WP All Import – Product Import for WooCommerce

Drag & drop to import products from any CSV, XML, Excel, or Google Sheets file. Supports variations, images, attributes, brands, and more with pow …

20K+ active installs

4.7

(272 ratings)

Free on WordPress.org

View on WordPress.org Support forum

Will this break my store?

What the WordPress.org registry says about keeping WP All Import – Product Import for WooCommerce running.

WordPress compatibility

Tested to 7.0.2

Tested against the WordPress branch in use today.

Last updated

3 days ago

At least 3.5 releases a year since launch. WordPress.org only lists versions still available for download, so the real number may be higher.

Requires PHP

7.4

Your host must be running at least this version.

Requires WordPress

4.1

Contributors

2

20K+ active installsWordPress.org reports installs in bands, not exact counts.

Maintenance & trust

Scored on how WP All Import – Product Import for WooCommerce is looked after — not on how many stores run it.

93

out of 100

Well maintainedSome ratings or support history.

Maintenance

35 / 35

Updated 3 days ago.

WordPress compatibility

20 / 20

Tested to WP 7.0.2 (current).

Support responsiveness

Not enough data

Only 0 support thread(s) — not enough to judge.

Merchant satisfaction

13 / 15

4.7/5 across 272 rating(s).

Listing transparency

6 / 10

Provides: description, homepage

1 of 5 measures had too little evidence to score. They are left out of the total rather than counted as zero — otherwise a plugin would be marked down for being small rather than for being poorly kept.Measured 2026-08-02 from the WordPress.org plugin registry.

Ratings

4.7

272 ratings

5★248

4★1

3★2

2★2

1★19

Every rating WordPress.org holds for this plugin, not a sample. Written reviews live in the plugin's WordPress.org reviews forum.

“I’ve been doing eCommerce sites for almost a decade. The combination of WP All Import and WooCommerce is a game changer! I can now get clients into eCommerce sites that could never afford the time/energy or money it took to administrate a site. It has opened up a whole new client base for me.”
Mike Tidmore -Founder, Successful Online Stores

Whether you’re working with XML, CSV, Google Sheets, or Excel files, the WooCommerce add-on for WP All Import makes it easy to bulk import your products to WooCommerce in less than 10 minutes.

The left side of the plugin looks just like WooCommerce, and the right side displays product details in a table from your XML/CSV/ Excel file.

Drag & drop the data from your XML, CSV, or Excel into the WooCommerce fields to import it.

The importer is so intuitive it is almost like manually adding a product in WooCommerce.

WooCommerce CSV imports? WooCommerce XML imports? WooCommerce Excel Import? They are EASY with WP All Import.

Here’s why you should use the WooCommerce add-on for WP All Import:

Supports files in any format and structure. There are no requirements that the data in your file be organized in a certain way. WooCommerce CSV imports are easy, no matter the structure of your file. WooCommerce XML imports are flexible and work with any XML file.
Supports files of practically unlimited size by automatically splitting them into chunks. Import 200Mb+ product catalogs with ease, even on shared hosting.

WooCommerce Add-On Pro

The Pro edition of WP All Import + the WooCommerce add-on is a paid upgrade that includes premium support and adds the following features:

In-depth support for Variable products – example CSV and Excel files, ability to import variations from properly formatted XML, and much more.
Import External/Affiliate products
Import Grouped products
Import files from a URL – Download and import WooCommerce data from Google Sheets and external websites, even if they are password protected with HTTP authentication.
Cron Job/Recurring Imports – WP All Import Pro can periodically check a file for updates, and add, edit, delete, and update the stock status of the imported products accordingly.
Execution of Custom PHP Functions on data, i.e. use something like [my_function({xpath/to/a/field[1]})] in your template, to pass the value of {xpath/to/a/field[1]} to my_function and use whatever it returns.
Get access to our customer portal with documentation and tutorials, and e-mail technical support.

Upgrade to the Pro edition of WP All Import + the WooCommerce add-on now.

You need the WooCommerce add-on if you need to:

Import XML to WooCommerce
Import CSV/Excel to WooCommerce
Import Google Sheets to WooCommerce
Are frustrated with the limitations of the official WooThemes Product CSV Import Suite

WooCommerce CSV Imports

Of course, XML files can have complex structures, but for CSV files, you can easily edit them and change the column names.

When importing CSV files, you should use UTF-8 encoding (which is very standard) if you are having any trouble with CSV imports containing special characters. But other than that, there are no special requirements.

This importer is the best option for WooCommerce CSV import tasks – our importer is extremely flexible when doing CSV imports because you don’t need to edit your CSV files to import them to WooCommerce. WP All Import can import ANY CSV file to WooCommerce. You don’t need to layout your data in a specific way, and you don’t need your CSV to have specific column names. WP All Import’s drag & drop interface provides you with a visual way to map the columns in your CSV file to the appropriate fields in WooCommerce.

WooCommerce Excel Import / Google Sheets Import

Don’t want to convert your Excel or Google Sheets data to CSV? WP All Import also works as a Google Sheets and Excel importer for WooCommerce. Simply upload your Excel file as you would for CSV and WP All Import will automatically detect the columns in your file.

For Google Sheets, use the ‘Download a file’ option and paste your sheet’s public URL to import data to WooCommerce.

Support

You can submit the support form on our website or email us at support@wpallimport.com. While we try to assist users of our free version, please note that support is not guaranteed and will depend on our capacity. For premium support, purchase WP All Import Pro.

How do I import WooCommerce products?

Navigate to All Import › New Import.
Upload the import file.
Choose WooCommmerce Products as the import type.
Map the incoming data elements to the product fields.
Run the import and verify the imported data.

How do I import product images into WooCommerce?

Go to All Import › New Import.
Upload the import file.
Select WooCommmerce Products as your import target.
Map the incoming data elements to their product fields.
Include product image data in the mapping process.
Run the import and verify the imported data.

How do I import product attributes into WooCommerce?

To import product attributes into WooCommerce, use the Attributes tab of the WooCommerce Add-On section on the Drag & Drop screen. This will let you map incoming attribute data elements to the appropriate product attribute fields.

How do I add new variations to existing variable products in WooCommerce?

Go to All Import › New Import.
Upload the import file with the new variations.
Choose WooCommerce Products as the import post type.
Map the incoming data elements to their product fields.
Use the “I’m importing new variations to existing products” option.
Run the import and review the imported products.

Can I import any WooCommerce product type?

Yes. You can import any standard WooCommerce product type, including simple products, variable products, simple subscription products, grouped products, and affiliate products. Just set the product type during the import process.

How do I import WooCommerce products from a CSV or Excel file?

To import product data from a CSV or Excel file to WooCommerce, just specify it as the source file. WP All Import will automatically recognize the file type and adjust its interface accordingly.

How do I import WooCommerce products from an XML file?

To import WooCommerce products from an XML file, just upload the file. Our software will automatically identify the XML nodes and will let you import from any XML layout regardless of its complexity.

How do I import WooCommerce products from Google Sheets?

To import product data from Google Sheets to WooCommerce, just specify the file URL in the ‘Download a file’ option. WP All Import will automatically download data from the file and display it in a table for mapping.

How do I import a product feed into WooCommerce?

A product feed is usually organized around a URL or FTP/SFTP import source. Our plugin will handle either. Just select Download a File › From URL or Download a File › From FTP/SFTP and provide the information required by the interface.

How do I migrate WooCommerce products?

Export the WooCommerce products that you want to migrate.
Download the bundle file, which contains import instructions.
Upload the bundle file on the destination site.
WP All Import will use the bundle file to configure itself.
Run the import and check the migrated products.

Plugin details

Version1.5.5

Last updated2026-07-30 9:56pm GMT

Added2013-06-21

Requires WordPress4.1

Tested up to7.0.2

Requires PHP7.4

Tags on WordPress.org

CSV Import

import products

import woocommerce products

product import

woocommerce product import

Alternatives

Other plugins in the same categories.

BrikPanel: WooCommerce Dashboard, Abandoned Cart Recovery, Google Sheets Sync, Inventory Management & Bulk Editor

700+ installs

5.0(34)

PW WooCommerce Bulk Edit

20K+ installs

4.9(236)

Export WooCommerce Orders, Products, Customers & Coupons to Google Sheets

700+ installs

5.0(26)

Bulk Edit Posts and Products in Spreadsheet

8K+ installs

4.8(216)

Product Sync for WooCommerce – API Import, Dropshipping & Inventory Sync

300+ installs

5.0(16)

BEAR – Bulk Editor and Products Manager Professional for WooCommerce by Pluginus.Net

40K+ installs

4.7(225)

WP All Import – Product Import for WooCommerce

Drag & drop to import products from any CSV, XML, Excel, or Google Sheets file. Supports variations, images, attributes, brands, and more with pow …

20K+ active installs

4.7

(272 ratings)

Free on WordPress.org

View on WordPress.org Support forum

Will this break my store?

What the WordPress.org registry says about keeping WP All Import – Product Import for WooCommerce running.

WordPress compatibility

Tested to 7.0.2

Tested against the WordPress branch in use today.

Last updated

3 days ago

At least 3.5 releases a year since launch. WordPress.org only lists versions still available for download, so the real number may be higher.

Requires PHP

7.4

Your host must be running at least this version.

Requires WordPress

4.1

Contributors

2

20K+ active installsWordPress.org reports installs in bands, not exact counts.

Maintenance & trust

Scored on how WP All Import – Product Import for WooCommerce is looked after — not on how many stores run it.

93

out of 100

Well maintainedSome ratings or support history.

Maintenance

35 / 35

Updated 3 days ago.

WordPress compatibility

20 / 20

Tested to WP 7.0.2 (current).

Support responsiveness

Not enough data

Only 0 support thread(s) — not enough to judge.

Merchant satisfaction

13 / 15

4.7/5 across 272 rating(s).

Listing transparency

6 / 10

Provides: description, homepage

Ratings

4.7

272 ratings

5★248

4★1

3★2

2★2

1★19

Every rating WordPress.org holds for this plugin, not a sample. Written reviews live in the plugin's WordPress.org reviews forum.

Whether you’re working with XML, CSV, Google Sheets, or Excel files, the WooCommerce add-on for WP All Import makes it easy to bulk import your products to WooCommerce in less than 10 minutes.

The left side of the plugin looks just like WooCommerce, and the right side displays product details in a table from your XML/CSV/ Excel file.

Drag & drop the data from your XML, CSV, or Excel into the WooCommerce fields to import it.

The importer is so intuitive it is almost like manually adding a product in WooCommerce.

WooCommerce CSV imports? WooCommerce XML imports? WooCommerce Excel Import? They are EASY with WP All Import.

Here’s why you should use the WooCommerce add-on for WP All Import:

Supports files in any format and structure. There are no requirements that the data in your file be organized in a certain way. WooCommerce CSV imports are easy, no matter the structure of your file. WooCommerce XML imports are flexible and work with any XML file.
Supports files of practically unlimited size by automatically splitting them into chunks. Import 200Mb+ product catalogs with ease, even on shared hosting.