Moz Pro
Moz Pro scores 42/100 on xpay's Agent-Ready Index v2: partial pricing visibility; self-serve checkout is available.
Moz Pro pricing
Starter
$49/user/mo
Standard
$99/user/mo
or $79/user/mo billed annuallyMedium
$179/user/mo
or $143/user/mo billed annuallyLarge
$299/user/mo
or $239/user/mo billed annuallyHow Moz Pro scores on the agent-ready dimensions
Public pricing visibility
15 / 15
Self-serve checkout
15 / 15
Public API + docs
0 / 20
Usage-based / metered pricing
0 / 20
Free entry path
0 / 7
No sales call required
7 / 7
Card / wallet / x402 payment
5 / 6
Machine-readable bonus (MCP / OpenAPI)
0 / 10
Total
42 / 100
What it actually costs at typical scale
1 user on Starter plan (monthly)
$49/mo
2 users on Medium plan, annual billing
$143/mo
Can an autonomous agent transact here?
Can create account
Can enter payment method
Can upgrade plan
Can buy more usage
Can cancel online
Unknown
Payment methods
Human approval recommended
Pricing transparency
full
Purchase motion
self_serve
Demo required
Quote required
Annual commit required
Auto-renewal mentioned
Cancellation policy visible
Refund policy visible
Minimum commit
$950
Minimum term
12 months
Invoice payment available
Purchase orders supported
MSA required
DPA available
Security review required
Trial
Available
Annual discount
20% off
Positioning & ecosystem
“Leverage Moz's 20+ years of expertise, access industry‑leading metrics, track trillions of links, and get insights faster with new AI‑powered features.”
Buyer persona
Six-step check: can an agent actually buy from Moz Pro?
Discover price
Select a plan
Pay per task
Avoid a sales call
API docs without auth
Estimate cost upfront
Pros and cons for AI agents
Observational summary written by xpay from the signals captured on 2026-05-06. Not a review of the product — only of its current pricing posture for agent buyers.- Pricing is publicly visible on an indexable page — agents can read tiers without scraping past auth.
- Every advertised tier is self-serve; no tier requires scheduling a call.
- No per-unit price was advertised, so an agent has no way to estimate the cost of a single task.
- API documentation is gated or absent; an agent cannot inspect the integration surface without authentication.
- PPU requires account creation and an issued API key; a fully unauthenticated agent purchase is not yet supported.
- No /.well-known/ai-pricing.json or equivalent machine-readable pricing manifest is published — agents must rely on HTML scraping.
How Moz Pro could lift its score
Add a per-unit price (e.g. $X / 1K calls) to the pricing page so an agent can compute its own cost before committing.
| pricing_visible | true |
| headline_phrasing | Moz Pro Pricing — Your all-in-one suite of SEO essentials. |
| tier_count | 7 |
| lowest_paid_entry_usd | 79 |
| free_tier | false |
| free_tier_terms | null |
| per_unit_price | null |
| annual_required | false |
| self_serve_paid_tiers | 5 |
| sales_only_tiers | 0 |
| public_api_docs_url | https://moz.com/developers |
| api_docs_auth_walled | false |
| ai_pricing_json_present | false |
| agents_txt_present | false |
| anonymous_purchase_path | false |
| per_unit_classification | null |
| usage_headline_present | false |
| custom_tier_present | true |
| agent_friendly | {"ai_pricing_json":false,"agents_txt":false,"llms_txt":false,"sitemap_xml":true,"mcp_server_card":false,"agent_skills_index":false,"x402_supported":false} |
View raw extracted page text →
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Get the breakdown of every signal we measured, the one-line fix, and how your peers in Seo stack up.
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See agent-ready picksMoz Pro
42
/ 100 (rubric v2.0)Seo
Moz Pro Pricing — Your all-in-one suite of SEO essentials.
7 (slider / volume ladder)
No
$79/mo
5 / 0
Public
No
Not published
2026-05-09
Tier-based subscription
Moz Pro pricing starts at $99/mo for the Standard plan; free trial available; paid plans up to $299/mo. Billed monthly or annually with a 20% discount.
Starter plan ($49)
Discovery files and protocols
Side-channel signals — informational, not part of the score. Each protocol is independent; adoption signals the publisher is thinking about agent buyers.ai-pricing.json
agents.txt
llms.txt
sitemap.xml
MCP Server Card
Agent Skills
x402 / MPP
Compare Moz Pro with peers
Highest-scoring companies in the same category that an AI agent might evaluate as an alternative.Ranklytics
85
IndexCheckr
85
LinkBox
80
Boostramp
78
AvesAPI
75
iSpionage
72
Rankz
71
DAXRM
71
Explore the Agent-Ready SaaS Index
25,480+ SaaS scored on agent-buyability — browse by readiness band, category, or jump straight to a pay-per-run tool on xpay.tools.