xpay✦ Commerce
Directory
Shopify apps
Product feeds
BySimpli Microsoft Ads Feed
BySimpli Microsoft Ads Feed
by By Simpli Apps (Scrollio & Microsoft Feed)
4.4
(14 reviews)
Best suited for stores using Bing Ads, Bing Merchant Center and Bing Shopping, which it integrates with and willing to start free and move to $9/mo.
Sync your catalog to Microsoft Shopping. Free for 100 products, or unlimited. Connect your Microsoft Ads account and the app builds and syncs your product feed. Stay on Free to publish up to 100 products, or upgrade to Unlimited ($9.99/mo) for no catalog cap. Exclude products or variants with rules on vendor, type, price, and more. Works in every country and currency Microsoft Shopping supports, including free and paid listings. Setup is a few steps, then products stay in sync. If Merchant Center does not match the app, email microsoftfeed@bysimpli.com. Connect your Microsoft Ads account and the app builds and syncs your product feed. Stay on Free to publish up to 100 products, or upgrade to Unlimited ($9.99/mo) for no catalog cap. Exclude products or variants with rules on vendor, type, price, and more. Works in every country and currency Microsoft Shopping supports, including free and paid listings. Setup is a few steps, then products stay in sync. If Merchant Center does not match the app, email microsoftfeed@bysimpli.com. more Exclude products and variants by vendor, type, price, and more Free plan publishes up to 100 products to Merchant Center Unlimited ($9.99/mo) syncs your full catalog with no size cap Automatic feed sync after you connect Microsoft Ads Human support from people who work in Microsoft Ads every day
Copy from the Shopify App Store listing, unedited.Product feeds
Top line
reach beyond the storefront
From $9.99/mo
free plan available · 2 tiers
32/100
Limited evidence · from 14 reviews
What it does
Exclude products and variants by vendor, type, price, and more
Free plan publishes up to 100 products to Merchant Center
Unlimited ($9.99/mo) syncs your full catalog with no size cap
Automatic feed sync after you connect Microsoft Ads
Human support from people who work in Microsoft Ads every day
What each step up actually buys you
This developer's plans are separated by features, not by how big your store is — so there is no volume that picks a tier for you. Here is what each one adds over the one below it.
Free
Free
Everything free for <100 product feed
Custom exclusion rules, automatic sync
No credit card required
Unlimited Plan
$9.99/month
Pro customer support
No limit to product catalog size
Exclude products based on custom rules
Fast automatic product syncing
Exclude variants based on custom rules
Pricing
Free
$9.99/month
32
/ 100Limited evidence
Scored on 14 merchant reviews we hold for BySimpli Microsoft Ads Feed, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.
Review history
2022–2025 · 14 reviews read| 2022 | 4 reviews |
|---|---|
| 2023 | 5 reviews |
| 2024 | 4 reviews |
| 2025 | 1 reviews |
What merchants say
4.4
71%
of reviews get an answer0%
had used it a year when they wroteRecent merchant reviews
The newest 8 of 14. Open one to read it in full, with the developer's reply where there is one.
It is not working at all; I tried 3 times and followed all the steps, and all the results were the same: The app is showing that products are published, but the Ad Centre feed is empty, and I have 0 products on the feed created by the App. What is worst I wrote to support and no response. So it seems to be another dead App. I improved my rating after finally, I got some responses. Let's see how things are going, as there is still a lot of miscommunication. I reckon some messages were lost, and this is bad as a communication channel is not working well for that app.
Very smooth onboarding process, easy steps, almost automated. The feed started sending products to the Microsoft Merchant Center in minutes. Of course will take a while to fully populate but from the beginning, I would say TOP! I will review the APP after a while of using it. Anyway, better than the competitive free APP... UPDATE: The feed can go empty without warning...uninstalled
Trevor was most helpful in helping me to setup app. He was quick, efficient and knowledgeable. His assistance was invaluable.
For me is useless. I click on SETUP and open a new website with error 404, not found. Show that linked products into Bing Shopping and did not.
Great application, easy to setup and minimum maintenance. saving lots of time and energy, highly recommend to everyone.
Quick and easy, great customer support. Highly recommended as a good, more flexible alternative to the Microsoft-provided app.
Great Service! Great Product. Trevor helped me with some questions I had regarding uploading feeds. Looking forward to using the app.
Good app.
BySimpli Microsoft Ads Feed FAQ
Answered from this app's own listing and its full review record.
Best suited for stores using Bing Ads, Bing Merchant Center and Bing Shopping, which it integrates with and willing to start free and move to $9/mo.
There is a free plan, paid plans start at $9.99/month across 2 published tiers. Prices are as listed on the Shopify App Store and can change — confirm before installing.
BySimpli Microsoft Ads Feed's plans are separated by features rather than by store size — none of the tiers is capped on a volume you could state up front. Compare what each step adds over the one below it rather than trying to size yourself into a tier.
On our scorecard BySimpli Microsoft Ads Feed rates 32 out of 100 — limited evidence — read from 14 merchant reviews. The developer has published replies to 10 of 14 reviews. The score reflects what the review record shows, nothing more.
14 merchants have reviewed BySimpli Microsoft Ads Feed, averaging 4.4 out of 5. We hold the review history from 2022 to 2025, which is what the year-by-year chart on this page is built from.
At a glance
4.4 / 5 · 14 reviews
0
10 of 14 reviews
3 days
Free plan available. Free trial available.
August 2, 2017
2022 – 2025
Categories
Will AI shoppers find this store?
Apps like this one convert the traffic you already have. Getting recommended by ChatGPT and Perplexity is a separate problem.
Run a free readiness checkInstead of BySimpli Microsoft Ads Feed
Same categories, by review volume.
