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Yelp Advertising logo

Yelp Advertising

Approaching Agent-Ready
Agent-Ready SaaS Index · business.yelp.com · scored 2026-05-09 · rubric v2.0
Score 60 / 100
Cross Channel Advertising

Yelp Advertising scores 60/100 on xpay's Agent-Ready Index v2: partial pricing visibility; checkout requires assistance; usage-based / per-token pricing is published.

See Yelp Advertising pricing summaryLive pricing page
Pricing
Yelp Advertising pricing
As of 2026-05-09 · business.yelp.com/products/yelp-ads/
Per-model pricing
1 SKU priced per day
Model / SKUInputOutput

Ad spend

Minimum average spend of $5 per day as stated on the pricing page.

$5 / day

—

Score breakdown · rubric v2.0
How Yelp Advertising scores on the agent-ready dimensions

Public pricing visibility

15 / 15

Self-serve checkout

13 / 15

Public API + docs

0 / 20

Usage-based / metered pricing

20 / 20

Free entry path

0 / 7

No sales call required

7 / 7

Card / wallet / x402 payment

5 / 6

Machine-readable bonus (MCP / OpenAPI)

0 / 10


Total
60 / 100
Agent purchase verdict
Can an autonomous agent transact here?
Human-assisted
LLM score: 45/100

Can create account

Yes

Can enter payment method

Unknown

Can upgrade plan

No

Can buy more usage

Yes

Can cancel online

Yes


Payment methods

card

Human approval recommended

No

Pricing transparency

starting_at

Purchase motion

self_serve

Demo required

No

Quote required

No


Annual commit required

No

Auto-renewal mentioned

No

Cancellation policy visible

Yes

Refund policy visible

No


Invoice payment available

Unknown

Purchase orders supported

Unknown

MSA required

Unknown

DPA available

Unknown

Security review required

Unknown


Competitive intel
Positioning & ecosystem
Headline

“Drive more leads. Advertise your business on Yelp.”

Buyer persona

smb
mid market
enterprise

Agent purchase simulation
Six-step check: can an agent actually buy from Yelp Advertising?
✓

Discover price

◐

Select a plan

✗

Pay per task

✗

Avoid a sales call

✗

API docs without auth

✗

Estimate cost upfront

Analysis
Pros and cons for AI agents
Observational summary written by xpay from the signals captured on 2026-05-06. Not a review of the product — only of its current pricing posture for agent buyers.
✓ For an AI agent
  • Pricing is publicly visible on an indexable page — agents can read tiers without scraping past auth.
◐ Opportunities for the provider
  • No per-unit price was advertised, so an agent has no way to estimate the cost of a single task.
  • All advertised tiers route to a sales contact form; an agent cannot complete a purchase autonomously.
  • API documentation is gated or absent; an agent cannot inspect the integration surface without authentication.
  • No /.well-known/ai-pricing.json or equivalent machine-readable pricing manifest is published — agents must rely on HTML scraping.
One-line fix
How Yelp Advertising could lift its score

Add a per-unit price (e.g. $X / 1K calls) to the pricing page so an agent can compute its own cost before committing.

pricing_visible

true

headline_phrasing

Drive more leads. Advertise your business on Yelp. — Get 4x more leads for your business with Yelp Ads.

tier_count

2

lowest_paid_entry_usd

null

free_tier

false

free_tier_terms

null

per_unit_price

null

annual_required

false

self_serve_paid_tiers

0

sales_only_tiers

0

public_api_docs_url

null

api_docs_auth_walled

null

ai_pricing_json_present

false

agents_txt_present

false

anonymous_purchase_path

false

per_unit_classification

null

usage_headline_present

false

custom_tier_present

false

agent_friendly

{"ai_pricing_json":false,"agents_txt":false,"llms_txt":false,"sitemap_xml":true,"mcp_server_card":false,"agent_skills_index":false,"x402_supported":false}

View raw extracted page text →
Page heading: Drive more leads. Advertise your business on Yelp.
CTAs (40): Back home · Products · Back · Yelp Receptionist New · Yelp Business Page · Yelp Ads · Upgrade Package · What’s new · Pricing · Resources · Business Resource Center · How to use Yelp
Price tokens (4): $5 · $20 · $5 per day on average · $5 per day on average
Back home Back home Products Back Yelp Receptionist New Yelp Business Page Yelp Ads Upgrade Package What’s new Pricing Resources Back Business Resource Center How to use Yelp Customer success stories Support Center Log in Verify my free listing Log in Verify my free listing Drive more leads. Advertise your business on Yelp. Get 4x more leads for your business with Yelp Ads. Start Yelp Ads Nearly half a million businesses advertise on Yelp. What are Yelp Ads? Yelp Ads are prime ad spots that help you advertise your business information, service offerings, and more to millions of customers searching on and off Yelp. Start Yelp Ads Benefits of using Yelp Ads Show up in prominent ad spots Get prime placement in search results and on competitors’ pages. Reach beyond Yelp Connect with Yelp users even when they’re searching off Yelp. Set a budget that works for you Adjust your ad spend anytime. Spend as little as $5 a day on average. Track your boosted success Monitor ad performance and track leads anytime from any device. Stay in control Edit or cancel your ads anytime. Customize your ad Choose your best photos and text, or let Yelp optimize them for you. Success stories See how businesses are driving more revenue and higher ROI with Yelp Ads. How Movers Best earns a 90% advertising ROI with Yelp Movers Best co-owner Chris Lynch shares how investing in Yelp Ads provides the highest return on investment for his moving business and helps him capture high-quality leads. Read more How …
You work at Yelp Advertising?
Claim this scorecard & lift your score.

Get the breakdown of every signal we measured, the one-line fix, and how your peers in Cross Channel Advertising stack up.

Evaluating Yelp Advertising?
Compare the agent-ready picks in Cross Channel Advertising.

If you're building or running an AI agent that needs to buy from this category, see who's scoring highest right now.

See agent-ready picks
Are you Yelp Advertising? Something off in this listing?
Agent-Ready Spec
Yelp Advertising
Approaching Agent-Ready

60

/ 100 (rubric v2.0)

Category

Cross Channel Advertising

Pricing model

Drive more leads. Advertise your business on Yelp. — Get 4x more leads for your business with Yelp Ads.

Tier count

2

Free tier

No

Lowest paid entry

Sales-led

Self-serve / sales-only tiers

0 / 0


Public API docs

Auth-walled

Anonymous purchase path

No

Machine-readable pricing

Not published


Last refreshed

2026-05-09

Pricing intelligenceInsights extracted from business.yelp.com/products/yelp-ads/
Pricing model

Per-model / per-SKU pricing

Agent-purchase verdict
Human-assisted
45/100 · v2.1
Canonical answer

Yelp Ads pricing starts at $5 per day on average; no minimum contract and you can adjust your budget at any time, with no term commitments.

Cheapest entry

Start Yelp Ads

Actions
Open live pricing page
Verdict reflects Approaching Agent-Ready status under rubric v2.0. Source observed at https://business.yelp.com/products/yelp-ads/.
Agent-friendly features1 of 7 present
Discovery files and protocols
Side-channel signals — informational, not part of the score. Each protocol is independent; adoption signals the publisher is thinking about agent buyers.

ai-pricing.json

agents.txt

llms.txt

sitemap.xml

MCP Server Card

Agent Skills

x402 / MPP

More in Cross Channel Advertising
Compare Yelp Advertising with peers
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69
epom.com
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ADXL
57
adxl.ai
Partially Agent-Ready
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53
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Adtuo
53
adtuo.com
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Superlines
51
superlines.io
Partially Agent-Ready
PPC Ad Lab
46
ppcadlab.com
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Marin Software
42
marinsoftware.com
Not Agent-Ready Yet
AdsGency AI
42
adsgency.ai
Not Agent-Ready Yet
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