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  1. xpay

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  3. Workflow automation

  4. Parabola

Parabola

by Parabola

5.0

(17 reviews)

52/100 · Mixed signalsFree to install
Best suited for stores running workflows across multiple systems like NetSuite, ShipStation, or Google Sheets, where automation can reduce manual work.

Agents that ops and finance teams actually rely on. Parabola is the AI agent platform for ops and finance teams. You describe your messy, recurring processes (the work that lives in macros, Python scripts, and tribal knowledge today) like reconciliations, carrier billing audits, accruals, inventory checks, and PO matching. Parabola builds the agents that run them on schedule, handle the unstructured inputs (PDFs, screenshots, multi-tab spreadsheets) a human analyst would handle, and show their work at every step. Parabola is the AI agent platform for ops and finance teams. You describe your messy, recurring processes (the work that lives in macros, Python scripts, and tribal knowledge today) like reconciliations, carrier billing audits, accruals, inventory checks, and PO matching. Parabola builds the agents that run them on schedule, handle the unstructured inputs (PDFs, screenshots, multi-tab spreadsheets) a human analyst would handle, and show their work at every step. more Automate complex processes to save time, avoid errors, and alert your team Leverage AI to organize messy data across emails, PDFs, and spreadsheets Reconcile orders and inventory levels between Shopify and systems like NetSuite Set up custom alerts for unfulfilled Shopify orders or low inventory levels Combine Shopify data with data from other sources in your stack

Copy from the Shopify App Store listing, unedited.
View on ShopifyCompare the plansSee the scorecard
Who it’s for
Workflow automation
What it moves
Bottom line

operating cost and staff time

What it costs
Free

1 tier

How it’s supported
52/100

Mixed signals · from 17 reviews

What it does

Automate complex processes to save time, avoid errors, and alert your team

Leverage AI to organize messy data across emails, PDFs, and spreadsheets

Reconcile orders and inventory levels between Shopify and systems like NetSuite

Set up custom alerts for unfulfilled Shopify orders or low inventory levels

Combine Shopify data with data from other sources in your stack

Plan fit
One plan, no tiers to choose between

This developer publishes a single plan (Free), so plan choice does not arise — the only decision is whether to install it. The listing summarises it as “Free to install”.

Pricing
Free to install
Basic

Free

Free
Single user
Up to 1,000 credits per month
Access to AI steps and visualizations
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

52

/ 100
Mixed signals
low confidence

Scored on 17 merchant reviews we hold for Parabola, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Computed from the 17 reviews we hold, with 12-month windows measured to 2026-08. This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2020–2021 · 17 reviews read
Reviews per year
20204 reviews
202113 reviews
What merchants say

5.0

17 reviews
5★100%
4★0%
3★0%
2★0%
1★0%
Developer replies
82%
of reviews get an answer
Reviewed at 12m+
0%
had used it a year when they wrote
From 17 reviews read. Typical reviewer had used the app for 2 months. Most merchants review in their first month, so this reflects when people write — not how long they stay.
Recent merchant reviews

The newest 8 of 17. Open one to read it in full, with the developer's reply where there is one.

One of my favourite automation apps around, I use parabola for moving data between Shopify & Facebook Ads > Data Studio, Google Sheets to create automatic sales reports, CSV importing for dashboards. Parabola is incredibly flexible, and the ROI on your time saved is huge. Can't recommend it enough.

Developer repliedThat's awesome to hear! Thanks for sharing about how you're using Parabola and the value you're getting out of it. Show more

Very high quality and powerful tool backed by highly responsive support. Good size user community that is active. It's interesting to see the many use cases. The tool is very well designed, and intuitive to use. Some learning curve, but that’s expected, especially if there are sophisticated needs. We've used Parabola for a long time, and we have not encountered any show-stopping bugs or problems. It is a very reliable system. Amazingly, widgets that are retired continued to function, so the backward support is incredible. Unlike other systems where the developers would shutoff a retired function forcing users to make sudden changes/updates, we have not experienced that situation. It’s obvious the Parabola team constantly works on improving their product and they are very good at making improvements and updates. The tool has made the mundane, cumbersome and tedious data transform tasks easier to deal with. Large variety of integrations options, so it’s easy to extract and load data from a large variety of sources. One of the best tool of its kind.

Developer repliedThanks so much for the thoughtful, thorough review! The whole team was really excited to read it. We'll keep bringing you those improvements and updates :) Show more

I previously tried building API connections by hiring 3rd party developers and it was a total nightmare - a massive waste of time and resources. I gave up on connecting our different software...until I came across Parabola. I have been using it for the past 90 days and it has been great. Extremely straight-forward to use, an easier learning curve than Tableau (which I put in place at my prior company), and the team has been more than willing to help me work through one-off issues. I would definitely recommend.

I found out about parabola because of nocode and learning about automation. I first started on my journey by realizing that Parabola is needed because it's more advanced than Zapier. It's extremely helpful in automatically pulling data. Their customer service team is also stellar, they have in-depth product knowledge which is great and Sachi from Parabola has been a pleasure to work with. She's assisted on flows and I can tell Parabola really goes above and beyond for their customers.

Developer repliedReally appreciate the review! It's been fun working with you. Show more

Parabola has saved me hours from manual copy and pasting and dragging formulas across multiple spreadsheets. It helps us keep our customers’ orders and customizations organized so we can quickly identify which customers we need to get in touch with. Parabola eliminated the chance for human error from the repetitive copy and pasting, and we can now really focus on delivering a great customer experience!

Developer repliedThanks for taking the time to leave a review! It's been awesome to see the different ways Parabola ha been able to help your team. Excited for more! Show more

Parabola has transformed the way we view and manage our data. Thanks to it, we can view the quantity of stock that we're moving predict and forecast revenues, manage cash flows, view whole of business marketing expenses and update our bundle stock inventory autonomously. Customer service is brilliant and application is fast and reliable. Highly recommend if you're wanting to scale with ease!!!

Developer repliedThanks for the review! It's been awesome seeing everything you guys have built in a short period of time. Show more

About 6 months ago we were in a pinch with our data scientist/architect leaving the company. With little prior knowledge of API's, we were able to create a better reporting setup than we previously had while only using Parabola and Google Sheets in less than a week. This service should be a staple for Shopify stores who need custom reporting.

Developer repliedThanks, UMZU Team. We're amazed by all the different reports you've set up already! Show more

Parabola is sweet. I got my first flow set up where it would send me a monthly sales report for each individual SKU at the end of each month. Because we have bundles and multi-packs on our website, it was hard to figure this out without this flow and I was doing a ton of manual Excel entry so this is going to save me some time.

Developer repliedThanks for sharing about your experience! We love hearing stories like yours about getting more time back in your busy day. Show more

Parabola FAQ

Answered from this app's own listing and its full review record.

Best suited for stores running workflows across multiple systems like NetSuite, ShipStation, or Google Sheets, where automation can reduce manual work.

There is a free plan across 1 published tier. Prices are as listed on the Shopify App Store and can change — confirm before installing.

On our scorecard Parabola rates 52 out of 100 — mixed signals — read from 17 merchant reviews. The developer has published replies to 14 of 17 reviews. The score reflects what the review record shows, nothing more.

17 merchants have reviewed Parabola, averaging 5.0 out of 5. We hold the review history from 2020 to 2021, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

5.0 / 5 · 17 reviews


New reviews, last 12 months

0


Developer replies

14 of 17 reviews


Typical reviewer had used it

2 months


Pricing

Free to install


On the App Store since

May 22, 2020


Review history held

2020 – 2021

Integrates with
Amazon Seller Central
Email
Flexport
Google Sheets
NetSuite
ShipStation

Categories
Workflow automation
Will AI shoppers find this store?

Apps like this one convert the traffic you already have. Getting recommended by ChatGPT and Perplexity is a separate problem.

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