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  1. xpay

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  4. SmartOptions Custom Options

SmartOptions Custom Options

by Nerd Labs

4.6

(11 reviews)

37/100 · Limited evidenceFree plan available. Free trial available.
Best suited for merchants adding custom product options to expand catalog reach without raising app costs.

Unlimited product options & customizer — color swatches, custom fields & price add-ons SmartOptions lets you go beyond the built-in variant limit by adding unlimited custom fields to any product. Choose from 10 option types including text inputs, dropdowns, color swatches, date pickers, and more. Add-on amounts are automatically included as line items at checkout. Smart targeting applies option sets to specific products, collections, or all products. One-click theme installation works with all Online Store 2.0 themes. Cascading option choices are available and work with inventory. SmartOptions lets you go beyond the built-in variant limit by adding unlimited custom fields to any product. Choose from 10 option types including text inputs, dropdowns, color swatches, date pickers, and more. Add-on amounts are automatically included as line items at checkout. Smart targeting applies option sets to specific products, collections, or all products. One-click theme installation works with all Online Store 2.0 themes. Cascading option choices are available and work with inventory. more 10 option types: text, dropdowns, color swatches, date pickers, and more Built-in surcharges for premium options on every store and inventory tracking One-click theme installation for all Online Store 2.0 themes Analytics dashboard to track option views, selections, and conversions Smart product targeting with collection and tag-based rules

Copy from the Shopify App Store listing, unedited.
View on ShopifyCompare the plansSee the scorecard
Who it’s for
Product variants
What it moves
Top line

average order value and catalog reach

What it costs
From $7.99/mo

free plan available · 2 tiers

How it’s supported
37/100

Limited evidence · from 11 reviews

What it does

10 option types: text, dropdowns, color swatches, date pickers, and more

Built-in surcharges for premium options on every store and inventory tracking

One-click theme installation for all Online Store 2.0 themes

Analytics dashboard to track option views, selections, and conversions

Smart product targeting with collection and tag-based rules

Plan fit
What each step up actually buys you

This developer's plans are separated by features, not by how big your store is — so there is no volume that picks a tier for you. Here is what each one adds over the one below it.

Free
Free
You start with

1 live option set

All option types included

Text, dropdowns & color swatches

date picker fields

Conditional show/hide logic

Smart product targeting

Smart Options
$7.99/month
Adds

Unlimited option sets

Conditional logic, 5 levels deep

Price add-ons & percentage pricing

Inventory-linked choices

Usage analytics

Priority email support

Listed as “Free plan available. Free trial available.”. Plan contents change — confirm on the listing before you install.
Pricing
Free plan available. Free trial available.
Free

Free

Free
1 live option set
All option types included
Text, dropdowns & color swatches
date picker fields
Conditional show/hide logic
Smart product targeting
Email support
Smart Options

$7.99/month

Lowest paid plan
Unlimited option sets
All option types included
Conditional logic, 5 levels deep
Price add-ons & percentage pricing
Inventory-linked choices
Smart product targeting
Usage analytics
Priority email support
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

37

/ 100
Limited evidence
low confidence

Scored on 11 merchant reviews we hold for SmartOptions Custom Options, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Computed from the 11 reviews we hold, with 12-month windows measured to 2026-08. This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2026–2026 · 11 reviews read
Reviews per year
202611 reviews
What merchants say

4.6

11 reviews
5★91%
4★0%
3★0%
2★0%
1★9%
Developer replies
0%
of reviews get an answer
Reviewed at 12m+
0%
had used it a year when they wrote
From 11 reviews read. Typical reviewer had used the app for 2 days. Most merchants review in their first month, so this reflects when people write — not how long they stay.
Recent merchant reviews

The newest 8 of 11. Open one to read it in full, with the developer's reply where there is one.

This app is exactly what we needed for personalized products.The unlimited options and add-on pricing features are incredibly usefull.It has helped us improve the customer experience and increase sales.

Smart Options solved a real limitation for us. We were trying to offer more product choices, but we did not want to clutter every page with fields that did not apply to every customer. The conditional logic is especially helpful because it lets us show the right options only when they are needed. That makes the buying process feel cleaner and more intentional. It has made our product pages more useful and easier to manage.

Smart Options gave our store the flexibility we were missing from standard Shopify variants. We sell products with engraving, material choices, sizing details, gift options, and other personalization fields, and Shopify’s default setup was not enough for us. This app made it much easier to build product pages that actually match how customers shop. The options look clean, the setup is manageable, and customers can make their selections without feeling lost

Smart Options has made it much easier for us to offer product customizations and additional options to customers. The app is intuitive, reliable, and does exactly what we need it to do. Setup was quick, and we were able to get everything configured without any major issues. The support team has also been great whenever we've needed assistance. Highly recommended for stores that need more flexibility with product options.

I really like how simple this app is. We're talking like a 5 minute setup. Worked on my older shopify store that some other options apps didnt work on.

I was able to add extra add ons that help me make more money.

Powerful, intuitive, and packed with useful features. SmartOptions has become an essential part of our store.

Great app with a smooth setup process. The unlimited custom fields helped us create a much better shopping experience.

SmartOptions Custom Options FAQ

Answered from this app's own listing and its full review record.

Best suited for merchants adding custom product options to expand catalog reach without raising app costs.

There is a free plan, paid plans start at $7.99/month across 2 published tiers. Prices are as listed on the Shopify App Store and can change — confirm before installing.

SmartOptions Custom Options's plans are separated by features rather than by store size — none of the tiers is capped on a volume you could state up front. Compare what each step adds over the one below it rather than trying to size yourself into a tier.

On our scorecard SmartOptions Custom Options rates 37 out of 100 — limited evidence — read from 11 merchant reviews. The developer has published replies to 0 of 11 reviews. The score reflects what the review record shows, nothing more.

11 merchants have reviewed SmartOptions Custom Options, averaging 4.6 out of 5. We hold the review history from 2026 to 2026, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

4.6 / 5 · 11 reviews


Rating, last 12 months

4.64 from 11 reviews


New reviews, last 12 months

11


Developer replies

0 of 11 reviews


Typical reviewer had used it

2 days


Pricing

Free plan available. Free trial available.


On the App Store since

April 1, 2026


Review history held

2026 – 2026

Integrates with
Checkout
Shopify Admin

Categories
Product variants
Will AI shoppers find this store?

Apps like this one convert the traffic you already have. Getting recommended by ChatGPT and Perplexity is a separate problem.

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The agent-readiness stack for the AI shopping era — helping merchants, publishers and SaaS companies get discovered, cited and transacted with by ChatGPT, Perplexity, Claude, Gemini and the custom shopping agents underneath them.

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