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PPC Ad Lab logo

PPC Ad Lab

Partially Agent-Ready
Agent-Ready SaaS Index · ppcadlab.com · scored 2026-05-09 · rubric v2.0
Score 46 / 100
Cross Channel Advertising
Self-serve checkout

PPC Ad Lab scores 46/100 on xpay's Agent-Ready Index v2: partial pricing visibility; self-serve checkout is available.

See PPC Ad Lab pricing summaryLive pricing page
Pricing
PPC Ad Lab pricing
As of 2026-05-09 · www.ppcadlab.com/
Search Intelligence
$97/user/mo
Premium Live Support
Google Paid Search Data
Google Shopping Data
Google Business Profile Data
Local Service Ad Data
Cold Email Automation
$197/user/mo
Everything in Search plan + 10x Users
1:1 Bespoke Call
Cold Email Features
Unlimited Email Accounts
Unlimited Email Warmup
White Label
$247/mo
flat
Everything in Cold Email plan + Unlimited Users
1:1 Bespoke Call
White Label Features
Unlimited Clients
Score breakdown · rubric v2.0
How PPC Ad Lab scores on the agent-ready dimensions

Public pricing visibility

15 / 15

Self-serve checkout

15 / 15

Public API + docs

0 / 20

Usage-based / metered pricing

0 / 20

Free entry path

4 / 7

No sales call required

7 / 7

Card / wallet / x402 payment

5 / 6

Machine-readable bonus (MCP / OpenAPI)

0 / 10


Total
46 / 100
Effective pricing
What it actually costs at typical scale
1 user on Search Intelligence
$97/mo
· Monthly billing· Single user included in plan
Confidence: high
10 users on Cold Email Automation
$197/mo
· Monthly billing· Plan includes 10 users
Confidence: high
Unlimited users on White Label
$247/mo
· Monthly billing· Unlimited users included
Confidence: high
Agent purchase verdict
Can an autonomous agent transact here?
Human-assisted
LLM score: 55/100

Can create account

Yes

Can enter payment method

Yes

Can upgrade plan

Yes

Can buy more usage

No

Can cancel online

Yes


Payment methods

card

Human approval recommended

No

Pricing transparency

full

Purchase motion

self_serve

Demo required

No

Quote required

No


Annual commit required

No

Auto-renewal mentioned

No

Cancellation policy visible

No

Refund policy visible

No


Invoice payment available

No

Purchase orders supported

No

MSA required

No

DPA available

No

Security review required

No


Trial

14 days (no card)

Competitive intel
Positioning & ecosystem
Headline

“Convert Cold Leads Into Clients With Market Intelligence & Personalized Outreach”

Buyer persona

smb
mid market
agency

Agent purchase simulation
Six-step check: can an agent actually buy from PPC Ad Lab?
✓

Discover price

◐

Select a plan

✗

Pay per task

✓

Avoid a sales call

✗

API docs without auth

✗

Estimate cost upfront

Analysis
Pros and cons for AI agents
Observational summary written by xpay from the signals captured on 2026-05-06. Not a review of the product — only of its current pricing posture for agent buyers.
✓ For an AI agent
  • Pricing is publicly visible on an indexable page — agents can read tiers without scraping past auth.
  • Every advertised tier is self-serve; no tier requires scheduling a call.
◐ Opportunities for the provider
  • No per-unit price was advertised, so an agent has no way to estimate the cost of a single task.
  • API documentation is gated or absent; an agent cannot inspect the integration surface without authentication.
  • PPU requires account creation and an issued API key; a fully unauthenticated agent purchase is not yet supported.
  • No /.well-known/ai-pricing.json or equivalent machine-readable pricing manifest is published — agents must rely on HTML scraping.
One-line fix
How PPC Ad Lab could lift its score

Add a per-unit price (e.g. $X / 1K calls) to the pricing page so an agent can compute its own cost before committing.

pricing_visible

true

headline_phrasing

Convert Cold Leads Into Clients With Market Intelligence & Personalized Outreach — Spy on your dream clients before you reach out — and use that data to personalize & supercharge your outreach.

tier_count

2

lowest_paid_entry_usd

97

free_tier

false

free_tier_terms

null

per_unit_price

null

annual_required

true

self_serve_paid_tiers

2

sales_only_tiers

0

public_api_docs_url

null

api_docs_auth_walled

null

ai_pricing_json_present

false

agents_txt_present

false

anonymous_purchase_path

false

per_unit_classification

null

usage_headline_present

false

custom_tier_present

false

agent_friendly

{"ai_pricing_json":false,"agents_txt":false,"llms_txt":false,"sitemap_xml":true,"mcp_server_card":false,"agent_skills_index":false,"x402_supported":false}

View raw extracted page text →
Page heading: Convert Cold Leads Into Clients With Market Intelligence & Personalized Outreach
CTAs (24): Results · Features · Pricing · Testimonials · Blog · Demo · Get Started · Log in · Get Started Now! · GET FREE LEADS · How much does it cost? · Do you offer refunds?
Price tokens (6): $10 · $97/ monthYou Get With Thi · $197/ monthPopular · $247/ monthYou Get Everythi · $2 · $2
Results Features Pricing Testimonials Blog Demo Get Started Log in Convert Cold Leads Into Clients With Market Intelligence & Personalized OutreachSpy on your dream clients before you reach out — and use that data to personalize & supercharge your outreach. Get Started Now! 10,000+ Customers Who Are Getting More ClientsPPC Ad Lab adds a tremendous amount of credibility when doing cold outreach. This has shown how many are running ads even in ‘small’ markets and having this info plus offering retargeting on top of Google Ads will make prospecting more productive and the offer more attractive. The built in email-feature is killer. Trying to connect to something else would’ve been a real roadblock. Alan EngelOwner, Downstream Digital MarketingLanded a client in 10 days of prospecting after trying to run a campaign for a completely different niche that I’m doing. PPC Ad Lab truly gets through to people advertising online. AnthonyI can DOMINATE MY MARKET now because PPC Ad Lab discovers enough inside information to crush my competitors every time, with every Ad. Thanks!! BillLots of one-of-a-kind features but what I love the best, is that they’re continually improving the app to include user feedback and suggestions. All in all, an amazing app that gets better every week. BrianI love using PPC Ad Lab for prospecting. The favorite part that I love to use is the market report. I love getting the market report out to prospective clients, they appreciate the data and it automatically …
You work at PPC Ad Lab?
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Get the breakdown of every signal we measured, the one-line fix, and how your peers in Cross Channel Advertising stack up.

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Are you PPC Ad Lab? Something off in this listing?
Agent-Ready Spec
PPC Ad Lab
Partially Agent-Ready

46

/ 100 (rubric v2.0)

Category

Cross Channel Advertising

Pricing model

Not advertised

Tier count

2

Free tier

No

Lowest paid entry

$97/mo

Self-serve / sales-only tiers

2 / 0


Public API docs

Auth-walled

Anonymous purchase path

No

Machine-readable pricing

Not published


Last refreshed

2026-05-09

Pricing intelligenceInsights extracted from www.ppcadlab.com/
Pricing model

Tier-based subscription

Agent-purchase verdict
Human-assisted
55/100 · v2.1
Canonical answer

PPC Ad Lab pricing starts at $97/mo for the Search Intelligence plan; free trial available; paid plans up to $247/mo. Billed monthly.

Cheapest entry

Start 14‑Day Free Trial

Actions
Open live pricing page
Verdict reflects Partially Agent-Ready status under rubric v2.0. Source observed at https://www.ppcadlab.com/.
Agent-friendly features1 of 7 present
Discovery files and protocols
Side-channel signals — informational, not part of the score. Each protocol is independent; adoption signals the publisher is thinking about agent buyers.

ai-pricing.json

agents.txt

llms.txt

sitemap.xml

MCP Server Card

Agent Skills

x402 / MPP

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CompanyAgentically Inc. (d/b/a xpay✦)1875 Mission St, Ste 103San Francisco, CA 94103, United Stateslegal@xpay.sh · privacy@xpay.sh
or ask your AI app
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