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  7. Lead Squared

Lead Squared logo

Lead Squared

Not Agent-Ready Yet
Agent-Ready SaaS Index · leadsquared.com · scored 2026-05-09 · rubric v2.0
Score 38 / 100
CRM
Public API

Lead Squared scores 38/100 on xpay's Agent-Ready Index v2: partial pricing visibility; a public API exists with documentation.

See Lead Squared pricing summaryLive pricing page
Pricing
Lead Squared pricing
As of 2026-05-09 · www.leadsquared.com/marketing-automation-pricing/
Billed annually only — no monthly option
Marketing Pro
Sales
Contact sales
Core tools for effective marketing management
Lead & User Management
Basic automation types
Standard reports and dashboards
Marketing Super
Sales
Contact sales
Comprehensive tools for advanced marketing management
Advanced automation and workflow designer
Unlimited automation types
Custom reporting and analytics
Score breakdown · rubric v2.0
How Lead Squared scores on the agent-ready dimensions

Public pricing visibility

13 / 15

Self-serve checkout

0 / 15

Public API + docs

12 / 20

Usage-based / metered pricing

8 / 20

Free entry path

0 / 7

No sales call required

0 / 7

Card / wallet / x402 payment

5 / 6

Machine-readable bonus (MCP / OpenAPI)

0 / 10

Total
38 / 100
Agent purchase verdict
Can an autonomous agent transact here?
Human-assisted
LLM score: 45/100

Can create account

No

Can enter payment method

No

Can upgrade plan

No

Can buy more usage

No

Can cancel online

No

Payment methods

card

Human approval recommended

Yes

Pricing transparency

full

Purchase motion

sales_led

Demo required

Yes

Quote required

Yes

Annual commit required

Yes

Auto-renewal mentioned

No

Cancellation policy visible

No

Refund policy visible

No

Invoice payment available

Yes

Purchase orders supported

Yes

MSA required

Unknown

DPA available

Yes

Security review required

Unknown

Startup credits

Special pricing for select startups

API readiness
API & developer surface

API-first product

No

Public API docs

apidocs.leadsquared.com/

Sandbox present

Unknown

Webhooks

Unknown

MCP mentioned

No

Enterprise signals
Trust & compliance

Certifications

ISO27001
GDPR
HIPAA

SSO / SAML

Unknown

RBAC

Unknown

Audit logs

Unknown

Data residency

India
US
Singapore

Competitive intel
Positioning & ecosystem
Headline

“Marketing Automation Pricing”

Buyer persona

smb
mid market
enterprise
developer
agency

Agent purchase simulation
Six-step check: can an agent actually buy from Lead Squared?
◐

Discover price

✗

Select a plan

✗

Pay per task

✗

Avoid a sales call

✗

API docs without auth

✗

Estimate cost upfront

Analysis
Pros and cons for AI agents
Observational summary written by xpay from the signals captured on 2026-05-06. Not a review of the product — only of its current pricing posture for agent buyers.
✓ For an AI agent
  • No clear agent-favorable signals were extracted on this scoring run.
◐ Opportunities for the provider
  • No per-unit price was advertised, so an agent has no way to estimate the cost of a single task.
  • All advertised tiers route to a sales contact form; an agent cannot complete a purchase autonomously.
  • API documentation is gated or absent; an agent cannot inspect the integration surface without authentication.
  • No /.well-known/ai-pricing.json or equivalent machine-readable pricing manifest is published — agents must rely on HTML scraping.
One-line fix
How Lead Squared could lift its score

Add a per-unit price (e.g. $X / 1K calls) to the pricing page so an agent can compute its own cost before committing.

pricing_visible

true

headline_phrasing

Marketing Automation Pricing — For smart, timely, contextual conversations across all channels

tier_count

1

lowest_paid_entry_usd

null

free_tier

false

free_tier_terms

null

per_unit_price

null

annual_required

false

self_serve_paid_tiers

0

sales_only_tiers

1

public_api_docs_url

https://www.leadsquared.com/

api_docs_auth_walled

false

ai_pricing_json_present

false

agents_txt_present

false

anonymous_purchase_path

false

per_unit_classification

null

usage_headline_present

false

custom_tier_present

true

agent_friendly

{"ai_pricing_json":false,"agents_txt":false,"llms_txt":true,"sitemap_xml":true,"mcp_server_card":false,"agent_skills_index":false,"x402_supported":false}

View raw extracted page text →
Page heading: Marketing Automation Pricing
CTAs (40): Products · Sales · Field Sales · Marketing · Service · Flostack · Industries · Financial Services · Manufacturing · Automotive · Healthcare · Education
MenuProductsProductsSalesField SalesMarketingServiceFlostackIndustriesIndustriesFinancial ServicesManufacturingAutomotiveHealthcareEducationDigital Native BusinessesOthersOthersReal EstateTravel and HospitalityAgricultureCompanyCompanyOur StoryPartnersNewsCareersContact UsResourcesResourcesCase StudiesContent LibraryLibraryArticlesWebinarsE-booksPodcastKnowledge BaseAPI DocsLoginBook a Demo+1-732-385-3546080-47359453080-47359453Login080-47359453 GlobalLoginBook a demo Marketing Automation PricingFor smart, timely, contextual conversations across all channelsFeaturesExpand allMarketing ProCore tools for effectivemarketing management ₹90,000 per accountBilled Annually Let's TalkMarketing SuperComprehensive tools for advancedmarketing management ₹149,000 per accountBilled Annually Let's TalkCustomer EngagementList SegmentationSocial Media ConnectorsWebsite Event TrackingMarketing Retargeting Connectors*Marketing ModulesConverse + Chatbot sessions1,0002,000Emails inclusions100,000/ month250,000/ monthDynamic Landing PagesDynamic Form WidgetsPortals**Task ManagementSandbox*Email Parser (AI- Powered)*LeadSquared Analytics Platform*Processes, Automations and WorkflowsDynamic FormsProcess DesignerWorkflow AutomationUnlimitedAutomation TypesBasicBasic + AdvancedReportingListing PageReport Administration and ManagementStandard ReportsReport SchedulerReport ExportOOTB DashboardsReport BuilderExpression BuilderDashboard BuilderReport ExportReport SchedulerData Source BuilderDashboard Bui…
You work at Lead Squared?
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Evaluating Lead Squared?
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Are you Lead Squared? Something off in this listing?
Agent-Ready Spec
Lead Squared
Not Agent-Ready Yet

38

/ 100 (rubric v2.0)
Category

CRM

Pricing model

Marketing Automation Pricing — For smart, timely, contextual conversations across all channels

Tier count

1

Free tier

No

Lowest paid entry

Sales-led

Self-serve / sales-only tiers

0 / 1

Public API docs

Public

Anonymous purchase path

No

Machine-readable pricing

Not published

Last refreshed

2026-05-09

Pricing intelligenceInsights extracted from www.leadsquared.com/marketing-automation-pricing/
Pricing model

Annual-only tier subscription

Agent-purchase verdict
Human-assisted
45/100 · v2.1
Cheapest entry

Book a demo · sales-led

Actions
Open live pricing page
Verdict reflects Not Agent-Ready Yet status under rubric v2.0. Source observed at https://www.leadsquared.com/marketing-automation-pricing/.
Agent-friendly features2 of 7 present
Discovery files and protocols
Side-channel signals — informational, not part of the score. Each protocol is independent; adoption signals the publisher is thinking about agent buyers.

ai-pricing.json

agents.txt

llms.txt

sitemap.xml

MCP Server Card

Agent Skills

x402 / MPP

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25,480+ SaaS scored on agent-buyability — browse by readiness band, category, or jump straight to a pay-per-run tool on xpay.tools.

Browse by agent-readiness band
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CompanyAgentically Inc. (d/b/a xpay✦)1875 Mission St, Ste 103San Francisco, CA 94103, United Stateslegal@xpay.sh · privacy@xpay.sh
or ask your AI app
Company
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