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  1. Agentic Commerce Index
  3. Netherlands

🇳🇱 Netherlands: the AI shopping shelf this week

What AI shoppers in Netherlands are being told to buy, across 42 categories.
Week of Jul 20, 2026·3 runs·reconstructed index
Categories tracked
42

0

Brands in answers
799

0

Independent share
85%

0

%
Biggest shake-up
—
movement starts next week
This week in Netherlands

This is the first reading for Netherlands — the standings below are the baseline. etos kloosterveen leads Skincare. Independent brands hold 85% of AI shopping answers here on average. Week-over-week movement starts next week.

Every category we watch here

Skincare
A

#1 · etos kloosterveen

90% independent
Nail Care
B

#1 · Kruidvat

70% independent
Makeup
B

#1 · Meroda Cosmetics NL

75% independent
Haircare
A

#1 · No.4 Bond

90% independent
Personal Care
B

#1 · Sol de

100% independent
Fragrance Home Scent
A

#1 · MORNING STAR

95% independent
Essential Oils
C

#1 · Etherische Olin

80% independent
Supplements
A

#1 · 100 Whey

85% independent
Pet Food Supplies
A

#1 · Monster Pet

85% independent
Equine
B

#1 · Voer voor Paarden

95% independent
Tea Matcha
B

#1 · Albert Heijn

75% independent
Coffee
A

#1 · Fascino Coffee

100% independent
Wine
A

#1 · The Wine Spot

95% independent
Beer Spirits
B

#1 · Mitchell's Brewery's

95% independent
Specialty Food
A

#1 · TCT krokante

100% independent
Beverages
B

#1 · Body Nutrition

100% independent
Jewelry
A

#1 · Lucardi Juwelier

90% independent
Watches
B

#1 · ZeitLounge

95% independent
Fashion Apparel
A

#1 · Fashion Musthaves

95% independent
Workwear Safety
B

#1 · Onursal B.V.

95% independent
Footwear
B

#1 · Salomon Nederland

85% independent
Bags Accessories
A

#1 · Anna Field

85% independent
Baby Kids
A

#1 · Natuurlijkbesteld

85% independent
Toys Games
B

#1 · Intertoys

70% independent
Home Decor
A

#1 · Keramische Vaas

65% independent
Art
A

#1 · Allernieuwste.nl Allernieuwste.nl

75% independent
Bedding Bath
B

#1 · Dekbedovertrek Persoons

95% independent
Furniture
A

#1 · HAY Palissade

95% independent
Kitchen Dining
A

#1 · MSFE Eettafel

95% independent
Home Improvement Diy
A

#1 · Tool

74% independent
Cleaning Household
B

#1 · The Pink

75% independent
Plants Flowers
A

#1 · Bast de Plantgigant

85% independent
Garden Outdoor Living
B

#1 · Buiten meubilair

95% independent
Sports Fitness
A

#1 · FitBike Ride

75% independent
Electronics
A

#1 · Sony PlayStation

65% independent
Air Purifiers Home Tech
B

#1 · Homintell Luchtreiniger

75% independent
Books Media
A

#1 · The Women

50% independent
Office Stationery
B

#1 · Nuuna Notitieboek

75% independent
Greeting Cards Gifts
A

#1 · Een luxueus

90% independent
Crafts Hobby
B

#1 · Box Candiy

75% independent
Auto Moto Accessories
A

#1 · SP Connect

85% independent
Eyewear
B

#1 · MESSYWEEKEND bril

100% independent
Other countries
🇦🇺 Australia🇦🇹 Austria🇧🇪 Belgium🇨🇦 Canada🇨🇿 Czechia
Run a store in Netherlands?

See which categories already recommend you here — and which don't yet.

See where you stand
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