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  1. xpay

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  4. Fueled Attribution Suite

Fueled Attribution Suite

by Fueled

4.8

(24 reviews)

19/100 · Limited evidenceFrom $17/month. Free trial available.
Best suited for stores using Facebook CAPI, GA4 and Google Ads, which it integrates with and from $17/mo.

Push 1st-party attribution events to Google Analytics, Google Ads, Facebook Pixel/CAPI & Segment. Improve ROAS with Better Data. Fueled Attribution makes it easy to get up & running with Google Analytics (GA4), Google Ads Enhanced Conversions, Facebook Pixel/Conversion API, and Segment in minutes. No coding is required. Leverage our client-side & server-side tracking for reliable attribution. Customize events using our attribution library & data layer. Send point-of-sale, subscription purchases, & "offline purchases" to Google Analytics, Google Ads, Facebook Conversion API, & Segment.com. Improve ROAS with Better Data. Fueled Attribution makes it easy to get up & running with Google Analytics (GA4), Google Ads Enhanced Conversions, Facebook Pixel/Conversion API, and Segment in minutes. No coding is required. Leverage our client-side & server-side tracking for reliable attribution. Customize events using our attribution library & data layer. Send point-of-sale, subscription purchases, & "offline purchases" to Google Analytics, Google Ads, Facebook Conversion API, & Segment.com. more Easy, No-Code Install. Track a dozen event types in GA4 & Adwords in minutes. Make better decisions & increase ROAS with accurate FB & Google Ads attribution. Track every purchase, including POS & recurring with server-side attribution. Fully customizable client-side tracking solution for Google, Facebook & Segment. Leverage our data layer to set up consistent Google Tag Manager event tracking.

Copy from the Shopify App Store listing, unedited.
View on ShopifyCompare the plansSee the scorecard
Who it’s for
Analytics
What it moves
Bottom line

operating cost and staff time

What it costs
From $17/mo

4 tiers

How it’s supported
19/100

Limited evidence · from 24 reviews

What it does

Easy, No-Code Install. Track a dozen event types in GA4 & Adwords in minutes.

Make better decisions & increase ROAS with accurate FB & Google Ads attribution.

Track every purchase, including POS & recurring with server-side attribution.

Fully customizable client-side tracking solution for Google, Facebook & Segment.

Leverage our data layer to set up consistent Google Tag Manager event tracking.

Plan fit
What each step up actually buys you

This developer's plans are separated by features, not by how big your store is — so there is no volume that picks a tier for you. Here is what each one adds over the one below it.

Fueled Starter
$17/month
You start with

Stream events to Google Analytics 4

Track offline purchases into GA4

Starter Plus
$59/month
Adds

Stream events to GA4

Send Remarketing events to Google Ads

Send Enhanced Conversions to Google Ads

Improve your ROAS with a robust setup

Fueled Standard
$189/month
Adds

Stream events into GA4

Facebook Pixel/CAPI integration

Access to dedicated Slack support

Fueled Advanced
$349/month
Adds

Access to all of our CAPI integrations

Access to our 1st-Party ID Graph

Access to server-side Klaviyo events

Segment.com integration

Premium support

Listed as “From $17/month. Free trial available.”. Plan contents change — confirm on the listing before you install.
Pricing
From $17/month. Free trial available.
Fueled Starter

$17/month

Lowest paid plan
Stream events to Google Analytics 4
Track offline purchases into GA4
Starter Plus

$59/month

Stream events to GA4
Send Remarketing events to Google Ads
Send Enhanced Conversions to Google Ads
Improve your ROAS with a robust setup
Fueled Standard

$189/month

Stream events into GA4
Send Enhanced Conversions to Google Ads
Facebook Pixel/CAPI integration
Access to dedicated Slack support
Fueled Advanced

$349/month

Access to all of our CAPI integrations
Access to our 1st-Party ID Graph
Access to server-side Klaviyo events
Segment.com integration
Premium support
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

19

/ 100
Limited evidence
low confidence

Scored on 24 merchant reviews we hold for Fueled Attribution Suite, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Computed from the 24 reviews we hold, with 12-month windows measured to 2026-08. This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2022–2023 · 24 reviews read
Reviews per year
20224 reviews
202320 reviews
What merchants say

4.8

24 reviews
5★88%
4★4%
3★8%
2★0%
1★0%
Developer replies
13%
of reviews get an answer
Reviewed at 12m+
0%
had used it a year when they wrote
From 24 reviews read. Typical reviewer had used the app for 29 days. Most merchants review in their first month, so this reflects when people write — not how long they stay.
Recent merchant reviews

The newest 8 of 24. Open one to read it in full, with the developer's reply where there is one.

I had no idea how much valuable and actionable (in every sense of the word) data we were missing out on before we installed Fueled. Our GA4 reports are now matching up 1:1 with the reality we're seeing on Shopify, plus we're getting access to additional data points and audiences that hadn't previously been available to us at all. Same goes for our event matching on Google and Meta's ad networks. The event match rates and data being fed back to the networks are significantly better than we were seeing before, even with cAPI setup. Now those networks can optimize more efficiently and drive lower CPAs. Outside of the app itself, the above-and-beyond service from Sean and the team has been incredible. They're viewing the data in our accounts, matching it up with our Shopify data, and letting us know (unprompted) where things can be improved, whether the issues are solved by Fueled or if it's because of an issue in our website code or something else that's technically non-Fueled related. As a small team that type of partner means everything. This app is worth more than it's currently priced at. If you do any paid marketing or otherwise want to improve your own reporting it's a must-have.

Fueled has helped us transition smoothly out of UA and into GA4. As well, we're not owning our data and addressing 1st party data. We're excited to move into fueled insights. Sean, the owner, knows data like no other.

A must have app. We're operating a Headless store and saw enormous lifts in bringing Fueled into our tech stack, and also allowed us to drop well-know/antiquated approaches for increased accuracy, speed, and support from our event tracking partner. Sean & the Fueled team are great, get your store Fueled!

This app is an absolute game-changer! We installed the app, connected to GA4 and the next day I could see each and every order was tracked from the previous day. Not just tracked, but tracked with the order number, with the correct dollar amount, to the CENT! Seriously I've never had tracking this good... ever. In all my years on Shopify, Google Analytics was always off by 10% or so when it came to order counts and revenue. But not anymore!!! I am installing this on all of my stores. 10/10 recommend!

Great support for the integration of this app! We're extremely excited to see how our business can improve now that we have it live. Highly recommend, thanks team!

I would highly recommend this connector! The team has been super knowledgeable and responsive! Any questions have been addressed and resolved quickly!

Excellent support in configuring our GA4. We've had a number of issues that Sean has been supporting us to get to the bottom of. All due to our GA4 configuration and other apps.

They're solving a huge problem, and very well executed. The app is great, plus support is absolutely amazing. Thanks Sean!!!

Fueled Attribution Suite FAQ

Answered from this app's own listing and its full review record.

Best suited for stores using Facebook CAPI, GA4 and Google Ads, which it integrates with and from $17/mo.

Paid plans start at $17/month, and run to $349/month across 4 published tiers. Prices are as listed on the Shopify App Store and can change — confirm before installing.

Fueled Attribution Suite's plans are separated by features rather than by store size — none of the tiers is capped on a volume you could state up front. Compare what each step adds over the one below it rather than trying to size yourself into a tier.

On our scorecard Fueled Attribution Suite rates 19 out of 100 — limited evidence — read from 24 merchant reviews. The developer has published replies to 3 of 24 reviews. The score reflects what the review record shows, nothing more.

24 merchants have reviewed Fueled Attribution Suite, averaging 4.8 out of 5. We hold the review history from 2022 to 2023, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

4.8 / 5 · 24 reviews


New reviews, last 12 months

0


Developer replies

3 of 24 reviews


Typical reviewer had used it

29 days


Pricing

From $17/month. Free trial available.


On the App Store since

October 3, 2022


Review history held

2022 – 2023

Integrates with
Shopify Admin
Facebook CAPI
GA4
Google Ads
Point of Sale
ReCharge Payments
Segment

Categories
Analytics
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