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Shopify apps
Pricing optimization
ABConvert: A/B Testing
ABConvert: A/B Testing
by ABConvert
4.7
(72 reviews)
Best suited for stores running pricing and product bundle experiments, with budgets starting at $99/month.
A/B test prices, shipping, offers, themes & checkout to grow profit. First test live in 30 seconds. Stop guessing. Start growing profit. ABConvert is the all-in-one A/B testing platform for scaling Shopify brands. Test prices, shipping, product pages, themes, checkout, offers, and URL redirects from one app, first test live in 30 seconds. Judge every test on what matters: profit per visitor, AOV, and margin, with your own COGS, not vanity clicks. Trusted by 2,000+ stores running $6B+ in tested GMV. No code, no data team. Reliable tests that compound into revenue, with expert onboarding. Stop guessing. Start growing profit. ABConvert is the all-in-one A/B testing platform for scaling Shopify brands. Test prices, shipping, product pages, themes, checkout, offers, and URL redirects from one app, first test live in 30 seconds. Judge every test on what matters: profit per visitor, AOV, and margin, with your own COGS, not vanity clicks. Trusted by 2,000+ stores running $6B+ in tested GMV. No code, no data team. Reliable tests that compound into revenue, with expert onboarding. more Price testing: find the price that maximizes revenue, not just conversions Shipping, offer & checkout tests: lift AOV without hurting conversion rate Theme & page tests: compare layouts and content to find what converts best Audience targeting: show variants by country, UTM source, or customer type Revenue analytics: track margin per visitor and AOV impact, not just clicks
Copy from the Shopify App Store listing, unedited.Pricing optimization
Top line
average order value and catalog reach
From $99/mo
4 tiers
56/100
Mixed signals · from 72 reviews
What it does
Price testing: find the price that maximizes revenue, not just conversions
Shipping, offer & checkout tests: lift AOV without hurting conversion rate
Theme & page tests: compare layouts and content to find what converts best
Audience targeting: show variants by country, UTM source, or customer type
Revenue analytics: track margin per visitor and AOV impact, not just clicks
What each step up actually buys you
This developer's plans are separated by features, not by how big your store is — so there is no volume that picks a tier for you. Here is what each one adds over the one below it.
Starter
$99/month
Visual editor, Template, Theme test
URL redirect test
Shipping test
Checkout test
Offer test
Analytics dashboard
Growth
$199/month
All Starter features
Price test
Theme check service
Live guided onboarding
Scale
$399/month
All Growth features
Multi-market price test
Monthly test reviews
Prioritized technical support
Pro
$599/month
All Scale features
White-glove onboarding
Dedicated account manager
Dedicated Slack channel
Pricing
$99/month
$199/month
$399/month
$599/month
56
/ 100Mixed signals
Scored on 72 merchant reviews we hold for ABConvert: A/B Testing, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.
Recent reviews rate below this app's own average
Reviews in the last 12 months average 4.60, 0.21 stars below the lifetime average of 4.81. Worth reading the newest reviews before installing.Review history
2022–2026 · 72 reviews read| 2022 | 1 reviews |
|---|---|
| 2023 | 20 reviews |
| 2024 | 13 reviews |
| 2025 | 28 reviews |
| 2026 | 10 reviews |
What merchants say
4.7
4%
of reviews get an answer5%
had used it a year when they wroteRecent merchant reviews
The newest 8 of 72. Open one to read it in full, with the developer's reply where there is one.
I needed urgent help, so I contacted support, and Leo helped me out very quickly! (plus abconvert is a hidden gem)
good support , best for A/B testing
Great app with fantastic customer support! The team was super helpful and fixed my issue right away. Easy to set up A/B tests for my store. Would definitely recommend!
The support staff is helpful and responsive. The team openly discusses the features they are developing, and allow you to weigh in on their path. It's easy to fall in love with them :)
AB Convert is a great app that helps us to test themes, prices etc. The analytics it gives are great, it's easy to use and the team is very helpful and receptive whenever we have questions.
BROKE OUR ORDER SYNCS AND SUPPORT WON'T RESPOND. DO NOT USE
The support process is ridiculous. You're required to book a ticket just to speak to someone which sure whatever thats fine but the issue is you close out the ticket without any response from us on whether or not your suggestions fixed the issue at hand to which we have to go through your AI chat system and respond to multiple unnecessary prompts just to get passed it so we can speak to book a ticket and then we have to book a completely brand new ticket and re-type all the information that should already be available if you just didn't close the ticket out. The app itself is fine which is why I gave 3 stars.
Incredibly easy product to use, great team. Leo walked us through some ways to test for our quantity breaks that'll help reduce COGs by 40%. Not having to update URLs on ads ever because all tests are done on Shopify side makes it so much better than anything we've used so far.
ABConvert: A/B Testing FAQ
Answered from this app's own listing and its full review record.
Best suited for stores running pricing and product bundle experiments, with budgets starting at $99/month.
Paid plans start at $99/month, and run to $599/month across 4 published tiers. Prices are as listed on the Shopify App Store and can change — confirm before installing.
ABConvert: A/B Testing's plans are separated by features rather than by store size — none of the tiers is capped on a volume you could state up front. Compare what each step adds over the one below it rather than trying to size yourself into a tier.
On our scorecard ABConvert: A/B Testing rates 56 out of 100 — mixed signals — read from 72 merchant reviews. The developer has published replies to 3 of 72 reviews. The score reflects what the review record shows, nothing more.
72 merchants have reviewed ABConvert: A/B Testing, averaging 4.7 out of 5. We hold the review history from 2022 to 2026, which is what the year-by-year chart on this page is built from.
At a glance
4.7 / 5 · 72 reviews
4.60 from 15 reviews
15 (was 26)
3 of 72 reviews
1 months
From $99/month. Free trial available.
October 31, 2022
2022 – 2026
Categories
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