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  1. xpay

  2. Shopify apps

  3. Wishlists

  4. Swish (Wishlist King)

Swish (Wishlist King)

by Swish

5.0

(265 reviews)

74/100 · SolidBuilt for ShopifyFrom $19/month. Free trial available.
Best suited for growing stores building wishlist features to drive repeat purchases, with pricing from $19 to $99 monthly.

Unlock additional revenue with a feature rich wishlist solution that drives customer engagement. Wishlist King is now Swish. New look - same great team and product!! Swish is a fully customisable, feature rich Wishlist solution for brands with ambition. We offer an entirely free setup and customisation service across all plans. Customer shopping journeys are rarely linear: Swish enables shoppers to keep track of the products they want most & helps drive conversion at the optimal moment. Increase sales & customer satisfaction with highly personalised + automated Wishlist notifications. Wishlist King is now Swish. New look - same great team and product!! Swish is a fully customisable, feature rich Wishlist solution for brands with ambition. We offer an entirely free setup and customisation service across all plans. Customer shopping journeys are rarely linear: Swish enables shoppers to keep track of the products they want most & helps drive conversion at the optimal moment. Increase sales & customer satisfaction with highly personalised + automated Wishlist notifications. more Allow customers to Wishlist items throughout their entire shopping journey. Gain meaningful insights with advanced analytics and wishlist curation. Integrates with all themes to seamlessly match your stores aesthetic. Free setup & customisation service ensures everything looks and works perfectly. Leverage our Klaviyo, GA4 and Meta integrations - all available out of the box.

Copy from the Shopify App Store listing, unedited.
View on ShopifyFind my planSee the scorecard
Plan fit
Which plan would my store need?

Move this to your own volume. Nothing is sent anywhere — the answer is computed here, from the limits this developer publishes.

How many pageviews a month?
120,000
Shopify Plus≤ 200,000
Basic Shopifyno cap
Shopifyno cap
Advanced Shopifyno cap

Basic Shopify

$19/month

≈ $0.0002 per pageview

Next step up is Shopify at $29/mo — $10 more a month.

Computed from the limits printed on this developer's own plan descriptions. Prices change — confirm on the listing before you install.
Who it’s for
Wishlists
What it moves
Top line

conversion rate and average order value

What it costs
From $19/mo

4 tiers · priced by pageviews/month

How it’s supported
74/100

Solid · from 265 reviews

What it does

Allow customers to Wishlist items throughout their entire shopping journey.

Gain meaningful insights with advanced analytics and wishlist curation.

Integrates with all themes to seamlessly match your stores aesthetic.

Free setup & customisation service ensures everything looks and works perfectly.

Leverage our Klaviyo, GA4 and Meta integrations - all available out of the box.

Pricing
From $19/month. Free trial available.
Basic Shopify

$19/month

Lowest paid plan
For stores on the Shopify Basic Plan
Includes all features
Free setup and onboarding
Unlimited wishlists & saved items
Unlimited sessions
Shopify

$29/month

For stores on the Shopify Plan
Includes all features
Free setup and onboarding
Unlimited wishlists & saved items
Unlimited sessions
Advanced Shopify

$49/month

For stores on Shopify Advanced Plan
Includes all features
Free setup and onboarding
Unlimited wishlists & saved items
Unlimited sessions
Shopify Plus

$99/month

Shopify Plus Plan includes:
Up to 200k monthly site sessions
Free white glove onboarding
Dedicated account manager
Hydrogen & headless stacks
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

74

/ 100
Solid
high confidence

Scored on 265 merchant reviews we hold for Swish (Wishlist King), across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Computed from the 265 reviews we hold, with 12-month windows measured to 2026-08. This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2016–2026 · 265 reviews read
Reviews per year
20165 reviews
201712 reviews
201810 reviews
201914 reviews
202027 reviews
202116 reviews
202237 reviews
202328 reviews
202435 reviews
202568 reviews
202613 reviews
What merchants say

5.0

265 reviews
5★97%
4★2%
3★0%
2★0%
1★1%
Developer replies
17%
of reviews get an answer
Reviewed at 12m+
18%
had used it a year when they wrote
From 265 reviews read. Typical reviewer had used the app for 21 days. Most merchants review in their first month, so this reflects when people write — not how long they stay.
Recent merchant reviews

The newest 8 of 265. Open one to read it in full, with the developer's reply where there is one.

I was very impressed from the minute I installed this app! I received an email immediately welcoming our company with detailed instructions on how they would integrate this into my theme. They worked on it right away! They were able to install the app. into my current theme exactly how I needed it to work for my company. Toby was very professional and took everything I said and made it work. I have never received such great and efficient customer service. This app looks great on my store and my customers started using it immediately! I cannot thank Toby enough! Thank you! Thank you!!

Great service from the team! They assisted us with a theme update, and nothing was too much trouble. The App works really well, and I would certainly recommend it.

Amazing experience with the Swish team - they set up the app exactly the way we needed it. Thank you! The app itself works great and has all the features we need, including Save for Later in the cart and Klaviyo support.

This wishlist app outperforms the 3 others I tried in customer service, turnaround times, and overall user experience. Very happy with my decision! The one feature I'd love to see added is a wishlist drawer instead of a dedicated page.

very responsive team, very helpful and professional ! thank you

New Swish subscriber here and WOW…this app feels like such a smart upgrade for my small business/online store. It’s a really great perk for clients (and makes everything feel more elevated and organized). I’ve emailed Swish a few times while trying to make customizations and they respond quickly and actually help…like real support, not canned answers. Also…Toby is phenomenal. So happy I found this.

Developer repliedWe’re so glad Swish is feeling like a real upgrade for your store and your customers. Love hearing that the experience feels more elevated - that’s exactly what we’re aiming for. Appreciate the shout-out for the support too (and I’ll absolutely pass this on to Toby - he’ll be stoked to hear this!). Thanks again for taking the time to share this, and welcome to Swish. Show more

Great support! Very quick on responses.

Great customer support, works well. Highly recommend.

Swish (Wishlist King) FAQ

Answered from this app's own listing and its full review record.

Best suited for growing stores building wishlist features to drive repeat purchases, with pricing from $19 to $99 monthly.

Paid plans start at $19/month, and run to $99/month across 4 published tiers. Prices are as listed on the Shopify App Store and can change — confirm before installing.

Swish (Wishlist King)'s tiers are gated on pageviews/month, so the right plan depends on your own volume. The plan-fit tool on this page resolves the cheapest tier whose published limits cover the number you enter, and shows how much headroom is left before the next step up.

On our scorecard Swish (Wishlist King) rates 74 out of 100 — solid — read from 265 merchant reviews. The developer has published replies to 44 of 265 reviews. The score reflects what the review record shows, nothing more.

265 merchants have reviewed Swish (Wishlist King), averaging 5.0 out of 5. We hold the review history from 2016 to 2026, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

5.0 / 5 · 265 reviews


Rating, last 12 months

5.00 from 29 reviews


New reviews, last 12 months

29 (was 63)


Developer replies

44 of 265 reviews


Typical reviewer had used it

21 days


Pricing

From $19/month. Free trial available.


On the App Store since

November 30, 2015


Review history held

2016 – 2026

Integrates with
Checkout
Shopify Admin
Customer Accounts
Hydrogen
Klaviyo
Markets
Search + Recommendations

Categories
Wishlists
Will AI shoppers find this store?

Apps like this one convert the traffic you already have. Getting recommended by ChatGPT and Perplexity is a separate problem.

Run a free readiness check
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