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  1. xpay

  2. Shopify apps

  3. Custom products - Other

  4. Key Product Options, Variants

Key Product Options, Variants

by Keystone

4.6

(17 reviews)

77/100 · SolidBuilt for ShopifyFree plan available. Free trial available.
Best suited for stores building custom products with variant options, from small catalogs to large.

Live Preview shows product options, variants, swatches & uploads with B2B Catalog pricing. Key Product Options, Variants lets you create custom options, variants, add-ons, and price add-ons with ease. Priced options now fully follow Shopify Plus B2B Catalog pricing, giving wholesale customers accurate pricing across products, options, cart, and orders. From engraving and gift wrapping to file uploads, options inherit your theme style with Live Preview. Boost sales through personalization and upsells, without slowing your store. Key Product Options, Variants lets you create custom options, variants, add-ons, and price add-ons with ease. Priced options now fully follow Shopify Plus B2B Catalog pricing, giving wholesale customers accurate pricing across products, options, cart, and orders. From engraving and gift wrapping to file uploads, options inherit your theme style with Live Preview. Boost sales through personalization and upsells, without slowing your store. more Add unlimited product & variant options on any product page Bulk upload color swatches and split product variants images Let customers upload files & images for personalization needs Use conditional logic to display only relevant product options Inherit theme style & Live Preview with upsells, add-ons, and price add-ons

Copy from the Shopify App Store listing, unedited.
View on ShopifyCompare the plansSee the scorecard
Who it’s for
Custom products - Other
What it moves
Top line

average order value and catalog reach

What it costs
From $9.99/mo

free plan available · 3 tiers

How it’s supported
77/100

Solid · from 17 reviews

What it does

Add unlimited product & variant options on any product page

Bulk upload color swatches and split product variants images

Let customers upload files & images for personalization needs

Use conditional logic to display only relevant product options

Inherit theme style & Live Preview with upsells, add-ons, and price add-ons

Plan fit
What each step up actually buys you

This developer's plans are separated by features, not by how big your store is — so there is no volume that picks a tier for you. Here is what each one adds over the one below it.

Free
Free
You start with

10 option sets

12 option types

Unlimited product options

Unlimited products

Dashboard Analytics

2.0 and Legacy Theme Compatibility

Essentials
$9.99/month
Adds

All in FREE plan

Unlimited Option Sets

Unlimited Option Types

Price Add-ons

Priority 24/7 Live Chat & Call

Premium
$29.90/month
Adds

All in Essentials plan

Conditional Logic

Shared Options

B2B Catalog Pricing

Top Priority 24/7 Live Chat & Call

Listed as “Free plan available. Free trial available.”. Plan contents change — confirm on the listing before you install.
Pricing
Free plan available. Free trial available.
Free

Free

Free
10 option sets
12 option types
Unlimited product options
Unlimited products
Dashboard Analytics
2.0 and Legacy Theme Compatibility
24/7 Live Chat Support
Essentials

$9.99/month

Lowest paid plan
All in FREE plan
Unlimited Option Sets
Unlimited Option Types
Unlimited Products
Price Add-ons
Priority 24/7 Live Chat & Call
Premium

$29.90/month

All in Essentials plan
Conditional Logic
Shared Options
B2B Catalog Pricing
Top Priority 24/7 Live Chat & Call
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

77

/ 100
Solid
low confidence

Scored on 17 merchant reviews we hold for Key Product Options, Variants, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Computed from the 17 reviews we hold, with 12-month windows measured to 2026-08. This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2025–2026 · 17 reviews read
Reviews per year
20251 reviews
202616 reviews
What merchants say

4.6

17 reviews
5★88%
4★0%
3★6%
2★0%
1★6%
Developer replies
88%
of reviews get an answer
Reviewed at 12m+
0%
had used it a year when they wrote
From 17 reviews read. Typical reviewer had used the app for 7 days. Most merchants review in their first month, so this reflects when people write — not how long they stay.
Recent merchant reviews

The newest 8 of 17. Open one to read it in full, with the developer's reply where there is one.

Great app with great customer service! I use this app extensively for some very complicated products and it works better than anything else we have tried. If there is ever a problem, customer service is very quick to help solve it. Thank you!

Developer repliedThank you so much for your wonderful review! We’re thrilled to hear that our app meets your needs for your complicated products and that our customer service has been able to assist you promptly. Your positive experience means a lot to us, and we're here to support you anytime you need help. We appreciate your feedback and look forward to continuing to serve you! Best, The Keystone Team Show more

We were long-time users of Bold Product Options and later SC Product Options. When we were notified that SC Product Options was being discontinued, we were encouraged to migrate to Keystone Product Options. The migration process was extremely frustrating. SC Product Options worked perfectly with our highly customized Shopify theme, but Keystone initially did not. We spent a significant amount of time with our own developers and the Keystone support team trying to resolve compatibility issues. To their credit, Keystone Support was very responsive and worked diligently to help troubleshoot and fix the issues. After considerable effort from both sides, the app does now appear to be functioning properly. However, the biggest frustration came later when Keystone acknowledged that SC Product Options was actually not being discontinued. This made the original communication encouraging customers to migrate very misleading. We invested a substantial amount of unnecessary development time and resources moving away from an app that was already working perfectly for our business. Ultimately, it felt like we were fixing something that was never broken. We are an established ecommerce company doing over $10 million in annual sales with a heavily customized Shopify storefront. For stores like ours, changing a core product options app is not a simple plug-and-play process. The initial troubleshooting advice often centered around testing Keystone on Shopify’s default Dawn theme, which may be useful for diagnostics, but it does not reflect the reality of many larger stores running custom themes. Keystone Product Options may be a great solution for newer stores, simpler themes, or merchants starting from scratch. However, if you operate a larger Shopify store with a customized theme and already have a working product options solution, I would strongly recommend carefully evaluating whether migration is truly necessary before committing the development resources. The Keystone team deserves credit for their support and persistence, but the migration recommendation created a lot of unnecessary work for our business.

I'm reverting back to SCPO since this app does not support listing the product options separately at checkout. If can only bulk up the price of the existing product.

We are long time Bold, then SC Product Options app users (by this same company). When I was concerned about the migration to this, their new app, they gave me the white-glove-treatment. They took care of each detail and worked out any issue very quickly. Their support is quick and very capable. Since this kind of app is crucial to our store, I'm thankful for such a stellar team behind the app. Thanks Ahmed Piric and team for always being there when I need you!

Developer repliedThank you so much for your wonderful review! We truly appreciate your loyalty as a long-time user and are thrilled to hear about your positive experience with our support team during your migration to our new app. It’s great to know that you felt well taken care of and that our team, especially Ahmed, was able to assist you effectively. Your kind words motivate us to keep delivering excellent service. If you ever need anything else, please don't hesitate to reach out. Thanks again from all of us at Keystone! Show more

Was not as easy to install as the Migration Guide indicated. Several steps were not as described, and then I found out I had a Shopify 1.0 Theme. I tried following the instructions for Legacy themes. Installing the Keystone code was ok, but there were no instructions about removing the SC Product Options code, which I had been using. I basically had to give up on my old Theme that I really liked and had a great deal of personalization on and switch to a new Shopify 2.0 Theme, so that I could add the "app block" into the theme. So, it took over 2 hours instead of 10 minutes and I am still not done. I have the core of my store up and running (I hope), but have a lot of fine tuning left to do. Update - 6/26/26 Their support team did reach out to me afterwards and offered to help with removing the old code. I had already switched over to the new theme and had decided to keep it since it was a more up to date theme and easier to use. However, another issue came up with certain payment options not functioning well with the app and they offered to help get that sorted out. That saved me a bit of time since I am not overly familiar with coding and that end of things.

Developer repliedThank you for sharing your experience with us. We apologize for the difficulties you encountered during the installation process. We understand how frustrating it can be when the actual steps differ from what’s outlined in the Migration Guide, especially with the added complications of working with a Shopify 1.0 Theme. Your feedback highlights areas we need to improve, particularly regarding the clarity of our instructions on removing the SC Product Options code. We're grateful that you took the time to detail your experience, as it helps us enhance our support and resources for future users. If you have any remaining questions or need assistance as you fine-tune your store, please don't hesitate to reach out to our support team. We’re committed to ensuring that you get the help you need. Best regards, The Keystone Team Show more

I had the old product builder for 10 years plus. It was always a bit glitchy, how ever I only used it for 1 items and the newer app was cost prohibitive. Especially with how much effort had to go into the previous builder. However this one has been a dream, so easy that in the 3 days I have had it, I have built 4 other items for the website, it's not glitchy and is very user friendly. Hightly recommend.

Developer repliedThank you for sharing your experience with our app! We're thrilled to hear that after transitioning from the old product builder, you found our newer version to be a dream to work with. It's fantastic that you've been able to create several items so easily and without glitches. Your recommendation means a lot to us, and we appreciate your support! If you have any suggestions or further feedback, feel free to reach out. Your feedback is always welcome as it helps us keep improving. Best regards, The Keystone Team Show more

The Keystone team helped me set up my custom pet portrait store perfectly. The file upload feature works flawlessly and the support was outstanding. Highly recommend!

Developer repliedThank you for your fantastic feedback! We're thrilled to hear that you had a smooth experience setting up your custom pet portrait store and that our file upload feature met your expectations. Your kind words about our support team mean a lot to us. We appreciate your recommendation, and we wish you great success with your store! Best, The Keystone Team Show more

Very responsive and they work fast to get you what you want and need from their product.

Developer repliedThank you for your wonderful feedback! We're thrilled to hear that you've had a positive experience with our team's responsiveness and efficiency. Your satisfaction is our top priority, and it's great to know that we're meeting your needs. If you have any further suggestions or questions, feel free to reach out anytime. We appreciate your support! Best, The Keystone Team Show more

Key Product Options, Variants FAQ

Answered from this app's own listing and its full review record.

Best suited for stores building custom products with variant options, from small catalogs to large.

There is a free plan, paid plans start at $9.99/month, and run to $29.90/month across 3 published tiers. Prices are as listed on the Shopify App Store and can change — confirm before installing.

Key Product Options, Variants's plans are separated by features rather than by store size — none of the tiers is capped on a volume you could state up front. Compare what each step adds over the one below it rather than trying to size yourself into a tier.

On our scorecard Key Product Options, Variants rates 77 out of 100 — solid — read from 17 merchant reviews. The developer has published replies to 15 of 17 reviews. The score reflects what the review record shows, nothing more.

17 merchants have reviewed Key Product Options, Variants, averaging 4.6 out of 5. We hold the review history from 2025 to 2026, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

4.6 / 5 · 17 reviews


Rating, last 12 months

4.65 from 17 reviews


New reviews, last 12 months

17


Developer replies

15 of 17 reviews


Typical reviewer had used it

7 days


Pricing

Free plan available. Free trial available.


On the App Store since

November 6, 2025


Review history held

2025 – 2026

Integrates with
Checkout
Shopify Admin

Categories
Custom products - OtherProduct variants
Will AI shoppers find this store?

Apps like this one convert the traffic you already have. Getting recommended by ChatGPT and Perplexity is a separate problem.

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The agent-readiness stack for the AI shopping era — helping merchants, publishers and SaaS companies get discovered, cited and transacted with by ChatGPT, Perplexity, Claude, Gemini and the custom shopping agents underneath them.

CompanyAgentically Inc. (d/b/a xpay✦)1875 Mission St, Ste 103San Francisco, CA 94103, United Stateslegal@xpay.sh · privacy@xpay.sh
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