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  1. xpay✦ Commerce

  2. Directory

  3. Shopify apps

  4. Custom products - Other

  5. Variant Option Product Options

Variant Option Product Options

by Relentless Apps

4.7

(638 reviews)

87/100 · Well supportedBuilt for ShopifyFree plan available. Free trial available.
Best suited for stores using Best Custom options, EZ Terms, RA Terms, R terms and VO Product Options, which it integrates with and willing to start free and move to $9/mo.

Customize products with unlimited options, price add-ons, swatches, buttons conditional logic & more Advanced product options w/ colour swatches & color variant. Create multi select & conditional logic w/ VO Product Options. Use as a product configurator; texboxes, surcharges, & monograms. Create price addons for best custom option variants, & multi variants. VO Options, product varient picker, textfield, textify, variant app, Multiple attributes, g-variants product options, unlimited variant product options to customize products easify options bold product option Advanced product options w/ colour swatches & color variant. Create multi select & conditional logic w/ VO Product Options. Use as a product configurator; texboxes, surcharges, & monograms. Create price addons for best custom option variants, & multi variants. VO Options, product varient picker, textfield, textify, variant app, Multiple attributes, g-variants product options, unlimited variant product options to customize products easify options bold product option more price add on, custom text box, checkbox, photo upload photo, custom options upload image upload file product addons product personalizer, variant picker Infinite Product Options and Custom variant image swatch variant color swatches custom product builder, product add on infinite, options variant image variant textbox product variations best custom product options variant option text field

Copy from the Shopify App Store listing, unedited.
View on ShopifyCompare the plansSee the scorecard
Who it’s for
Custom products - Other
What it moves
Top line

average order value and catalog reach

What it costs
From $9.99/mo

free plan available · 3 tiers

How it’s supported
87/100

Well supported · from 607 reviews

What it does

price add on, custom text box, checkbox, photo upload photo, custom options

upload image upload file product addons product personalizer, variant picker

Infinite Product Options and Custom variant image swatch variant color swatches

custom product builder, product add on infinite, options variant image variant

textbox product variations best custom product options variant option text field

Plan fit
What each step up actually buys you

This developer's plans are separated by features, not by how big your store is — so there is no volume that picks a tier for you. Here is what each one adds over the one below it.

Starter Plan
Free
You start with

Limited to 1 Product

Unlimited Product Options

buttons, image/ color swatches

long and short text boxes

unlimited file uploads

checkboxes, radio buttons

Basic Plan
$9.99/month
Adds

Unlimited Products

multi-select settings, Duplicate tool

* Free for Development Stores

Advanced
$19.99/month
Adds

Everything in the Basic Plan

Conditional Logic

Price Add-ons

Duplicate tool

Listed as “Free plan available. Free trial available.”. Plan contents change — confirm on the listing before you install.
Pricing
Free plan available. Free trial available.
Starter Plan

Free

Free
Limited to 1 Product
Unlimited Product Options
buttons, image/ color swatches
long and short text boxes
unlimited file uploads
checkboxes, radio buttons
multi-select settings
Basic Plan

$9.99/month

Lowest paid plan
Unlimited Products
Unlimited Product Options:
buttons, image/ color swatches
long and short text boxes
unlimited file uploads
checkboxes, radio buttons
multi-select settings, Duplicate tool
* Free for Development Stores
Advanced

$19.99/month

Unlimited Products
Unlimited Product Options
Everything in the Basic Plan
Conditional Logic
Price Add-ons
Duplicate tool
* Free for Development Stores
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

87

/ 100
Well supported
high confidence

Scored on 607 merchant reviews we hold for Variant Option Product Options, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Recent reviews rate below this app's own average
Reviews in the last 12 months average 4.52, 0.19 stars below the lifetime average of 4.72. Worth reading the newest reviews before installing.
Computed from the 607 reviews we hold, with 12-month windows measured to 2026-09. This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2017–2026 · 607 reviews read
Reviews per year
20173 reviews
201810 reviews
201936 reviews
2020108 reviews
2021115 reviews
202276 reviews
202365 reviews
202467 reviews
202587 reviews
202640 reviews
What merchants say

4.7

638 reviews
5★89%
4★3%
3★2%
2★1%
1★4%
Developer replies
17%
of reviews get an answer
Reviewed at 12m+
23%
had used it a year when they wrote
From 607 reviews read. Typical reviewer had used the app for 2 months. Most merchants review in their first month, so this reflects when people write — not how long they stay.
Recent merchant reviews

The newest 8 of 638. Open one to read it in full, with the developer's reply where there is one.

This has been a great solution for our store. We needed more flexibility with product options beyond Shopify’s standard variant setup, and this made it much easier to add different customization choices without creating a complicated product structure.

Developer repliedThank you for the review. We're happy to hear Variant Option Product Options has made it easier to add flexible customization options without complicating your product setup. We really appreciate your support. Jon Relentless Apps Show more

This app has been a great solution for offering product options that go beyond Shopify's default variant limits. It gives us much more flexibility to create a better shopping experience without making our product catalog overly complicated.

Developer repliedThanks you for the review. We're happy to hear that Variant Option Product Options has helped you get around Shopify's variant limits while keeping your product catalog clean and easy to manage. That's exactly what we built the app for, so it's great to know it's making a difference for your store. We really appreciate you taking the time to share your experience. If you ever have any questions or ideas for improvements, we're always happy to help. Thanks again for your support. Jon Relentless Apps Show more

Can someone help me please, ive emailed and I need help.

Developer repliedHi Jade, I'm sorry you've had a frustrating experience. I replied to your support email yesterday with a solution, so I'm wondering if our response didn't make it to your inbox. Could you please search for emails from contact@relentlessapps.com and also check your spam or junk folder? If you find one of our emails, please add contact@relentlessapps.com to your contacts or whitelist it to help ensure you receive our future replies. We're happy to help get this resolved and will work with you until everything is working correctly. If you still can't find our email, can you please try contacting us on a different emails Jon Relentless Apps contact@relentlessapps.com Show more

I have been using this app for a few years now and have never encountered a problem. The team are always eager to help and friendly if I ever need any assistance. As a fellow small team/small business owner, I very much appreciate their time and assistance and their app helping me making the running of my business easier :)

I love this app - it is great for all our custom listing needs and price add ons. When I had an issue with an app that used to integrate but then that other app updated their code, Jon and Martin got right back to me, solved the problem quickly and were extremely helpful. Highly recommend!!!

I loved the basic plan so much that I had to upgrade! I use VO for almost every listing. It's easy to use, and allows me to save so much time that I previously would have spent manually sending customers all product options, and collecting their info, etc. Now they can upload their logos, design inspiration, etc. right onto my website so there's no more switching between apps 5 times just to get a single order done. I am so impressed! Well worth the cost.

Developer repliedThank you so much for the amazing review. It's wonderful to hear how much time Variant Option Product Options is saving you. One of our main goals is to help merchants streamline their customization process, so knowing your customers can upload logos, design inspiration, and other details directly on the product page instead of going back and forth through multiple apps is exactly what we love to hear. We're especially grateful that you found enough value in the app to upgrade from the Basic plan. Thank you for your support and for trusting us with such an important part of your business. If you ever have questions, suggestions, or need assistance, we're always here to help. Jon Relentless Apps Show more

Variant Option Product Options FAQ

Answered from this app's own listing and its full review record.

Best suited for stores using Best Custom options, EZ Terms, RA Terms, R terms and VO Product Options, which it integrates with and willing to start free and move to $9/mo.

There is a free plan, paid plans start at $9.99/month, and run to $19.99/month across 3 published tiers. Prices are as listed on the Shopify App Store and can change — confirm before installing.

Variant Option Product Options's plans are separated by features rather than by store size — none of the tiers is capped on a volume you could state up front. Compare what each step adds over the one below it rather than trying to size yourself into a tier.

On our scorecard Variant Option Product Options rates 87 out of 100 — well supported — read from 607 merchant reviews. The developer has published replies to 103 of 607 reviews. The score reflects what the review record shows, nothing more.

638 merchants have reviewed Variant Option Product Options, averaging 4.7 out of 5. We hold the review history from 2017 to 2026, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

4.7 / 5 · 638 reviews


Rating, last 12 months

4.52 from 67 reviews


New reviews, last 12 months

67 (was 82)


Developer replies

103 of 607 reviews


Typical reviewer had used it

2 months


Pricing

Free plan available. Free trial available.


On the App Store since

February 22, 2017


Review history held

2017 – 2026

Integrates with
Shopify Admin
Best Custom options
EZ Terms, RA Terms, R terms
upload kit, varaints
uploadkit uploadery
VO Product Options

Categories
Custom products - OtherProduct variants
Will AI shoppers find this store?

Apps like this one convert the traffic you already have. Getting recommended by ChatGPT and Perplexity is a separate problem.

Run a free readiness check
Alternatives
Instead of Variant Option Product Options

Same categories, by review volume.

Globo Product Options, Variant
4.94,695 reviews

Easify Custom Product Options
4.92,839 reviews

Zepto Product Personalizer
4.91,276 reviews

PC ‑ Custom Product Options
4.71,141 reviews

Qikify Custom Product Options
4.9898 reviews

OP Color Swatch Variant Images
5.0773 reviews
xpay

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