Brands in the answer
20
Marketplace share
0%
Independent-brand share
100%
Baseline week — first reading
These are the standings as of this week. Who entered, who was displaced, and who climbed starts appearing next week, once there's a prior week to compare to.
The shelf this week
| # | Move | Brand | Share of answer | Stability | Price | 12 wk | Claim |
|---|---|---|---|---|---|---|---|
1 | — | Aerieaerie.com | 100% of answers | $38.97 | Claim | ||
2 | — | Uniqlouniqlo.com | 100% of answers | $39.90 | Claim | ||
3 | — | Mauricesmaurices.com | 100% of answers | $18.00 | Claim | ||
4 | — | REIrei.com | 100% of answers | $70.00 | Claim | ||
5 | — | Commensecommense.com | 100% of answers | $59.00 | Claim | ||
6 | — | Los Angeles Apparellosangelesapparel.com | 100% of answers | $46.00 | Claim | ||
7 | — | Onon.com | 100% of answers | $53.70 | Claim | ||
8 | — | NIC+ZOE Women'sniczoewomens.com | 100% of answers | $196.00 | Claim | ||
9 | — | Micasmicas.com | 100% of answers | $40.00 | Claim | ||
10 | — | Women's Simplywomenssimply.com | 100% of answers | $23.99 | Claim | ||
11 | — | Old Navyoldnavy.com | 100% of answers | $11.97 | Claim | ||
12 | — | Comfrtcomfrt.com | 100% of answers | $39.00 | Claim | ||
13 | — | AKIRAakira.com | 100% of answers | $49.90 | Claim | ||
14 | — | DÔENdoen.com | 100% of answers | $348.00 | Claim | ||
15 | — | Title Ninetitlenine.com | 100% of answers | $139.00 | Claim | ||
16 | — | Fashion Novafashionnova.com | 100% of answers | $54.99 | Claim | ||
17 | — | Free Peoplefreepeople.com | 100% of answers | $58.00 | Claim | ||
18 | — | J.Crewjcrew.com | 67% of answers | $158.00 | Claim | ||
19 | — | INC Internationalincinternational.com | 100% of answers | $27.41 | Claim | ||
20 | — | Carbon38carbon38.com | 67% of answers | $148.00 | Claim |
Observed
The answer is mechanical
20/20
have a product image20/20
publish a machine-readable price17/20
carry a star ratingVerify this yourself — paste into ChatGPT:
Act as a shopper in Sweden. I want to buy fashion apparel online. Recommend the best independent brands and where to buy — give me a ranked shortlist with the store each is sold at.
Fashion Apparel in other countries
Other categories in Sweden
Run a fashion apparel store in Sweden?
See exactly where you stand on this shelf — and what moves you up it.