Email Subscribers & Newsletters – Email Marketing, Post Notifications & Newsletter Plugin for WordPress
Add subscription forms on the website and send newsletters & automatically send post notification about new blog posts once it gets published.
4.6
(1,168 ratings)Will this break my store?
What the WordPress.org registry says about keeping Email Subscribers & Newsletters – Email Marketing, Post Notifications & Newsletter Plugin for WordPress running.
Tested to 7.0.4 — 1 branch behind 7.1
Tested against the WordPress branch in use today.20 days ago
At least 30.7 releases a year since launch. WordPress.org only lists versions still available for download, so the real number may be higher.7.0
Your host must be running at least this version.3.9
100% of 7 recent threads resolved
From the plugin's WordPress.org support forum.7
Maintenance & trust
Scored on how Email Subscribers & Newsletters – Email Marketing, Post Notifications & Newsletter Plugin for WordPress is looked after — not on how many stores run it.
98
out of 100Maintenance
35 / 35WordPress compatibility
20 / 20Support responsiveness
20 / 20Merchant satisfaction
13 / 15Listing transparency
10 / 10Ratings
4.6
1,168 ratingsAdd subscription forms on the website and send newsletters & automatically send post notification about new blog posts once it gets published.
Icegram Express makes email marketing simple, effective, and fully WordPress native.
This powerful email marketing plugin helps you grow your subscriber list using high converting opt-in forms, send beautiful newsletters, and automate follow-ups all without writing a single line of code.
Built for bloggers, small businesses, and online stores, Icegram Express is an all-in-one solution to engage subscribers, increase conversions, and build long-term relationships directly from your WordPress dashboard.
Grow your impact. Stop worrying about email 📬
Overview
Collect leads, build your email list, send newsletters, post notifications, and automated emails all from your WordPress dashboard.
Icegram Express is a powerful yet beginner-friendly WordPress email marketing and newsletter plugin designed for bloggers, businesses, and WooCommerce stores. It helps you grow subscribers, engage audiences, and convert visitors into loyal customers without recurring SaaS costs.
With Icegram Express, you can:
- Create and embed high-converting subscription forms
- Automatically send new post notification emails
- Send newsletters and broadcast emails
- Automation for welcome emails, follow-ups, Birthday offers, and abandoned cart recovery
- Segment lists and target the right subscribers
- Easy drag and drop editor to design forms and email campaigns
- REST API and tools for developers
It works seamlessly with popular themes, plugins, and SMTP / email service providers, making setup easy and reliable.
Trusted by 100000+ users, Icegram Express is a pocket-friendly alternative to expensive tools like Mailchimp, without compromising on features or control.
Icegram Express can be accessed in the following languages:
- Czech
- Dutch
- English (UK)
- English (US)
- German
- Hungarian
- Polish
- Russian
- Spanish (Mexico)
- Spanish (Spain)
- And Spanish (Venezuela)
💌 Why others love Icegram Express?
- “Better than Mailchimp – and way cheaper!” – brianharper
- “Grew my subscriber list by 20% in just a month!” – fedephyto
- “Worked where other plugins failed: easy setup and instant results (unlike those big shots!)” – laurendevine
- “Best customer support I’ve ever experienced – both on free and paid plans” – chaffeeb
- “Plugin with 50+ features & 5-minute setup!” – joanyedwards
- “Best plugin for post notifications and Newsletter broadcasting!” – Roopesh Jain
Icegram Express earns praise for being a high-quality email marketing automation plugin, offering speed, ease of use, reliability, and excellent support.
BTW, once people start using Icegram Express, they keep using it as they grow. Many users have been with us for over 9 years.
Explore how Icegram Express compares with others like MailPoet and FluentCRM.
👉👉👉 Trusted by internet marketers and influencers worldwide. Also featured in reviews and expert videos.
👉 Grow and engage your email subscribers for FREE with Icegram Express
Everything in this section is 100% free, forever. No trial, no credit card, no feature countdown.
Lead generation & list building
- Smart opt-in forms: popup, inline, widget, shortcode, HTML
- Unlimited lists tailored to your goals
- GDPR ready: single/double opt-in, privacy checkbox
- Unlimited Import/export via CSV
Campaigns & automation 🚀
- Send newsletters, broadcasts, and auto post notification
- Unlimited campaigns with open, click, and unsubscribe tracking
- Auto-clean inactive subscribers (with engagement filters)
Email design & builder
- Drag & drop builder + HTML editor
- Responsive, professional templates for updates, offers, etc.
- Personalization via dynamic content and shortcodes
Delivery control & flexibility
- Use SMTP, Icegram Mailer, or any ESP (SendGrid, Amazon SES, etc.)
- Throttle delivery speed to match server capacity
- One click unsubscribe, compliant with Gmail, Yahoo & GDPR
Integrations
- Works with form plugins like CF7, WPForms, Gravity Forms and more
- Native WordPress actions + WooCommerce-ready
- Auto-convert commenters, users, and customers to subscribers
Reports & performance 📊
- Campaign analytics: opens, clicks, unsubscribes
- Track growth and engagement
Learn more on the Icegram Express features page.
Everything above is free. Everything below is Icegram Express Pro — for when you’re ready to automate more and target smarter.
🔥 Icegram Express Pro – Advanced Email Marketing & Automation
Unlock powerful automation, targeting, and integrations for smarter campaigns and better results. 🌟
Advanced automation & scheduling
- Autoresponders, sequences, welcome emails
- Smart scheduling: post digests, timezone-based send, smart send-time optimization
- WooCommerce triggers: cart recovery, order updates, promotions
Audience management & compliance ✅
- Email validation, CAPTCHA, spam scoring, blacklist support
- Unsubscribe tracking, engagement score, list cleanup
- Import WP users, WooCommerce customers, Mailchimp subscribers directly
- Convert commenters to subscribers automatically
Premium design & personalization
- Pro templates with advanced styling tools
- Deep personalization via custom fields and dynamic content
- Spam scoring to boost inbox placement
Analytics & insights
- Detailed campaign analytics & reporting
- Exportable reports for offline sharing
- Performance tracking for subscribers
Integrations & dev tools 🛠️
- REST API & Webhooks for external app workflows
- Supports CF7, WPForms, Member plugins, LMS (like LearnDash), WooCommerce
- ESP integrations: MailerSend, Mailgun, SendGrid, Sendinblue, Post SMTP
Security & team controls
- Role-based access for team members
- Activity logs and audit trails
- Priority support for Pro users
🛍️ WooCommerce email marketing automation
Icegram Express is a robust email marketing platform for WooCommerce.
➜ Send product promotions and offers (free)
➜ Segment WooCommerce buyers for better targeting (free)
➜ Send coupons and personalized deals (Pro)
➜ Recover abandoned carts automatically (Pro)
➜ Trigger emails on purchases, order changes, and more (Pro)
➜ Win-back campaigns for inactive customers (Pro)
Grow your WooCommerce store with powerful marketing automation tools – convert more, drive repeat purchases, and increase LTV.
✨ How others use Icegram Express
➜ Bloggers & content creators: Engage readers with Email Newsletters, post notifications, and updates
➜ eCommerce sellers: Automate promotions, seasonal campaigns, cart recovery, upsells using WooCommerce email marketing
➜ Marketers & agencies: Run professional Email Campaigns, track results, and scale with workflow automations and segmentation
💯 100% worth it – I’ve tried a lot of different plugins for managing my subscriber list, but this one is by far the best. Great for professional bloggers! – rickvidallon
See how others succeed — explore some case studies here.
Frequently Asked Questions
Q: Is Icegram Express suitable for beginners?
A: Absolutely! With an intuitive setup and a drag-and-drop editor, even non-tech users can create professional campaigns in minutes.
Q: Why should I choose Icegram Express, and not other email marketing solutions?
A: If you want rock solid features, reliability and a product designed with your goals in mind, choose Icegram Express. If you want to spend a lot of money and confuse yourself – you can go with big name mail monkeys.
Q: How does Icegram Express integrate with WooCommerce?
A: It offers robust WooCommerce email marketing features, including automated order notifications, cart recovery, and personalized product promotions.
Q: What’s the difference between the free and Pro versions?
A: The free version provides complete email marketing essentials, while the Pro version unlocks advanced automation, dynamic content personalization, enhanced reporting, additional templates, and much more for power users.
Other solutions from Icegram team
- Icegram Engage – popups, welcome bar, opt-ins, and lead generation plugin
- Icegram Mailer – reliable email delivery service for WordPress & WooCommerce
- Icegram Collect – best lead gen forms plugin on WordPress
- Post / Page Duplicate – instantly duplicate pages, posts, or custom content
- Switch User Login by Icegram – Easily switch between user accounts
- Icegram Cookie Manager – Manage cookie consent and compliance for GDPR and privacy laws
- Temporary Login Without Password – share magic login links that work without password – great for giving access to your site to support teams or developers
- Smart Manager – manage & bulk edit posts, users, WooCommerce products, orders & more..
- Offermative – dynamic discount pricing, related product recommendations, upsells, and funnels for WooCommerce
- Putler – the best analytics for ecommerce – combines all your data in one place
💬 Need help? We’re just a click away!
- New? Follow our comprehensive installation guide
- Explore our documentation — your answer might already be there
- On a premium plan? You get priority support via email or Facebook.
- Know more about different types of email campaigns in this guide. Our blog has a lot of other useful guides too.
- Checkout: Icegram Express premium plans | Marketing Blog | Support Help Desk | Case studies
- Let’s socialize: Private Facebook Group | Facebook Page | Twitter Handle | YouTube channel
Icegram Express gives you a settings page to create a subscription form, then a shortcode, widget, or the built-in Gutenberg block to place it anywhere on your site — in a post, sidebar, or popup. No coding is needed.
Refer here.
From the Campaigns tab, choose “Broadcast,” pick a template or start blank in the drag-and-drop editor, select which list(s) to send to, and either send immediately or schedule it.
Refer here.
Enable Post Notifications under Campaigns, choose which post types and categories trigger an email, and pick a template. Once turned on, subscribers automatically get notified whenever a new post goes live — no manual sending required.
Refer here.
This is almost always a delivery issue, not a plugin bug — usually missing SMTP setup, a hosting server that blocks outgoing mail, or emails landing in spam. Start by checking your email sending settings and confirming a test email delivers.
Refer here.
Go to Audience > Import/Export. You can import contacts via CSV (mapping columns to fields) or from existing sources like WordPress users, WooCommerce customers, or Mailchimp. Export works the same way in reverse.
Refer here.
Icegram Express supports both network-wide activation and per-site activation on multisite. Each site maintains its own subscriber lists and campaigns independently
Refer here.
Every campaign template includes an unsubscribe link by default via a merge tag, and it’s compliant with Gmail, Yahoo, and GDPR one-click unsubscribe requirements. You can reposition or restyle it in the editor.
Refer here.
Create your form under Forms, then set its display type to “Popup” and configure the trigger — on page load, exit intent, scroll depth, or a timer.
Refer here.
Go to Icegram Express > Settings, where you can edit the content of system emails (Confirmation, Welcome, Admin notifications), configure how often cron runs, and assign which user roles can access campaigns and audience data.
Refer here.
Sync keeps your subscriber data consistent when contacts are added, updated, or removed through WordPress users, WooCommerce customers, or other integrations, so your audience lists stay accurate without manual updates.
Refer here.
Icegram Express is translation-ready. Use a plugin like Loco Translate, or contribute directly via the WordPress.org translation project, to update or localize any text string in the plugin.
Refer here.
Newsletters support merge tags like {{FIRSTNAME}}, {{LASTNAME}}, {{EMAIL}}, and list-specific fields to personalize each email automatically for every subscriber.
Refer here.
Post Notifications support keywords like {{POSTTITLE}}, {{POSTLINK}}, {{POSTIMAGE-URL}}, {{POSTEXCERPT}}, and {{POSTAUTHOR}} to auto-populate email content from your published post.
Refer here.
From the Post Notification campaign screen, use the “Send Test” option to email a sample version to yourself or a test list before it goes live to subscribers.
Refer here.
Go to Campaigns > Reports to see opens, clicks, bounces, and unsubscribes for every sent campaign, broken down per recipient.
Refer here.
From the Audience page, select one or more contacts and use the bulk actions menu to change their list assignment or subscription status (Subscribed, Unconfirmed, Unsubscribed).
Refer here.
If you use Icegram Collect (Rainmaker) for lead capture, you can connect its forms directly to Icegram Express lists so new leads sync automatically as subscribers.
Refer here.
In the form’s settings, set a custom “Success Redirect URL” so subscribers land on a thank-you page, lead magnet, or any URL of your choice after signing up.
Refer here.
Enable CAPTCHA under the form’s settings tab to block spam signups — Icegram Express supports Google reCAPTCHA out of the box.
Refer here.
Icegram Express relies on WordPress cron (or your server’s real cron) to send scheduled and automated emails on time. Configure the frequency under Settings > Cron.
Refer here.
Add a cron job in cPanel pointing to your site’s wp-cron.php on a fixed interval (e.g. every 5–15 minutes) for more reliable email delivery than WordPress’s default pseudo-cron.
Refer here.
In Plesk, set up a scheduled task under Tools & Settings > Scheduled Tasks to call wp-cron.php at a fixed interval, the same way as a standard server cron job.
Refer here.
If your host doesn’t allow server-level cron, use an external cron service (like cron-job.org or EasyCron) to ping your site’s wp-cron.php on schedule instead.
Refer here.
You can customize form and email styling using the built-in style editor, or add custom CSS through your theme if you need finer control over appearance.
Refer here.
Categories
Plugin details
Tags on WordPress.org
Alternatives
Other plugins in the same categories.
Back In Stock Notifier for WooCommerce | WooCommerce Waitlist Pro
MailPoet – Newsletters, Email Marketing, and Automation
Mailchimp for WooCommerce
Email Marketing for WooCommerce by Omnisend
