms. |
| tier_count | 3 |
| lowest_paid_entry_usd | 29 |
| free_tier | true |
| free_tier_terms | null |
| per_unit_price | null |
| annual_required | false |
| self_serve_paid_tiers | 2 |
| sales_only_tiers | 0 |
| public_api_docs_url | null |
| api_docs_auth_walled | null |
| ai_pricing_json_present | false |
| agents_txt_present | false |
| anonymous_purchase_path | false |
| per_unit_classification | {"unit_class":"message","confidence":"rejected","agent_task_price_forecastable":"no","rejected_reason":"reject-context word found within ±200 chars (seat/period/credit/etc.)","evidence_text":"$0.025 per message"} |
| usage_headline_present | false |
| custom_tier_present | true |
| agent_friendly | {"ai_pricing_json":false,"agents_txt":false,"llms_txt":false,"sitemap_xml":false,"mcp_server_card":false,"agent_skills_index":false,"x402_supported":false} |
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See agent-ready picksEndorsal
66
/ 100 (rubric v2.0)Reputation Management
Try Endorsal free for 14 days, only pay if you love it. — Beautifully simple testimonial capture forms.
3
Yes
$29/mo
2 / 0
Auth-walled
No
Not published
2026-05-09
Tier-based subscription
Endorsal pricing starts at $29/mo for the Starter plan (billed annually) and goes up to $59/mo for the Professional plan; a 14‑day free trial is offered.
Start free trial
Discovery files and protocols
Side-channel signals — informational, not part of the score. Each protocol is independent; adoption signals the publisher is thinking about agent buyers.ai-pricing.json
agents.txt
llms.txt
sitemap.xml
MCP Server Card
Agent Skills
x402 / MPP
Compare Endorsal with peers
Highest-scoring companies in the same category that an AI agent might evaluate as an alternative.RightResponse AI
82
Onvoard
80
ScoreDoc
69
Pixeleye
69
Amazeful
69
Sindo
68
Unwrangle
66
Mention
65
Explore the Agent-Ready SaaS Index
25,480+ SaaS scored on agent-buyability — browse by readiness band, category, or jump straight to a pay-per-run tool on xpay.tools.