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Selfnamed: Cosmetics on demand
Selfnamed: Cosmetics on demand
by Selfnamed
4.4
(52 reviews)
Best suited for stores working on sourcing cost.
Sell clean private label beauty products with fast fulfillment and no order minimums Selfnamed, a B Corp company, lets you build a private label beauty brand across skincare, hair care, body care, and makeup. Design your own labels and boxes, then dropship one bottle at a time or sell wholesale. All products are compliant with the FDA and CPNP, so you can sell across the US, UK, and EU with no order minimums. Most formulas carry organic or natural certifications. Selfnamed, a B Corp company, lets you build a private label beauty brand across skincare, hair care, body care, and makeup. Design your own labels and boxes, then dropship one bottle at a time or sell wholesale. All products are compliant with the FDA and CPNP, so you can sell across the US, UK, and EU with no order minimums. Most formulas carry organic or natural certifications. more Private label beauty: skincare, hair care, body care, makeup under your brand No order minimums: sell just one bottle or go wholesale Clean products: organic and natural certifications available Compliant with FDA and CPNP: sell in the US, UK, and EU No design skills needed: build custom product labels and boxes in Design Studio
Copy from the Shopify App Store listing, unedited.Dropshipping
Bottom line
sourcing cost
Free to install. Additional charges may apply.
55/100
Mixed signals · from 53 reviews
What it does
Private label beauty: skincare, hair care, body care, makeup under your brand
No order minimums: sell just one bottle or go wholesale
Clean products: organic and natural certifications available
Compliant with FDA and CPNP: sell in the US, UK, and EU
No design skills needed: build custom product labels and boxes in Design Studio
One plan, no tiers to choose between
This developer publishes a single plan (Free to install), so plan choice does not arise — the only decision is whether to install it. The listing summarises it as “Free to install. Additional charges may apply.”.
Pricing
Free to install
55
/ 100Mixed signals
Scored on 53 merchant reviews we hold for Selfnamed: Cosmetics on demand, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.
Total cost is not knowable up front
1 plan listed, but the listing notes additional charges may apply.Review history
2024–2026 · 53 reviews read| 2024 | 15 reviews |
|---|---|
| 2025 | 17 reviews |
| 2026 | 21 reviews |
What merchants say
4.4
58%
of reviews get an answer8%
had used it a year when they wroteRecent merchant reviews
The newest 8 of 52. Open one to read it in full, with the developer's reply where there is one.
The buggiest website I have ever worked with. For the past five days, I haven’t been able to place an order simply because the website won’t let me. It freezes, crashes, deletes everything, and then I have to start all over again.
Équipe très actif . Une excellente collaboration
If you had told me a year ago that I’d own a cosmetics brand, with influencers tagging me alongside major brands, I wouldn't have believed it. None of this would have been possible without Selfnamed—I barely even had a budget to start with. They are always incredibly kind, take full ownership of any issues that arise, and are super reliable and fast with everything. When you work with someone who has that level of commitment, it’s impossible for things to go wrong. I will always be deeply grateful to them.
So far, Selfnamed has been an amazing partner. We've been dreaming of launching our own skincare line for some time, and they are making this dream possible. We've already imported a few products, and I can say I'm truly impressed by the variety of their catalog, their customization options, and also their customer service. They are always quick to reply and very helpful and attentive. They are helping us in this journey, which I'm deeply thankful for. It's nice to have a partner you can trust and count on. If you are looking to build your own Skincare brand, I would definitely recommend installing their app and giving them a try!
Just amamzing chance to have your own cosmetic brand! The team answer quicly and always ready to help! Everything is easy and simple to use and i am always excited to see when the new product is coming out!
I have been working with Selfnamed for 2 years now and always helpful, and doing their best to check everything is going well and smoothly. The products are amazing and always up to standard. Love it! tru;y the best company to work with in the industry.
Excellent partner for launching a skincare brand Working with Selfnamed has been a fantastic experience from start to finish. The platform makes it incredibly easy to launch a private-label skincare brand without the usual complexity of managing inventory, production, or fulfillment. The Shopify integration is smooth, product syncing is straightforward, and the customization options for branding make it easy to create a professional-looking store.
I launched my products on romanehair.com using Selfnamed, and the process was smooth from start to finish. The platform is easy to use, product quality is excellent, and my customers are very happy. Highly recommend
Selfnamed: Cosmetics on demand FAQ
Answered from this app's own listing and its full review record.
Best suited for stores working on sourcing cost.
The Shopify App Store lists this app as “Free to install. Additional charges may apply.”. It does not publish plain monthly prices we can compute against.
On our scorecard Selfnamed: Cosmetics on demand rates 55 out of 100 — mixed signals — read from 53 merchant reviews. The developer has published replies to 31 of 53 reviews. The score reflects what the review record shows, nothing more.
52 merchants have reviewed Selfnamed: Cosmetics on demand, averaging 4.4 out of 5. We hold the review history from 2024 to 2026, which is what the year-by-year chart on this page is built from.
At a glance
4.4 / 5 · 52 reviews
4.38 from 29 reviews
29 (was 11)
31 of 53 reviews
3 months
Free to install. Additional charges may apply.
August 14, 2023
2024 – 2026
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