This is an info Alert.
x402 Logo
  • Product
    • Become Agent-Ready
      • Merchants
        Agentic Commerce — list your store across ChatGPT, Gemini, Claude & Perplexity
      • Publishers
        Monetize your content when AI agents read, cite, or train on it
      • SaaS Companies
        Treat AI agents as first-class customers with agent-priced checkout
    • Monetize
      • Monetize MCP Server
        Charge per call on any MCP server in 2 minutes
      • Monetize AI Agents
        Turn n8n, Zapier, Activepieces workflows into revenue
      • Agent Feed
        Pay-per-query access to licensed publisher content for your agents
  • Resources
    • xpay Ecosystem
      • xpay✦ Tools
        1,000+ pay-per-use tools for your AI agents
      • Agent-Ready SaaS Index
        25,481 SaaS scored on agent-buyability
      • SaaS Pricing Database
        Pricing pages indexed across 1,000+ categories
      • GitHub
        Open source repositories
    • Agent Building
      • Agent Frameworks
        AI frameworks for building multi-agent systems
      • x402 Integration
        AI frameworks with x402 payment integration
      • Networks
        Blockchain networks supporting x402
    • Company
      • About xpay✦
        Our mission, products, and protocols
      • Blog
        Latest insights and updates
      • Docs
        Complete xpay documentation
  • Pricing
  • Blog
  • Docs
Get Started

  1. Home

  2. /

  3. Agent-Ready SaaS Index

  4. /

  5. Email Marketing

  6. /

  7. Sender

Sender logo

Sender

Not Agent-Ready Yet
Agent-Ready SaaS Index · sender.net · scored 2026-05-09 · rubric v2.0
Score 42 / 100
Email Marketing
Free tier
Self-serve checkout

Sender scores 42/100 on xpay's Agent-Ready Index v2: partial pricing visibility; self-serve checkout is available; a free entry path exists.

See Sender pricing summaryLive pricing page
Pricing
Sender pricing
As of 2026-05-09 · www.sender.net/pricing/
Free Forever
Free
Free Forever plan
1 seat
Up to 2,500 subscribers
Up to 15,000 emails/month
Contains Sender branding
Standard
Sales
Contact sales
3 Role-based seats
No Sender branding
SMS messaging
Unlimited email & popup templates
Unlimited landing pages
Professional
Sales
Contact sales
10 Role-based seats
Free SMS
Unlimited emails
Dedicated IPs available
Advanced automation
Enterprise
Sales
Contact sales
Custom price
Dedicated success manager
Advanced user permissions
Service level agreement
Activity logs for auditing
Score breakdown · rubric v2.0
How Sender scores on the agent-ready dimensions

Public pricing visibility

15 / 15

Self-serve checkout

15 / 15

Public API + docs

0 / 20

Usage-based / metered pricing

0 / 20

Free entry path

7 / 7

No sales call required

0 / 7

Card / wallet / x402 payment

5 / 6

Machine-readable bonus (MCP / OpenAPI)

0 / 10

Total
42 / 100
Effective pricing
What it actually costs at typical scale
Free Forever plan for up to 2,500 subscribers
$0/mo
· No paid add‑ons· Within free tier limits
Confidence: high
Agent purchase verdict
Can an autonomous agent transact here?
Human-assisted
LLM score: 30/100

Can create account

Yes

Can enter payment method

No

Can upgrade plan

Yes

Can buy more usage

Yes

Can cancel online

Yes

Payment methods

card

Human approval recommended

Yes

Pricing transparency

partial

Purchase motion

self_serve

Demo required

Yes

Quote required

Yes

Annual commit required

Unknown

Auto-renewal mentioned

No

Cancellation policy visible

No

Refund policy visible

No

Invoice payment available

Unknown

Purchase orders supported

Unknown

MSA required

Unknown

DPA available

Unknown

Security review required

Unknown

Trial

Available, no card

Enterprise signals
Trust & compliance

SSO / SAML

Yes

RBAC

Unknown

Audit logs

Yes

Competitive intel
Positioning & ecosystem
Headline

“Fair prices, no surprises”

Buyer persona

smb
mid market

Value claims
No hidden fees
Agent purchase simulation
Six-step check: can an agent actually buy from Sender?
✓

Discover price

✓

Select a plan

✗

Pay per task

✓

Avoid a sales call

◐

API docs without auth

✗

Estimate cost upfront

Analysis
Pros and cons for AI agents
Observational summary written by xpay from the signals captured on 2026-05-06. Not a review of the product — only of its current pricing posture for agent buyers.
✓ For an AI agent
  • Pricing is publicly visible on an indexable page — agents can read tiers without scraping past auth.
  • Every advertised tier is self-serve; no tier requires scheduling a call.
  • A free tier exists, lowering the bar for an agent builder to prototype before committing budget.
◐ Opportunities for the provider
  • No per-unit price was advertised, so an agent has no way to estimate the cost of a single task.
  • API documentation is gated or absent; an agent cannot inspect the integration surface without authentication.
  • PPU requires account creation and an issued API key; a fully unauthenticated agent purchase is not yet supported.
  • No /.well-known/ai-pricing.json or equivalent machine-readable pricing manifest is published — agents must rely on HTML scraping.
One-line fix
How Sender could lift its score

Add a per-unit price (e.g. $X / 1K calls) to the pricing page so an agent can compute its own cost before committing.

pricing_visible

true

headline_phrasing

Fair prices, no surprises — Simple, affordable pricing with no contracts, obligations or setup fees.

tier_count

5

lowest_paid_entry_usd

0

free_tier

true

free_tier_terms

null

per_unit_price

null

annual_required

true

self_serve_paid_tiers

4

sales_only_tiers

0

public_api_docs_url

null

api_docs_auth_walled

null

ai_pricing_json_present

false

agents_txt_present

false

anonymous_purchase_path

false

per_unit_classification

null

usage_headline_present

false

custom_tier_present

true

agent_friendly

{"ai_pricing_json":false,"agents_txt":false,"llms_txt":true,"sitemap_xml":true,"mcp_server_card":false,"agent_skills_index":false,"x402_supported":false}

View raw extracted page text →
Page heading: Fair prices, no surprises
CTAs (40): Features · Resources · Email marketing strategies · Email content ideas · SMS marketing strategies · Digital marketing tips · All blog articles · Help center · 24/7 support · Migration · Training videos · Product updates
Price tokens (2): $0 · $0/monthStart nowStandar
Features Resources Education Email marketing strategies Email content ideas SMS marketing strategies Digital marketing tips All blog articles Support Help center 24/7 support Migration Training videos Product updates Free resources Email templates library Email subject lines Sender Academy Marketing videos Pricing My account dashboard Log in Start With Free Plan Grow your business, not your expenses Turn curious visitors into devoted fans and drive more sales – no cost to get started! Free Forever plan for 2,500 subscribers and up to 15,000 emails/month Free & responsive email templates library Free popups & forms See Pricing Intuitive drag-and-drop email builder Unlimited automation and segmentation Premade automation workflows Start free Fair prices, no surprisesSimple, affordable pricing with no contracts, obligations or setup fees. How many subscribers do you have? Drag the slider to set the size of your audience Need more?Set your audience size:0 Need more? Annual Billing Monthly Billing $ USD€ EUR£ GBPA$ AUDCompare prices with MailchimpFree Forever!For businesses who are just starting out$0No credit card required. No hidden fees. Start With Free PlanIncludes:1 seatUp to 2 500 subscribersUp to 15 000 emails/monthContains Sender brandingEmail newslettersEmail automationLanding pagesSignup forms & popupsTransactional emails See more StandardEssential email tools for growing online business Error occurred. Standard plans pricing is not available. Get Started NowEverything i…
You work at Sender?
Claim this scorecard & lift your score.

Get the breakdown of every signal we measured, the one-line fix, and how your peers in Email Marketing stack up.

Evaluating Sender?
Compare the agent-ready picks in Email Marketing.

If you're building or running an AI agent that needs to buy from this category, see who's scoring highest right now.

See agent-ready picks
Are you Sender? Something off in this listing?
Agent-Ready Spec
Sender
Not Agent-Ready Yet

42

/ 100 (rubric v2.0)
Category

Email Marketing

Pricing model

Fair prices, no surprises — Simple, affordable pricing with no contracts, obligations or setup fees.

Tier count

5

Free tier

Yes

Lowest paid entry

Free

Self-serve / sales-only tiers

4 / 0

Public API docs

Auth-walled

Anonymous purchase path

No

Machine-readable pricing

Not published

Last refreshed

2026-05-09

Pricing intelligenceInsights extracted from www.sender.net/pricing/
Pricing model

Tier-based subscription

Agent-purchase verdict
Human-assisted
30/100 · v2.1
Canonical answer

Sender pricing starts at $0/mo for the Free Forever plan; free plan available; paid plans require a demo. Billed monthly.

Cheapest entry

Free Forever plan (Free)

Actions
Open live pricing page
Verdict reflects Not Agent-Ready Yet status under rubric v2.0. Source observed at https://www.sender.net/pricing/.
Agent-friendly features2 of 7 present
Discovery files and protocols
Side-channel signals — informational, not part of the score. Each protocol is independent; adoption signals the publisher is thinking about agent buyers.

ai-pricing.json

agents.txt

llms.txt

sitemap.xml

MCP Server Card

Agent Skills

x402 / MPP

More in Email Marketing
Compare Sender with peers
Highest-scoring companies in the same category that an AI agent might evaluate as an alternative.
Plunk
83
useplunk.com
Agent-Ready Verified
Flexmail
78
flexmail.be
Agent-Ready Verified
Sensorpro
76
sensorpro.eu
Agent-Ready Verified
Mailrelay
74
mailrelay.com
Approaching Agent-Ready
Selzy
74
selzy.com
Approaching Agent-Ready
Rejoiner
71
rejoiner.com
Approaching Agent-Ready
Sendloop
71
sendloop.com
Approaching Agent-Ready
lemlist
69
lemlist.com
Approaching Agent-Ready
Browse all Email Marketing →

Explore the Agent-Ready SaaS Index

25,480+ SaaS scored on agent-buyability — browse by readiness band, category, or jump straight to a pay-per-run tool on xpay.tools.

Browse by agent-readiness band
Agent-Ready Verified(448)Approaching Agent-Ready(2,513)Partially Agent-Ready(6,407)Not Agent-Ready Yet(16,112)See full index
Browse by category
CRM(500)Content Creation(414)Chatbots(407)AI Writing Assistant(394)Social Media Management(381)Website Builder(343)Seo(317)Project Management(288)Scheduling(270)Survey User Feedback(265)Hr(237)All categories
Available pay-per-run on xpay.tools
FirecrawlExaTavilyApolloHunterJina AIBright DataContext7Alpha VantageReplicatePerplexityParallelBrowse all xpay.tools
x402 Logo

The agent-readiness stack for the AI shopping era — helping merchants, publishers and SaaS companies get discovered, cited and transacted with by ChatGPT, Perplexity, Claude, Gemini and the custom shopping agents underneath them.

CompanyAgentically Inc. (d/b/a xpay✦)1875 Mission St, Ste 103San Francisco, CA 94103, United Stateslegal@xpay.sh · privacy@xpay.sh
or ask your AI app
Company
About xpayAgency PartnersGitHubDiscordllms.txt
DevelopersDocumentationAPI ReferenceSDKs & LibrariesQuickstart GuideOpenAPI Spec
Stay Updated
Occasional product updates and agent-readiness playbooks from xpay (Agentically Inc.) — typically a couple of emails a month. Double opt-in: we email you a link to confirm before sending anything, and every email has one-click unsubscribe.
Social
  • For Publishers
    • News
    • Finance
    • Dev / Tech
    • Travel
    • View all verticals
  • Agent Feed
    • AI Search Engines
    • RAG Builders
    • Browser Agents
    • Vertical Research
    • Browse full catalog
  • Agent-Ready Index
    • SaaS Pricing Database
    • Agent-Ready SaaS Index
    • Verified band
    • AI & ML
    • Sales & CRM
  • Products
    • Pricing Widget
    • Monetize MCP Server
    • Paywall
    • Smart Proxy
    • Monetize AI Agents
    • xpay x402 Facilitator
  • Agentic Economy
    • Timeline
    • Resources
    • Manifesto
    • Stack
  • Agentic Commerce
    • Get listed
    • xpay Listings · Amazon + Google
    • Pricing
    • Free audit
    • Shopify
    • WooCommerce
    • Apparel & Accessories
    • Health & Beauty
    • Overview
  • Commerce Index
    • Agentic Commerce Ready Index
    • Methodology
    • Pet brands · WooCommerce
    • Pet brands · Shopify
  • Marketplace
    • 🛍️ xpay.deals — agentic storefront for deals
  • Protocols
    • Overview
    • x402
    • MPP
    • UCP
    • ACP
    • AP2
    • TAP
    • A2A
  • Agent Frameworks
    • Overview
    • LangChain
    • CrewAI
    • Claude MCP
    • AutoGPT
    • LangChain vs Mastra
    • LangGraph vs Pydantic AI
  • Company
    • About xpay
    • Blog
    • Docs
    • GitHub
© 2025 Agentically Inc. All rights reserved.
Privacy PolicyTerms of UseAcceptable Use Policy