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  1. xpay

  2. Shopify apps

  3. Pricing optimization

  4. ABsolutely: A/B Testing

ABsolutely: A/B Testing

by Absolutely

5.0

(32 reviews)

55/100 · Mixed signalsBuilt for ShopifyFrom $49/month. Free trial available.
Best suited for stores comfortable with $49/mo.

A/B test prices, shipping, themes, templates & content to maximize profit from every visitor Absolutely is an all-in-one A/B testing tool that lets you A/B test product prices, shipping rates, themes, templates, URLs and content all from one app. Find the prices that maximize revenue per visitor. Discover whether free shipping helps or hurts your bottom line. Test different page layouts to see which converts best. Get real-time results with statistical significance on every test. Segment visitors by traffic source, device, or location to uncover what works for each audience. Absolutely is an all-in-one A/B testing tool that lets you A/B test product prices, shipping rates, themes, templates, URLs and content all from one app. Find the prices that maximize revenue per visitor. Discover whether free shipping helps or hurts your bottom line. Test different page layouts to see which converts best. Get real-time results with statistical significance on every test. Segment visitors by traffic source, device, or location to uncover what works for each audience. more A/B test product prices and shipping rates to find your most profitable setup A/B test themes, templates, and URLs with no code or developer needed Real-time analytics with statistical significance on every test Segment visitors by traffic source, device, location, and more Set up any test in under 2 minutes with our guided setup flow

Copy from the Shopify App Store listing, unedited.
View on ShopifyCompare the plansSee the scorecard
Who it’s for
Pricing optimization
What it moves
Top line

average order value and catalog reach

What it costs
From $49/mo

3 tiers

How it’s supported
55/100

Mixed signals · from 31 reviews

What it does

A/B test product prices and shipping rates to find your most profitable setup

A/B test themes, templates, and URLs with no code or developer needed

Real-time analytics with statistical significance on every test

Segment visitors by traffic source, device, location, and more

Set up any test in under 2 minutes with our guided setup flow

Plan fit
What each step up actually buys you

This developer's plans are separated by features, not by how big your store is — so there is no volume that picks a tier for you. Here is what each one adds over the one below it.

Content Testing
$49/month
You start with

Theme Tests

Template Tests

URL Redirect Tests

Advanced Audience Targeting

Real-Time Analytics

Live Chat Support

Price Testing
$199/month
Adds

Product Price Tests

Shipping Rate Tests

Advanced Testing
$499/month
Adds

Everything in Price Testing Plan

Dedicated Strategy Manager & Roadmap

Slack Channel Support

Advanced & Custom Integrations

Listed as “From $49/month. Free trial available.”. Plan contents change — confirm on the listing before you install.
Pricing
From $49/month. Free trial available.
Content Testing

$49/month

Lowest paid plan
Theme Tests
Template Tests
URL Redirect Tests
Advanced Audience Targeting
Real-Time Analytics
Live Chat Support
Price Testing

$199/month

Product Price Tests
Shipping Rate Tests
Theme Tests
Template Tests
URL Redirect Tests
Advanced Audience Targeting
Real-Time Analytics
Live Chat Support
Advanced Testing

$499/month

Everything in Price Testing Plan
Dedicated Strategy Manager & Roadmap
Slack Channel Support
Advanced & Custom Integrations
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

55

/ 100
Mixed signals
low confidence

Scored on 31 merchant reviews we hold for ABsolutely: A/B Testing, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Computed from the 31 reviews we hold, with 12-month windows measured to 2026-08. This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2024–2026 · 31 reviews read
Reviews per year
20244 reviews
202520 reviews
20267 reviews
What merchants say

5.0

32 reviews
5★97%
4★3%
3★0%
2★0%
1★0%
Developer replies
0%
of reviews get an answer
Reviewed at 12m+
0%
had used it a year when they wrote
From 31 reviews read. Typical reviewer had used the app for 24 days. Most merchants review in their first month, so this reflects when people write — not how long they stay.
Recent merchant reviews

The newest 8 of 32. Open one to read it in full, with the developer's reply where there is one.

By far the best A/B testing app on Shopify. The analytics are excellent, and it costs about half as much as similar apps.

Definitely the best A/B testing app on Shopify. Super easy to use, great analytics, very user friendly

This is a fantastic app. I've tested it across every aspect of my business, and it has significantly increased my revenue

ABsolutely outstanding app, especially the live chat customer support! Highly recommend!

This app is my choice after testing about 7 A/B test apps I think this is the easiest to set up and is not so expensive like other complicated apps

This app has helped us increase our monthly revenue & profits significantly. It’s very intiuitive, takes a few minutes to set up price tests or shipping tests, and the support team is amazing!

It's an incredibly powerful tool for testing prices and has already helped me uncover some of the best-performing price points I never would have thought of. Highly recommend for anyone serious about optimizing their store

One of the most thoughtful and user friendly A/B price testing apps on Shopify. Ika and the team are real ecom operators who actually understand what matters. What sets this app apart is how clearly it shows not just which price converts better, but which one drives more profit, including the exact incremental margin gained. Super helpful for dialing in pricing strategy and squeezing out more revenue without guessing.

ABsolutely: A/B Testing FAQ

Answered from this app's own listing and its full review record.

Best suited for stores comfortable with $49/mo.

Paid plans start at $49/month, and run to $499/month across 3 published tiers. Prices are as listed on the Shopify App Store and can change — confirm before installing.

ABsolutely: A/B Testing's plans are separated by features rather than by store size — none of the tiers is capped on a volume you could state up front. Compare what each step adds over the one below it rather than trying to size yourself into a tier.

On our scorecard ABsolutely: A/B Testing rates 55 out of 100 — mixed signals — read from 31 merchant reviews. The developer has published replies to 0 of 31 reviews. The score reflects what the review record shows, nothing more.

32 merchants have reviewed ABsolutely: A/B Testing, averaging 5.0 out of 5. We hold the review history from 2024 to 2026, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

5.0 / 5 · 32 reviews


Rating, last 12 months

4.93 from 15 reviews


New reviews, last 12 months

15 (was 16)


Developer replies

0 of 31 reviews


Typical reviewer had used it

24 days


Pricing

From $49/month. Free trial available.


On the App Store since

November 29, 2024


Review history held

2024 – 2026

Integrates with
Checkout
Shopify Admin

Categories
Pricing optimization
Will AI shoppers find this store?

Apps like this one convert the traffic you already have. Getting recommended by ChatGPT and Perplexity is a separate problem.

Run a free readiness check
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4.0436 reviews
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