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  5. Omega Facebook Pixel, Meta Ads

Omega Facebook Pixel, Meta Ads

by Omega

4.8

(988 reviews)

95/100 · Well supportedBuilt for ShopifyFree plan available. Free trial available.
Best suited for stores willing to start free and move to $20/mo.

Know which ads win and scale them: UTM & Order Journey on Facebook Pixel, Meta Pixel & CAPI. Traces every order back to the ad that brought it, with UTM tracking and Order Journey. Bot and fraud filtering keeps crawlers and suspicious traffic out of your Conversion API data, so Meta optimizes on real buyers and ROAS holds. See which countries, devices and campaigns convert, and who comes back, in Audience Report. Run unlimited Meta Pixels and route each Shopify market to its own for retargeting. Feed rules keep your Facebook catalog synced for Instagram ads. Traces every order back to the ad that brought it, with UTM tracking and Order Journey. Bot and fraud filtering keeps crawlers and suspicious traffic out of your Conversion API data, so Meta optimizes on real buyers and ROAS holds. See which countries, devices and campaigns convert, and who comes back, in Audience Report. Run unlimited Meta Pixels and route each Shopify market to its own for retargeting. Feed rules keep your Facebook catalog synced for Instagram ads. more Trace orders back to the ad with UTM tracking and Order Journey Filter bots and suspicious traffic before they reach your Meta Pixel See which countries, devices and campaigns convert, and who orders again Automate rules for Catalog or Facebook Feed Links and optimize attributes for ad Decide what counts as an event: skip free gifts and subscription renewals

Copy from the Shopify App Store listing, unedited.
View on ShopifyCompare the plansSee the scorecard
Who it’s for
Ads
What it moves
Top line

conversion rate and average order value

What it costs
From $20.99/mo

free plan available · 4 tiers

How it’s supported
95/100

Well supported · from 906 reviews

What it does

Trace orders back to the ad with UTM tracking and Order Journey

Filter bots and suspicious traffic before they reach your Meta Pixel

See which countries, devices and campaigns convert, and who orders again

Automate rules for Catalog or Facebook Feed Links and optimize attributes for ad

Decide what counts as an event: skip free gifts and subscription renewals

Plan fit
What each step up actually buys you

This developer's plans are separated by features, not by how big your store is — so there is no volume that picks a tier for you. Here is what each one adds over the one below it.

FREE
Free
You start with

1 Pixel, 1 Conversion API

5 orders per months

1 catalog feed, weekly sync

Order report

Advanced tracking settings

Audience report: who buys, who returns

Shopify Basic
$20.99/month
Adds

UNLIMITED pixels

1 Conversion API

3 catalog feeds, daily sync

Full pixel analytics

Real-time ads report

Advanced catalog settings

Shopify Advanced
$35.99/month
Adds nothing new in the published list
Shopify Plus
$45.99/month
Adds nothing new in the published list
Listed as “Free plan available. Free trial available.”. Plan contents change — confirm on the listing before you install.
Pricing
Free plan available. Free trial available.
FREE

Free

Free
1 Pixel, 1 Conversion API
5 orders per months
1 catalog feed, weekly sync
Order report
Advanced tracking settings
Audience report: who buys, who returns
24/7 support
Shopify Basic

$20.99/month

Lowest paid plan
UNLIMITED pixels
1 Conversion API
3 catalog feeds, daily sync
Order report
Full pixel analytics
Real-time ads report
Advanced catalog settings
24/7 support
Shopify Advanced

$35.99/month

UNLIMITED pixels
1 Conversion API
3 catalog feeds, daily sync
Order report
Full pixel analytics
Real-time ads report
Advanced catalog settings
24/7 support
Shopify Plus

$45.99/month

UNLIMITED pixels
1 Conversion API
3 catalog feeds, daily sync
Order report
Full pixel analytics
Real-time ads report
Advanced catalog settings
24/7 support
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

95

/ 100
Well supported
high confidence

Scored on 906 merchant reviews we hold for Omega Facebook Pixel, Meta Ads, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Computed from the 906 reviews we hold, with 12-month windows measured to 2026-10. This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2020–2026 · 906 reviews read
Reviews per year
20202 reviews
202140 reviews
2022119 reviews
2023108 reviews
2024273 reviews
2025215 reviews
2026149 reviews
What merchants say

4.8

988 reviews
5★96%
4★2%
3★0%
2★0%
1★2%
Developer replies
99%
of reviews get an answer
Reviewed at 12m+
13%
had used it a year when they wrote
From 906 reviews read. Typical reviewer had used the app for 2 months. Most merchants review in their first month, so this reflects when people write — not how long they stay.
Recent merchant reviews

The newest 8 of 988. Open one to read it in full, with the developer's reply where there is one.

What a team, they are responsive, helpful, happy to assist. My experience with them so far has been nothing short of incredible.

Developer repliedYour kind words mean so much to our team and inspire us to keep supporting merchants with care. Thank you, FORGE, for sharing such an incredible experience, and please reach out anytime we can help further. Show more

Really help me "Cam" support agent. thanks a lot.

Developer repliedThank you so much for your feedback! We’re glad Cam was able to help you. We’ll be sure to pass your thanks along to him. We truly appreciate your support and are always here if you need anything else. Show more

Developer repliedThank you, CARER, for your 5-star rating! If you ever need assistance, our team is always here to help 🚀 Show more

The app installed quickly. Was easy to set up. The support team was very helpful. They responded fast. Made sure everything was working well. It was an experience overall.

Developer repliedWe’re so glad the app was quick to install and easy to set up! Thank you for recognizing our fast, helpful support, and please reach out anytime if you need further assistance. Show more

It works really well, and the customer service team is very proactive in helping to resolve issues.

Developer repliedThank you, Mars Power! We’re thrilled Facebook Pixel is working well and that our customer service team could proactively support you. If you ever need assistance, our team is always here to help 🚀 Show more

We had an issue with duplicating events. The support team was very responsive and really took the time to investigate the problem. They even joined a video call with me to troubleshoot it and were able to resolve the issue. Excellent customer support!

Developer repliedThank you for your kind words! We’re glad our team could investigate the duplicate events and resolve the issue with you on a video call. If you ever need assistance, our team is always here to help 🚀 Show more

Developer repliedThank you for sharing your feedback. We’re sorry to hear that your experience led to a 1-star rating. Our team has already reached out to you and we’d really appreciate the chance to understand what made your experience negative. If you could share more details with us, we’ll do our best to investigate and resolve the issue as quickly as possible. We truly hope we can turn this experience around for you. Show more

Developer repliedThank you, Dr. Luxus, for the 5-star rating! If you ever need assistance, our team is always here to help 🚀 Show more

Omega Facebook Pixel, Meta Ads FAQ

Answered from this app's own listing and its full review record.

Best suited for stores willing to start free and move to $20/mo.

There is a free plan, paid plans start at $20.99/month, and run to $45.99/month across 4 published tiers. Prices are as listed on the Shopify App Store and can change — confirm before installing.

Omega Facebook Pixel, Meta Ads's plans are separated by features rather than by store size — none of the tiers is capped on a volume you could state up front. Compare what each step adds over the one below it rather than trying to size yourself into a tier.

On our scorecard Omega Facebook Pixel, Meta Ads rates 95 out of 100 — well supported — read from 906 merchant reviews. The developer has published replies to 894 of 906 reviews. The score reflects what the review record shows, nothing more.

988 merchants have reviewed Omega Facebook Pixel, Meta Ads, averaging 4.8 out of 5. We hold the review history from 2020 to 2026, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

4.8 / 5 · 988 reviews


Rating, last 12 months

4.86 from 184 reviews


New reviews, last 12 months

184 (was 225)


Developer replies

894 of 906 reviews


Typical reviewer had used it

2 months


Pricing

Free plan available. Free trial available.


On the App Store since

January 3, 2020


Review history held

2020 – 2026

Integrates with
Checkout
Shopify Flow
Shopify Admin
conversion api
dynamic product ads
facebook catalog
facebook channel
facebook pixel
instagram ads

Categories
AdsProduct feeds
Will AI shoppers find this store?

Apps like this one convert the traffic you already have. Getting recommended by ChatGPT and Perplexity is a separate problem.

Run a free readiness check
Alternatives
Instead of Omega Facebook Pixel, Meta Ads

Same categories, by review volume.

TikTok
4.815,236 reviews

Google & YouTube
4.55,037 reviews

Facebook & Instagram
3.74,921 reviews

Pinterest
4.21,617 reviews

Snapchat Ads
4.6670 reviews

Ced Google Shopping Feed & Ads
4.5513 reviews
Related reading
Guides covering these apps

Shopify vs WooCommerce for AI shopping

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