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  7. SMS.to

SMS.to logo

SMS.to

Not Agent-Ready Yet
Agent-Ready SaaS Index · sms.to · scored 2026-05-09 · rubric v2.0
Score 24 / 100
Cloud Communication Platform
Free tier
Self-serve checkout

SMS.to scores 24/100 on xpay's Agent-Ready Index v2: partial pricing visibility; usage-based / per-token pricing is published; a free entry path exists.

See SMS.to pricing summaryLive pricing page
Pricing
SMS.to pricing
As of 2026-05-09 · sms.to/
Sales-led pricing

Pricing not publicly listed; only free trial and contact sales. No price numbers extracted.

Score breakdown · rubric v2.0
How SMS.to scores on the agent-ready dimensions

Public pricing visibility

2 / 15

Self-serve checkout

0 / 15

Public API + docs

0 / 20

Usage-based / metered pricing

13 / 20

Free entry path

7 / 7

No sales call required

2 / 7

Card / wallet / x402 payment

0 / 6

Machine-readable bonus (MCP / OpenAPI)

0 / 10

Total
24 / 100
Agent purchase verdict
Can an autonomous agent transact here?
Sales-gated
LLM score: 40/100

Can create account

Yes

Can enter payment method

No

Can upgrade plan

No

Can buy more usage

No

Can cancel online

Unknown

Payment methods

Unknown

Human approval recommended

Yes

Pricing transparency

contact_only

Purchase motion

sales_led

Demo required

Unknown

Quote required

Unknown

Annual commit required

Unknown

Auto-renewal mentioned

No

Cancellation policy visible

No

Refund policy visible

No

Invoice payment available

Unknown

Purchase orders supported

Unknown

MSA required

Unknown

DPA available

Unknown

Security review required

Unknown

Trial

Available, no card

Competitive intel
Positioning & ecosystem
Headline

“Text Messaging on every Channel”

Buyer persona

smb
mid market
enterprise
developer
agency

Agent purchase simulation
Six-step check: can an agent actually buy from SMS.to?
✓

Discover price

◐

Select a plan

✗

Pay per task

✗

Avoid a sales call

◐

API docs without auth

✗

Estimate cost upfront

Analysis
Pros and cons for AI agents
Observational summary written by xpay from the signals captured on 2026-05-06. Not a review of the product — only of its current pricing posture for agent buyers.
✓ For an AI agent
  • Pricing is publicly visible on an indexable page — agents can read tiers without scraping past auth.
  • A free tier exists, lowering the bar for an agent builder to prototype before committing budget.
◐ Opportunities for the provider
  • No per-unit price was advertised, so an agent has no way to estimate the cost of a single task.
  • All advertised tiers route to a sales contact form; an agent cannot complete a purchase autonomously.
  • API documentation is gated or absent; an agent cannot inspect the integration surface without authentication.
  • PPU requires account creation and an issued API key; a fully unauthenticated agent purchase is not yet supported.
  • No /.well-known/ai-pricing.json or equivalent machine-readable pricing manifest is published — agents must rely on HTML scraping.
One-line fix
How SMS.to could lift its score

Add a per-unit price (e.g. $X / 1K calls) to the pricing page so an agent can compute its own cost before committing.

pricing_visible

true

headline_phrasing

Text Messaging on every Channel — Send text messages worldwide via API or web platform.

tier_count

1

lowest_paid_entry_usd

null

free_tier

true

free_tier_terms

null

per_unit_price

null

annual_required

false

self_serve_paid_tiers

1

sales_only_tiers

0

public_api_docs_url

null

api_docs_auth_walled

null

ai_pricing_json_present

false

agents_txt_present

false

anonymous_purchase_path

false

per_unit_classification

null

usage_headline_present

false

custom_tier_present

false

agent_friendly

{"ai_pricing_json":false,"agents_txt":false,"llms_txt":true,"sitemap_xml":true,"mcp_server_card":false,"agent_skills_index":false,"x402_supported":false}

View raw extracted page text →
Page heading: Text Messaging on every Channel
CTAs (40): Close Products Open Products · SMS · Viber · HLR & MNP Lookup · Verify API · Close Features Open Features · Features · Shortlink Tracking · Shortcodes · Team Management · Optout/Optin · Pricing
Price tokens (1): $ 0.023 price per sms high vol
Products Close Products Open Products CHANNELS SMS Send text messages worldwide via API or web platform. Viber Deliver rich, branded messages with media through API or intuitive web tools, with failover support. AUTHENTICATION HLR & MNP Lookup Real-time network and number checks for precise delivery. Verify API Enable multi-factor authentication on any channel, with fallback options. Features Close Features Open Features Features Shortlink Tracking Shortcodes Team Management Optout/Optin Pricing Resources Close Resources Open Resources Bulk SMS SMS Marketing SMS Gateway SMS Affiliate Program Blog SDKs FAQ Unicode SMS Checker Contact Sales Log In try it free Text Messaging on every Channel Send Text messages to your customers on their preferred channel through SMS, WhatsApp, Telegram, RCS or Viber Messages. Free trialTalk to an expert *No credit card required +1,000 BUSINESSES USE SMS.to FOR THEIR NEEDS SMS.to platform for messagingTry Demo Trusted By Businesses Worldwide SMS.to offers a powerful web platform and API, providing a smarter way for businesses to communicate with customers on multiple channels. Integrate SMS.to rich messaging in your workflow with our Omnichannel Messaging & SMS Gateway. Privacy & Regulatory ComplianceStay compliant with applicable laws and regulations by using our built-in features.ShortLinkTrackingGather meaningful analytics and activity metrics by tracking clicks on your links.GlobalDeliveryImprove Delivery rates by relying on our direct connec…
You work at SMS.to?
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Get the breakdown of every signal we measured, the one-line fix, and how your peers in Cloud Communication Platform stack up.

Evaluating SMS.to?
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Are you SMS.to? Something off in this listing?
Agent-Ready Spec
SMS.to
Not Agent-Ready Yet

24

/ 100 (rubric v2.0)
Category

Cloud Communication Platform

Pricing model

Text Messaging on every Channel — Send text messages worldwide via API or web platform.

Tier count

1

Free tier

Yes

Lowest paid entry

Sales-led

Self-serve / sales-only tiers

1 / 0

Public API docs

Auth-walled

Anonymous purchase path

No

Machine-readable pricing

Not published

Last refreshed

2026-05-09

Pricing intelligenceInsights extracted from sms.to/
Pricing model

Sales-led pricing

Agent-purchase verdict
Sales-gated
40/100 · v2.1
Cheapest entry

Free trial

Actions
Open live pricing page
Verdict reflects Not Agent-Ready Yet status under rubric v2.0. Source observed at https://sms.to/.
Agent-friendly features2 of 7 present
Discovery files and protocols
Side-channel signals — informational, not part of the score. Each protocol is independent; adoption signals the publisher is thinking about agent buyers.

ai-pricing.json

agents.txt

llms.txt

sitemap.xml

MCP Server Card

Agent Skills

x402 / MPP

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CompanyAgentically Inc. (d/b/a xpay✦)1875 Mission St, Ste 103San Francisco, CA 94103, United Stateslegal@xpay.sh · privacy@xpay.sh
or ask your AI app
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About xpayAgency PartnersGitHubDiscordllms.txt
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