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Shopify apps
Custom products - Other
Variant Option Product Options
Variant Option Product Options
by Relentless Apps
4.7
(603 reviews)
Best suited for merchants selling customizable products who want to offer variant options without building them from scratch.
Customize products with unlimited options, price add-ons, swatches, buttons conditional logic & more Advanced product options w/ colour swatches & color variant. Create multi select & conditional logic w/ VO Product Options. Use as a product configurator; texboxes, surcharges, & monograms. Create price addons for best custom option variants, & multi variants. VO Options, product varient picker, textfield, textify, variant app, Multiple attributes, g-variants product options, unlimited variant product options to customize products easify options bold product option Advanced product options w/ colour swatches & color variant. Create multi select & conditional logic w/ VO Product Options. Use as a product configurator; texboxes, surcharges, & monograms. Create price addons for best custom option variants, & multi variants. VO Options, product varient picker, textfield, textify, variant app, Multiple attributes, g-variants product options, unlimited variant product options to customize products easify options bold product option more price add on, custom text box, checkbox, photo upload photo, custom options upload image upload file product addons product personalizer, variant picker Infinite Product Options and Custom variant image swatch variant color swatches custom product builder, product add on infinite, options variant image variant textbox product variations best custom product options variant option text field
Copy from the Shopify App Store listing, unedited.Custom products - Other
Top line
average order value and catalog reach
From $9.99/mo
free plan available · 3 tiers
87/100
Well supported · from 602 reviews
What it does
price add on, custom text box, checkbox, photo upload photo, custom options
upload image upload file product addons product personalizer, variant picker
Infinite Product Options and Custom variant image swatch variant color swatches
custom product builder, product add on infinite, options variant image variant
textbox product variations best custom product options variant option text field
What each step up actually buys you
This developer's plans are separated by features, not by how big your store is — so there is no volume that picks a tier for you. Here is what each one adds over the one below it.
Starter Plan
Free
Limited to 1 Product
Unlimited Product Options
buttons, image/ color swatches
long and short text boxes
unlimited file uploads
checkboxes, radio buttons
Basic Plan
$9.99/month
Unlimited Products
multi-select settings, Duplicate tool
* Free for Development Stores
Advanced
$19.99/month
Everything in the Basic Plan
Conditional Logic
Price Add-ons
Duplicate tool
Pricing
Free
$9.99/month
$19.99/month
87
/ 100Well supported
Scored on 602 merchant reviews we hold for Variant Option Product Options, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.
Review history
2017–2026 · 602 reviews read| 2017 | 3 reviews |
|---|---|
| 2018 | 10 reviews |
| 2019 | 36 reviews |
| 2020 | 108 reviews |
| 2021 | 115 reviews |
| 2022 | 76 reviews |
| 2023 | 65 reviews |
| 2024 | 67 reviews |
| 2025 | 87 reviews |
| 2026 | 35 reviews |
What merchants say
4.7
17%
of reviews get an answer23%
had used it a year when they wroteRecent merchant reviews
The newest 8 of 603. Open one to read it in full, with the developer's reply where there is one.
I have been using this app for a few years now and have never encountered a problem. The team are always eager to help and friendly if I ever need any assistance. As a fellow small team/small business owner, I very much appreciate their time and assistance and their app helping me making the running of my business easier :)
I love this app - it is great for all our custom listing needs and price add ons. When I had an issue with an app that used to integrate but then that other app updated their code, Jon and Martin got right back to me, solved the problem quickly and were extremely helpful. Highly recommend!!!
I loved the basic plan so much that I had to upgrade! I use VO for almost every listing. It's easy to use, and allows me to save so much time that I previously would have spent manually sending customers all product options, and collecting their info, etc. Now they can upload their logos, design inspiration, etc. right onto my website so there's no more switching between apps 5 times just to get a single order done. I am so impressed! Well worth the cost.
I accidentally uninstalled the app and had a mini-crash out. This app SAVES all of your data and backs it up, so that when you re-install it's all still there, exactly as before. That saved me SO much stress (and quite possibly a heart attack) and I can't thank y'all enough for doing that. Also, unlike other apps I've used, their customer service is AMAZING. They get back so quickly. Thank you Relentless Apps!!! <3
I’ve had a really good experience with the app so far. Customer service has been especially helpful anytime I’ve needed support or had questions about setting things up. The app itself feels pretty intuitive and easy to navigate, so getting started didn’t take much effort and I was able to figure most things out on my own. I still feel like I’ve only scratched the surface in terms of features, and I’m curious to explore more of what it offers, especially the upgraded versions, to see if they better fit some of my needs. I just haven’t had the chance to dive into that yet. Overall though, it’s been a positive experience and a solid tool so far.
VO is very helpful with our website, so easy to work with and the conditionals feature is just a treat. Only problem is hopefully when there's updated it wont affect much on us
We had a new marketing team tweak some things with our website and all of a sudden this app wasn't working the same. I messaged the app developers and they were responsive and gave great customer service. They helped us fix the issues we were having!
This app is amazing! It completely solved the Shopify limitation with product options. I've been using it for over a year and ended up having one small question, and the support team was SO quick to jump in and help. Super impressed!
Variant Option Product Options FAQ
Answered from this app's own listing and its full review record.
Best suited for merchants selling customizable products who want to offer variant options without building them from scratch.
There is a free plan, paid plans start at $9.99/month, and run to $19.99/month across 3 published tiers. Prices are as listed on the Shopify App Store and can change — confirm before installing.
Variant Option Product Options's plans are separated by features rather than by store size — none of the tiers is capped on a volume you could state up front. Compare what each step adds over the one below it rather than trying to size yourself into a tier.
On our scorecard Variant Option Product Options rates 87 out of 100 — well supported — read from 602 merchant reviews. The developer has published replies to 100 of 602 reviews. The score reflects what the review record shows, nothing more.
603 merchants have reviewed Variant Option Product Options, averaging 4.7 out of 5. We hold the review history from 2017 to 2026, which is what the year-by-year chart on this page is built from.
At a glance
4.7 / 5 · 603 reviews
4.59 from 68 reviews
68 (was 80)
100 of 602 reviews
2 months
Free plan available. Free trial available.
February 22, 2017
2017 – 2026
Categories
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