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  1. xpay

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  4. GroPulse GTM & Data Layer

GroPulse GTM & Data Layer

by GroPulse

4.9

(39 reviews)

29/100 · Limited evidenceBuilt for ShopifyFree plan available. Free trial available.
Best suited for stores using Google Tag Manager and Google Analytics 4 who need to streamline tracking setup and reduce time spent on data layer management.

Install GTM + get 40+ pre-built tags for GA4, Meta CAPI, TikTok & more. Server-side events included. A complete server-side GTM solution with 40+ pre-built tags across 7 advertising platforms. Configured tags for Google Analytics 4, Facebook Conversion API (Meta CAPI), TikTok, Google Ads with Enhanced Conversions, LinkedIn, Twitter, and Pinterest. Download ready-to-import GTM template with 1 click. Server-side tracking bypasses ad blockers for accurate conversion data. Event deduplication prevents double-counting. GDPR-compliant consent management. No coding required. Works with all themes. A complete server-side GTM solution with 40+ pre-built tags across 7 advertising platforms. Configured tags for Google Analytics 4, Facebook Conversion API (Meta CAPI), TikTok, Google Ads with Enhanced Conversions, LinkedIn, Twitter, and Pinterest. Download ready-to-import GTM template with 1 click. Server-side tracking bypasses ad blockers for accurate conversion data. Event deduplication prevents double-counting. GDPR-compliant consent management. No coding required. Works with all themes. more Server-side event tracking bypasses ad blockers for accurate conversion data 40+ pre-built GTM tags for GA4, Facebook CAPI, TikTok & 5+ platforms 1-click template generator - download configured GTM container instantly Google Ads Enhanced Conversions with cross-platform event deduplication GDPR-compliant consent management with Shopify Customer Privacy API

Copy from the Shopify App Store listing, unedited.
View on ShopifyCompare the plansSee the scorecard
Who it’s for
Analytics
What it moves
Bottom line

operating cost and staff time

What it costs
From $29.99/mo

free plan available · 3 tiers

How it’s supported
29/100

Limited evidence · from 39 reviews

What it does

Server-side event tracking bypasses ad blockers for accurate conversion data

40+ pre-built GTM tags for GA4, Facebook CAPI, TikTok & 5+ platforms

1-click template generator - download configured GTM container instantly

Google Ads Enhanced Conversions with cross-platform event deduplication

GDPR-compliant consent management with Shopify Customer Privacy API

Plan fit
What each step up actually buys you

This developer's plans are separated by features, not by how big your store is — so there is no volume that picks a tier for you. Here is what each one adds over the one below it.

Free Plan
Free
You start with

Install Google Tag Manager

GTM script on all pages

Thank you page GTM support

Checkout extensibility support

Basic GTM container setup

GDPR consent banner

Pro Plan
$29.99/month
Adds

All FREE plan features

Server-side event tracking

40+ pre-built GTM tags

1-click template generator

GA4, Facebook, TikTok & 5+ platforms

Event deduplication system

Advanced Plan
$35/month
Adds

All features from Pro plan

Real-time Server-Side Logs

In-depth Server-Side Analytics

Track all standard events

Custom events

Premium support

Listed as “Free plan available. Free trial available.”. Plan contents change — confirm on the listing before you install.
Pricing
Free plan available. Free trial available.
Free Plan

Free

Free
Install Google Tag Manager
GTM script on all pages
Thank you page GTM support
Checkout extensibility support
Basic GTM container setup
GDPR consent banner
No theme code editing required
Multi-language interface
Pro Plan

$29.99/month

Lowest paid plan
All FREE plan features
Server-side event tracking
40+ pre-built GTM tags
1-click template generator
GA4, Facebook, TikTok & 5+ platforms
Event deduplication system
GDPR consent management
Google Ads Enhanced Conversions
Advanced Plan

$35/month

All features from Pro plan
Real-time Server-Side Logs
In-depth Server-Side Analytics
Track all standard events
Custom events
1-click template generator
40+ pre-built GTM tags
Premium support
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

29

/ 100
Limited evidence
low confidence

Scored on 39 merchant reviews we hold for GroPulse GTM & Data Layer, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Computed from the 39 reviews we hold, with 12-month windows measured to 2026-08. This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2023–2026 · 39 reviews read
Reviews per year
20237 reviews
202423 reviews
20255 reviews
20264 reviews
What merchants say

4.9

39 reviews
5★90%
4★5%
3★3%
2★3%
1★0%
Developer replies
10%
of reviews get an answer
Reviewed at 12m+
7%
had used it a year when they wrote
From 39 reviews read. Typical reviewer had used the app for 21 days. Most merchants review in their first month, so this reflects when people write — not how long they stay.
Recent merchant reviews

The newest 8 of 39. Open one to read it in full, with the developer's reply where there is one.

Excellent app and integration with Shopify. Flexibility to manage your own container and the guys at Gropulse managed to navigate the Shopify complexities. 10/10!

The GroPulse GTM + DataLayer was able to get our conversion tracking back up and running quickly after the Shopify Checkout Extensibility was required for the store setup. Great support and answered questions along the way! If you need compatibility with the new Shopify Extensibility, check this app out.

Not all GA events are being sent to google analytics. Conversions are not being reported. Followed instructions they were straight forward. I don't have time to wait, support is non responsive.

The Functionality and Customer support of GroPulse both are great. This app Populated Datalayer on my store very smoothly. Pre made GTM Tags are very helpful. If you face any issue their Customer support team is always there to resolve your issue. They response to customers queries and resolve them very Quickly. I surely recommend this app to all store owners who are looking for an app that can automatically populate Datalayer, track ecommerce events, Setup GA3, GA4 tracking, Google ads conversion, Goggle Ads remarketing, etc.

It is very easy to update your Google Tags. They recently took the time to login to all of my accounts to make sure everything was tracking properly. They found an issue and solved it. I very much appreciate these guys work and it's been a great ride so far.

Fast response, great support.

so far easy to install with good instructions

I've been using GroPulse GTM & Data Layer app for my Shopify store for some time now, and I must say it's been a game-changer for my business. The app has helped me streamline my marketing efforts and improve my website's performance, all while saving me time and effort. What's more impressive than the app itself is the developer's customer service and support. When I reached out to them with an issue, they responded promptly and were able to solve the problem in a friendly and efficient manner. I was impressed with how knowledgeable and helpful they were, and their dedication to ensuring their users have a positive experience. One standout feature of the app that I appreciate is the ability to track user behavior and set up custom tags and triggers, which has allowed me to gain valuable insights into my audience and improve my targeting. Overall, I highly recommend GroPulse GTM & Data Layer app to any Shopify store owner looking to optimize their marketing efforts and improve their website's performance. Thank you to the developer for creating such a high-quality app and for their commitment to providing excellent customer service and support.

GroPulse GTM & Data Layer FAQ

Answered from this app's own listing and its full review record.

Best suited for stores using Google Tag Manager and Google Analytics 4 who need to streamline tracking setup and reduce time spent on data layer management.

There is a free plan, paid plans start at $29.99/month, and run to $35/month across 3 published tiers. Prices are as listed on the Shopify App Store and can change — confirm before installing.

GroPulse GTM & Data Layer's plans are separated by features rather than by store size — none of the tiers is capped on a volume you could state up front. Compare what each step adds over the one below it rather than trying to size yourself into a tier.

On our scorecard GroPulse GTM & Data Layer rates 29 out of 100 — limited evidence — read from 39 merchant reviews. The developer has published replies to 4 of 39 reviews. The score reflects what the review record shows, nothing more.

39 merchants have reviewed GroPulse GTM & Data Layer, averaging 4.9 out of 5. We hold the review history from 2023 to 2026, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

4.9 / 5 · 39 reviews


New reviews, last 12 months

4 (was 16)


Developer replies

4 of 39 reviews


Typical reviewer had used it

21 days


Pricing

Free plan available. Free trial available.


On the App Store since

September 23, 2022


Review history held

2023 – 2026

Integrates with
Checkout
Shopify Admin
Facebook Pixel
Google Ads
Google Analytics 4
Google Tag Manager
iOS 14 tracking
Server-side tracking

Categories
Analytics
Will AI shoppers find this store?

Apps like this one convert the traffic you already have. Getting recommended by ChatGPT and Perplexity is a separate problem.

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