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WhatConverts logo

WhatConverts

Partially Agent-Ready
Agent-Ready SaaS Index · whatconverts.com · scored 2026-05-09 · rubric v2.0
Score 55 / 100
Inbound Call Tracking
Self-serve checkout
Public API

WhatConverts scores 55/100 on xpay's Agent-Ready Index v2: partial pricing visibility; self-serve checkout is available; usage-based / per-token pricing is published.

See WhatConverts pricing summaryLive pricing page
Pricing
WhatConverts pricing
As of 2026-05-09 · www.whatconverts.com/pricing
Call Tracking
$30/mo
flat
Call tracking
$30 free usage credit
Instant call tracking numbers
Dynamic number insertion
Plus
$60/mo
flat
All Call Tracking features
Campaign & keyword reporting
Bing & Google Ads integration
$30 free usage credit
Pro
$100/mo
flat
All Plus features
Report builder
Scheduled reports
$30 free usage credit
Elite
$160/mo
flat
All Pro features
Multi‑click attribution
Pages visited capture
$30 free usage credit
Plus Unlimited Accounts
$500/mo
flat
All Call Tracking features
Unlimited accounts
API access
$250 free usage credit
Pro Unlimited Accounts
$800/mo
flat
All Plus Unlimited features
Advanced reporting
$300 free usage credit
Score breakdown · rubric v2.0
How WhatConverts scores on the agent-ready dimensions

Public pricing visibility

15 / 15

Self-serve checkout

15 / 15

Public API + docs

0 / 20

Usage-based / metered pricing

13 / 20

Free entry path

0 / 7

No sales call required

7 / 7

Card / wallet / x402 payment

5 / 6

Machine-readable bonus (MCP / OpenAPI)

0 / 10


Total
55 / 100
Effective pricing
What it actually costs at typical scale
1 user, single account Call Tracking
$30/mo
· Single account with no extra usage fees· Trial period not considered
Confidence: high
Agent purchase verdict
Can an autonomous agent transact here?
Agent-ready
LLM score: 75/100

Can create account

Yes

Can enter payment method

Yes

Can upgrade plan

Yes

Can buy more usage

Yes

Can cancel online

Yes


Payment methods

card

Human approval recommended

No

Pricing transparency

full

Purchase motion

self_serve

Demo required

No

Quote required

No


Annual commit required

No

Auto-renewal mentioned

No

Cancellation policy visible

No

Refund policy visible

No


Invoice payment available

No

Purchase orders supported

No

MSA required

No

DPA available

No

Security review required

No


Trial

14 days (card required)

Competitive intel
Positioning & ecosystem
Headline

“Track all leads in one place”

Buyer persona

smb
mid market
enterprise
agency

Integrations mentioned
Calendly
AgencyAnalytics
Google Ads
Agent purchase simulation
Six-step check: can an agent actually buy from WhatConverts?
✓

Discover price

✓

Select a plan

✗

Pay per task

✓

Avoid a sales call

◐

API docs without auth

✗

Estimate cost upfront

Analysis
Pros and cons for AI agents
Observational summary written by xpay from the signals captured on 2026-05-06. Not a review of the product — only of its current pricing posture for agent buyers.
✓ For an AI agent
  • Pricing is publicly visible on an indexable page — agents can read tiers without scraping past auth.
  • Every advertised tier is self-serve; no tier requires scheduling a call.
◐ Opportunities for the provider
  • No per-unit price was advertised, so an agent has no way to estimate the cost of a single task.
  • API documentation is gated or absent; an agent cannot inspect the integration surface without authentication.
  • PPU requires account creation and an issued API key; a fully unauthenticated agent purchase is not yet supported.
  • No /.well-known/ai-pricing.json or equivalent machine-readable pricing manifest is published — agents must rely on HTML scraping.
One-line fix
How WhatConverts could lift its score

Add a per-unit price (e.g. $X / 1K calls) to the pricing page so an agent can compute its own cost before committing.

pricing_visible

true

headline_phrasing

Track all leads in one place — Learn more about who we are. Built by marketers, for marketers

tier_count

1

lowest_paid_entry_usd

30

free_tier

false

free_tier_terms

null

per_unit_price

null

annual_required

false

self_serve_paid_tiers

1

sales_only_tiers

0

public_api_docs_url

https://www.whatconverts.com/api/overview

api_docs_auth_walled

false

ai_pricing_json_present

false

agents_txt_present

false

anonymous_purchase_path

false

per_unit_classification

null

usage_headline_present

false

custom_tier_present

true

agent_friendly

{"ai_pricing_json":false,"agents_txt":false,"llms_txt":false,"sitemap_xml":true,"mcp_server_card":false,"agent_skills_index":false,"x402_supported":false}

View raw extracted page text →
Page heading: Track all leads in one place
CTAs (40): Skip to main content · Affiliate Program · AboutLearn more about who we are. Built by marketers, for marketers · Careers We're HiringThink you’ve got what it takes to join the team? · Product OverviewDiscover how amazing WhatConverts is with a 10-min demo video. · ContactLet us know how can we solve your marketing problems. · Login · +1-704-469-5324 · +44-20-4587-1046 · Pricing · Call TrackingTrack call leads back to marketing sources. · Form TrackingEasily track existing web forms on your site.
Price tokens (50): $30/mo · $0 /usage Start · $30 · $60/mo · $0 /usage Start · $30 · $100/mo · $0 /usage Start · $30 · $160/mo · $0 /usage Start · $30
Skip to main contentAffiliate Program Company AboutLearn more about who we are. Built by marketers, for marketers Careers We're HiringThink you’ve got what it takes to join the team? Product OverviewDiscover how amazing WhatConverts is with a 10-min demo video. ContactLet us know how can we solve your marketing problems. Login +1-704-469-5324 +44-20-4587-1046 Features Use Cases Integrations Resources PricingLead Tracking Call TrackingTrack call leads back to marketing sources. Form TrackingEasily track existing web forms on your site. Chat TrackingTie chat leads to marketing campaigns. eCommerceSee all your leads and sales in one place. Lead Management Search & Filter LeadsSearch for leads by name, number or email. Qualify LeadsEliminate junk leads with one click. Value LeadsSee which marketing delivers the best ROI. Export LeadsInstantly import leads into your CRM. Analytics & Insights Marketing ReportsQuickly see what marketing delivers the most leads. Custom ReportsCreate any data set you may need. Marketing IntelligencePull up easy-to-understand insights. Real-Time ReportingQuickly share lead data with salespeople. By Role AgenciesShow clients exactly how well your marketing works. MarketersSee how many qualified leads your marketing department delivers. FranchisesTrack marketing efforts for every franchise, all from one platform. BusinessesWhatConverts reveals which marketing campaigns are working. By Industry HospitalitySee exactly where your customers are coming from. …
You work at WhatConverts?
Claim this scorecard & lift your score.

Get the breakdown of every signal we measured, the one-line fix, and how your peers in Inbound Call Tracking stack up.

Evaluating WhatConverts?
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If you're building or running an AI agent that needs to buy from this category, see who's scoring highest right now.

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Are you WhatConverts? Something off in this listing?
Agent-Ready Spec
WhatConverts
Partially Agent-Ready

55

/ 100 (rubric v2.0)

Category

Inbound Call Tracking

Pricing model

Track all leads in one place — Learn more about who we are. Built by marketers, for marketers

Tier count

1

Free tier

No

Lowest paid entry

$30/mo

Self-serve / sales-only tiers

1 / 0


Public API docs

Public

Anonymous purchase path

No

Machine-readable pricing

Not published


Last refreshed

2026-05-09

Pricing intelligenceInsights extracted from www.whatconverts.com/pricing
Pricing model

Tier-based subscription

Agent-purchase verdict
Agent-ready
75/100 · v2.1
Canonical answer

WhatConverts pricing starts at $30/mo for the Call Tracking plan; no free tier; paid plans up to $800/mo. Billed monthly.

Cheapest entry

Call Tracking plan ($30)

Actions
Open live pricing page
Verdict reflects Partially Agent-Ready status under rubric v2.0. Source observed at https://www.whatconverts.com/pricing.
Agent-friendly features1 of 7 present
Discovery files and protocols
Side-channel signals — informational, not part of the score. Each protocol is independent; adoption signals the publisher is thinking about agent buyers.

ai-pricing.json

agents.txt

llms.txt

sitemap.xml

MCP Server Card

Agent Skills

x402 / MPP

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78
calltrackingmetrics.com
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71
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69
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AddSource
69
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CallRoot
64
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Voxjar
63
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CallRail
62
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CallFire
62
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CompanyAgentically Inc. (d/b/a xpay✦)1875 Mission St, Ste 103San Francisco, CA 94103, United Stateslegal@xpay.sh · privacy@xpay.sh
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