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  1. xpay

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  3. Pricing optimization

  4. Intelligems: A/B Testing

Intelligems: A/B Testing

by Intelligems

4.8

(159 reviews)

72/100 · SolidFrom $69/month. Free trial available.
Best suited for stores using Claude, Google Analytics and Heatmap.com, which it integrates with and from $69/mo.

A/B test prices, discounts, content, shipping, checkout, post-purchase, and more with AI. AB test prices, content, shipping, discounts, checkout, and post-purchase offers to grow profit. Find the right price for every product, roll out winning variants across segments, and track results using your own COGS and metrics. Whether you're testing content updates, new discount strategies, or post-purchase offers, we help Shopify brands run experiments that drive real business impact. AB test prices, content, shipping, discounts, checkout, and post-purchase offers to grow profit. Find the right price for every product, roll out winning variants across segments, and track results using your own COGS and metrics. Whether you're testing content updates, new discount strategies, or post-purchase offers, we help Shopify brands run experiments that drive real business impact. more A/B test prices, content, shipping, checkout & post-purchase to grow profit Use AI to discover ideas, build tests, and analyze results in Claude & Slack Measure revenue, profit, and COGS side by side on every experiment Personalize by source, device, Klaviyo segment, or customer behavior Launch your first experience in minutes — no code required

Copy from the Shopify App Store listing, unedited.
View on ShopifyCompare the plansSee the scorecard
Who it’s for
Pricing optimization
What it moves
Top line

average order value and catalog reach

What it costs
From $69/mo

4 tiers

How it’s supported
72/100

Solid · from 154 reviews

What it does

A/B test prices, content, shipping, checkout & post-purchase to grow profit

Use AI to discover ideas, build tests, and analyze results in Claude & Slack

Measure revenue, profit, and COGS side by side on every experiment

Personalize by source, device, Klaviyo segment, or customer behavior

Launch your first experience in minutes — no code required

Plan fit
What each step up actually buys you

This developer's plans are separated by features, not by how big your store is — so there is no volume that picks a tier for you. Here is what each one adds over the one below it.

Smart Content
$69/month
You start with

Test landing pages, themes, and content

Personalize every page by audience

Use AI to make content edits quickly

Know which content tests to run next

See profit per visitor on every test

Connect to Slack, Claude, ChatGPT & more

Smart Merchandise
$112/month
Adds

All Smart Content features, plus:

Test discount types and amounts

Add progress bars and messaging

Add PDP and cart upsells

Add quantity breaks and bundles

Automate free gift with purchase

Smart Shipping
$112/month
Adds

Find your best free shipping threshold

Add free shipping progress bar

Test flat, weight, and zone rates

Personalize rates by audience

Track profit on every shipping test

Unlimited
$349/month
Adds

Smart Merchandising

Smart Pricing and Smart Shipping

Smart Checkout & Post-Purchase

Run unlimited tests & uncapped AI usage

Receive a storefront audit and roadmap

Launch with white glove onboarding

Listed as “From $69/month. Free trial available.”. Plan contents change — confirm on the listing before you install.
Pricing
From $69/month. Free trial available.
Smart Content

$69/month

Lowest paid plan
Test landing pages, themes, and content
Personalize every page by audience
Use AI to make content edits quickly
Know which content tests to run next
See profit per visitor on every test
Connect to Slack, Claude, ChatGPT & more
Smart Merchandise

$112/month

All Smart Content features, plus:
Test discount types and amounts
Add progress bars and messaging
Add PDP and cart upsells
Add quantity breaks and bundles
Automate free gift with purchase
Smart Shipping

$112/month

All Smart Content features, plus:
Find your best free shipping threshold
Add free shipping progress bar
Test flat, weight, and zone rates
Personalize rates by audience
Track profit on every shipping test
Unlimited

$349/month

All Smart Content features, plus:
Smart Merchandising
Smart Pricing and Smart Shipping
Smart Checkout & Post-Purchase
Run unlimited tests & uncapped AI usage
Receive a storefront audit and roadmap
Launch with white glove onboarding
Get a dedicated Customer Success Manager
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

72

/ 100
Solid
medium confidence

Scored on 154 merchant reviews we hold for Intelligems: A/B Testing, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Recent reviews rate below this app's own average
Reviews in the last 12 months average 4.67, 0.15 stars below the lifetime average of 4.82. Worth reading the newest reviews before installing.
Computed from the 154 reviews we hold, with 12-month windows measured to 2026-08. This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2022–2026 · 154 reviews read
Reviews per year
202222 reviews
202336 reviews
202417 reviews
202526 reviews
202653 reviews
What merchants say

4.8

159 reviews
5★94%
4★1%
3★1%
2★0%
1★4%
Developer replies
32%
of reviews get an answer
Reviewed at 12m+
23%
had used it a year when they wrote
From 154 reviews read. Typical reviewer had used the app for 4 months. Most merchants review in their first month, so this reflects when people write — not how long they stay.
Recent merchant reviews

The newest 8 of 159. Open one to read it in full, with the developer's reply where there is one.

This is the best AB Testing tool I have used for Shopify. They are constantly updating features and bringing out new functionality. Their latest AI assistant in the visual builder is a great addition and shows the company is keeping up to date with the latest technology advances. Also on the rare occasion you need additional support, I have always had fantastic responses from their support team who are always willing to help you out with any more complex tests you want to run. All in all they are a great partner to your Shopify store.

We've been using Intelligems for our A/B testing program, and it's been a fantastic experience. The platform is incredibly easy to use, making it simple to launch, monitor, and analyze tests. One of the biggest strengths of Intelligems is their support team. They are highly responsive, knowledgeable, and always willing to jump in to help troubleshoot issues or brainstorm solutions. What I appreciate most is how open the team is to feedback. They genuinely listen to their customers and are continuously enhancing the product based on real user needs. We've seen a steady stream of improvements and new capabilities since we started using the platform. Overall, Intelligems has become a key part of our CRO program. If you're looking for a reliable, user-friendly A/B testing platform backed by an outstanding team, we highly recommend it.

Developer repliedThank you so much for this thoughtful review! We love hearing that Intelligems has become a key part of your CRO program — that's exactly what we're here for. Our team works hard to stay responsive and collaborative, so it means a lot to know that comes through. We're committed to keep improving the platform based on feedback from customers like you, and we look forward to supporting your testing program for a long time to come! Show more

Bought a 2000$/m plan, to wait almost 10 days for someone to set up testing for me, for it to still not work, for a team member to launch a test without verbal approval (with different pricing then the test I initially made) I really wanted to give it a shot, as we are enterprise and a high volume of orders a month. I have been using the other price test app; Elevate A/B for years, and they are just always one message away, help instantly, gives a long free trial for you to set up etc, and most of all no technical skills required where intelligems asked me to 'change some code' whilst I have 0 coding skills. In my opinion, elevate is faster, better, clearer, easier to set up & 4-5 times cheaper. I am sorry intelligems team, I really gave it a patience shot, but if you are high volume, testing can't wait for so long.

Great app - helped us see that reducing our prices slightly led to a 20%+ conversion rate, which will allow us to scale much faster across different channels. Team is very responsive and uses a slack channel to communicate quickly. Highly recommend - it's worth the cost.

Developer repliedThank you so much for leaving this review! This feedback and results are amazing to hear, and we're so happy that you're having a good experience with the app and our team! Show more

The best all-in-one AB testing app on Shopify - hands down. Features from content, template, image, copy, checkout, cart, post-purchase! You name it, Intelligems does it. As someone in UI/UX who has used several AB testing platforms, Intelligems is second to none on interface/usability. Metrics from each test are clear and easy to see/filter with the famous Intelligems blue bars for testing results. In the very few times I've ever had to reach out for support, customer service/support has resolved my issue within the hour. I cannot recommend Intelligems enough!!

Developer repliedWow, thank you so much for this incredibly kind review! Hearing this from someone with your UI/UX background means a lot to the whole team. We put a ton of care into making the interface intuitive and the results easy to act on, so it's awesome to know that comes through. We're also thrilled the support experience has been so smooth. Can't wait to keep building features worthy of reviews like this one! Show more

We run about 3 tests per month and love this - takes about 15 minutes to set up a test, and then the rest is easy. We also play with ABC tests, and mess with proportions a lot; I"d argue this might be the most valuable app we use today. Thanks folks!

Developer repliedThis is amazing to hear! We love that you're getting value from your tests -- that's what we're here for! Thanks for trusting us as part of your stack. Show more

We had an issue with variant selection not being correctly inferred on page load, which was impacting our price testing setup. The Intelligems team was very responsive and proactive in diagnosing the problem. Gustavo and the Solutions Team went the extra mile by reworking the integration on a separate theme and implementing the necessary modifications to ensure the correct variant is picked up from the start. The fix worked as expected, and everything is now running smoothly. Really appreciate the hands-on support and quick turnaround from the team. Great experience overall!

Developer repliedSo glad to hear that our team was able to get things sorted quickly for you and that everything is running smoothly! Thanks for the kind words! Show more

Loving the platform and it's A/B testing capabilities. Dooley has been a great CS rep to work with. Anytime I have any sort of questions regarding our data, the intelligems team is quick to come in and help us understand what's going on. Excited to scale this brand by rolling out improvements through our tests.

Developer repliedWe're so happy our team has been a great resource for you! Excited to see what you uncover as you continue scaling your tests. Thank you for taking the time to share this! Show more

Intelligems: A/B Testing FAQ

Answered from this app's own listing and its full review record.

Best suited for stores using Claude, Google Analytics and Heatmap.com, which it integrates with and from $69/mo.

Paid plans start at $69/month, and run to $349/month across 4 published tiers. Prices are as listed on the Shopify App Store and can change — confirm before installing.

Intelligems: A/B Testing's plans are separated by features rather than by store size — none of the tiers is capped on a volume you could state up front. Compare what each step adds over the one below it rather than trying to size yourself into a tier.

On our scorecard Intelligems: A/B Testing rates 72 out of 100 — solid — read from 154 merchant reviews. The developer has published replies to 49 of 154 reviews. The score reflects what the review record shows, nothing more.

159 merchants have reviewed Intelligems: A/B Testing, averaging 4.8 out of 5. We hold the review history from 2022 to 2026, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

4.8 / 5 · 159 reviews


Rating, last 12 months

4.67 from 66 reviews


New reviews, last 12 months

66 (was 15)


Developer replies

49 of 154 reviews


Typical reviewer had used it

4 months


Pricing

From $69/month. Free trial available.


On the App Store since

December 1, 2021


Review history held

2022 – 2026

Integrates with
Checkout
Claude
Google Analytics
Heatmap.com
Klaviyo
Microsoft Clarity
ReCharge

Categories
Pricing optimizationSite optimization - Other
Will AI shoppers find this store?

Apps like this one convert the traffic you already have. Getting recommended by ChatGPT and Perplexity is a separate problem.

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The agent-readiness stack for the AI shopping era — helping merchants, publishers and SaaS companies get discovered, cited and transacted with by ChatGPT, Perplexity, Claude, Gemini and the custom shopping agents underneath them.

CompanyAgentically Inc. (d/b/a xpay✦)1875 Mission St, Ste 103San Francisco, CA 94103, United Stateslegal@xpay.sh · privacy@xpay.sh
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