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SHORBY logo

SHORBY

Approaching Agent-Ready
Agent-Ready SaaS Index · shorby.com · scored 2026-05-09 · rubric v2.0
Score 66 / 100
URL Shorteners

SHORBY scores 66/100 on xpay's Agent-Ready Index v2: partial pricing visibility; self-serve checkout is available; usage-based / per-token pricing is published.

See SHORBY pricing summaryLive pricing page
Pricing
SHORBY pricing
As of 2026-05-09 · shorby.com/retargeting/
Start
$9/mo
flat
Dashboard (Team)
Click Insights
3,000 Tracked Clicks
1 Messenger
1 Ad Platform
Rocket
$15/mo
flat
Dashboard (Team)
Click Insights
10,000 Tracked Clicks
5 Messengers per Bio
1 Ad Platform
Pro
$29/mo
flat
Dashboard (Team)
Click Insights
30,000 Tracked Clicks
5 Messengers per Bio
7 Ad Platforms
Agency
$99/mo
flat
5 Dashboards (Team)
Click Insights
1,000,000 Tracked Clicks
5 Messengers per Bio
7 Ad Platforms
Score breakdown · rubric v2.0
How SHORBY scores on the agent-ready dimensions

Public pricing visibility

15 / 15

Self-serve checkout

15 / 15

Public API + docs

0 / 20

Usage-based / metered pricing

20 / 20

Free entry path

4 / 7

No sales call required

7 / 7

Card / wallet / x402 payment

5 / 6

Machine-readable bonus (MCP / OpenAPI)

0 / 10


Total
66 / 100
Effective pricing
What it actually costs at typical scale
Start plan with included clicks
$9/mo
· 1 user· 3,000 tracked clicks included
Confidence: high
Pro plan plus 30,000 extra clicks
$38/mo
· Pro tier $29/mo· 30,000 extra clicks at $9 per 30k
Confidence: high
Agent purchase verdict
Can an autonomous agent transact here?
Agent-ready
LLM score: 75/100

Can create account

Yes

Can enter payment method

Yes

Can upgrade plan

Yes

Can buy more usage

Yes

Can cancel online

Yes


Payment methods

card

Human approval recommended

No

Pricing transparency

full

Purchase motion

self_serve

Demo required

No

Quote required

No


Annual commit required

No

Auto-renewal mentioned

No

Cancellation policy visible

No

Refund policy visible

No


Invoice payment available

No

Purchase orders supported

No

MSA required

No

DPA available

No

Security review required

No


Trial

5 days

Competitive intel
Positioning & ecosystem
Headline

“Collect leads from any link you share”

Buyer persona

smb
mid market
agency

Integrations mentioned
Facebook
Instagram
Adwords
Google Analytics
Value claims
+34% clicks using branded URLs
Agent purchase simulation
Six-step check: can an agent actually buy from SHORBY?
✓

Discover price

✓

Select a plan

✗

Pay per task

✓

Avoid a sales call

✗

API docs without auth

✗

Estimate cost upfront

Analysis
Pros and cons for AI agents
Observational summary written by xpay from the signals captured on 2026-05-06. Not a review of the product — only of its current pricing posture for agent buyers.
✓ For an AI agent
  • Pricing is publicly visible on an indexable page — agents can read tiers without scraping past auth.
  • Every advertised tier is self-serve; no tier requires scheduling a call.
◐ Opportunities for the provider
  • No per-unit price was advertised, so an agent has no way to estimate the cost of a single task.
  • API documentation is gated or absent; an agent cannot inspect the integration surface without authentication.
  • No /.well-known/ai-pricing.json or equivalent machine-readable pricing manifest is published — agents must rely on HTML scraping.
One-line fix
How SHORBY could lift its score

Add a per-unit price (e.g. $X / 1K calls) to the pricing page so an agent can compute its own cost before committing.

pricing_visible

true

headline_phrasing

Collect leads from any link you share — Create a shortened branded link for any content you share. Shorby will apply ad tracking to your links.

tier_count

0

lowest_paid_entry_usd

9

free_tier

false

free_tier_terms

null

per_unit_price

null

annual_required

false

self_serve_paid_tiers

0

sales_only_tiers

1

public_api_docs_url

null

api_docs_auth_walled

null

ai_pricing_json_present

false

agents_txt_present

false

anonymous_purchase_path

false

per_unit_classification

null

usage_headline_present

false

custom_tier_present

true

agent_friendly

{"ai_pricing_json":false,"agents_txt":false,"llms_txt":false,"sitemap_xml":false,"mcp_server_card":false,"agent_skills_index":false,"x402_supported":false}

View raw extracted page text →
Page heading: Collect leads from any link you share · Pricing
CTAs (7): SHORBY · For Instagram · Login · $Affiliate · FAQ · Pricing · Privacy & Terms
Price tokens (8): $9per month · $15per month · $29per month · $9 per · $99per month · $9/mo for · $6/mo for · $3/mo for
SHORBY For Instagram Login Collect leads from any link you share Stop losing your visitors sharing links to any article or website, not even yours! Collect your own audience automatically and sell them again, and again.Get +34% clicks using branded URLs! Free 5-day trial • Easy setup • Cancel any time Perfect for sellers, bloggers, and affiliates How it works Shorten Create a shortened branded link for any content you share. Shorby will apply ad tracking to your links. Share Post links on your page or even pages you don’t own to collect clicks and grow your audience. Retarget Run profitable ad campaigns on Facebook, Instagram or Adwords using the retargeting audience. Pricing * You only pay for real clicks, not bots. We detect real visitors by user agent in request headers using open source package Start$9per month 1 Dashboard (Team) Click Insights 3,000 Tracked Clicks 1 Messenger 1 Ad Platform 3 Branded URLs 3 Smart Pages (Bio Links) UNLIMITED Links per Page 2 Rich Link per Bio Built-in Affiliate Link Google Analytics Team Members Custom Domain (Soon) Rocket$15per month 1 Dashboard (Team) Click Insights 10,000 Tracked Clicks 5 Messengers per Bio 1 Ad Platform 5 Branded URLs 5 Smart Pages (Bio Links) UNLIMITED Links per Page 10 Rich Links per Bio Built-in Affiliate Link Google Analytics Team Members Custom Domain (Soon) Pro$29per month 1 Dashboard (Team) Click Insights 30,000 Tracked Clicks 5 Messengers per Bio 7 Ad Platforms 50 Branded URLs 50 Smart Pages (Bio Links) UNLIMIT…
You work at SHORBY?
Claim this scorecard & lift your score.

Get the breakdown of every signal we measured, the one-line fix, and how your peers in URL Shorteners stack up.

Evaluating SHORBY?
Compare the agent-ready picks in URL Shorteners.

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Are you SHORBY? Something off in this listing?
Agent-Ready Spec
SHORBY
Approaching Agent-Ready

66

/ 100 (rubric v2.0)

Category

URL Shorteners

Pricing model

Not advertised

Tier count

0

Free tier

No

Lowest paid entry

$9/mo

Self-serve / sales-only tiers

0 / 1


Public API docs

Auth-walled

Anonymous purchase path

No

Machine-readable pricing

Not published


Last refreshed

2026-05-09

Pricing intelligenceInsights extracted from shorby.com/retargeting/
Pricing model

Tier-based subscription

Agent-purchase verdict
Agent-ready
75/100 · v2.1
Canonical answer

Shorby pricing starts at $9/mo for the Start plan; free trial available; paid plans go up to $99/mo for the Agency plan. Billed monthly.

Cheapest entry

Start plan ($9)

Actions
Open live pricing page
Verdict reflects Approaching Agent-Ready status under rubric v2.0. Source observed at https://shorby.com/retargeting/.
Agent-friendly features0 of 7 present
Discovery files and protocols
Side-channel signals — informational, not part of the score. Each protocol is independent; adoption signals the publisher is thinking about agent buyers.

ai-pricing.json

agents.txt

llms.txt

sitemap.xml

MCP Server Card

Agent Skills

x402 / MPP

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The agent-readiness stack for the AI shopping era — helping merchants, publishers and SaaS companies get discovered, cited and transacted with by ChatGPT, Perplexity, Claude, Gemini and the custom shopping agents underneath them.

CompanyAgentically Inc. (d/b/a xpay✦)1875 Mission St, Ste 103San Francisco, CA 94103, United Stateslegal@xpay.sh · privacy@xpay.sh
or ask your AI app
Company
About xpayAgency PartnersGitHubDiscordllms.txt
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