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  7. Wp Tracking Codes

Wp Tracking Codes

Add Google Tag Manager, GA4, Google Ads Remarketing, Facebook Pixel and Google Merchant Reviews codes to your site — no code editing required.

900+ active installs
5.0
(4 ratings)
Free on WordPress.org
View on WordPress.orgSupport forum
Will this break my store?

What the WordPress.org registry says about keeping Wp Tracking Codes running.

WordPress compatibility
Tested to 7.0.2
Tested against the WordPress branch in use today.
Last updated
3 days ago
At least 2.4 releases a year since launch. WordPress.org only lists versions still available for download, so the real number may be higher.
Requires PHP
7.4
Your host must be running at least this version.
Requires WordPress
5.2.0
Contributors
2
900+ active installsWordPress.org reports installs in bands, not exact counts.
Maintenance & trust

Scored on how Wp Tracking Codes is looked after — not on how many stores run it.

91

out of 100
Well maintainedSome ratings or support history.
Maintenance
35 / 35
Updated 3 days ago.
WordPress compatibility
20 / 20
Tested to WP 7.0.2 (current).
Support responsiveness
Not enough data
Only 0 support thread(s) — not enough to judge.
Merchant satisfaction
11 / 15
5.0/5 across 4 rating(s).
Listing transparency
6 / 10
Provides: description, homepage
1 of 5 measures had too little evidence to score. They are left out of the total rather than counted as zero — otherwise a plugin would be marked down for being small rather than for being poorly kept.Measured 2026-08-02 from the WordPress.org plugin registry.
Ratings

5.0

4 ratings
5★4
4★0
3★0
2★0
1★0
Every rating WordPress.org holds for this plugin, not a sample. Written reviews live in the plugin's WordPress.org reviews forum.

WP Tracking Codes lets you add the main tracking and advertising codes to your WordPress site from a single settings screen — no theme editing, no separate plugin for each platform.

Features

  • Google Tag Manager — container code in <head> and after <body>
  • Google Analytics 4 — global site tag (gtag.js)
  • Google Ads Remarketing — global site tag for remarketing/conversion tracking
  • Facebook Pixel — base pixel code, including the noscript fallback
  • Google Merchant Customer Reviews (WooCommerce) — opt-in survey on the order confirmation page

What this plugin does not do

WP Tracking Codes only inserts the base tracking snippets above — it does not push ecommerce events or a dataLayer (add to cart, purchase, etc.) to GTM/GA4. For ecommerce event tracking on WooCommerce, check out Datalayer for WooCommerce, a dedicated plugin from the same developer.

Requirements

Works on any WordPress site. WooCommerce is only required for the Google Merchant Customer Reviews feature.

Does this plugin track WooCommerce events (add to cart, purchase, etc.)?

No. WP Tracking Codes only inserts the base/global tracking codes for each platform. For ecommerce event tracking (dataLayer, GA4/GTM enhanced ecommerce), use Datalayer for WooCommerce.

Do I need WooCommerce to use this plugin?

No. Google Tag Manager, GA4, Google Ads Remarketing and Facebook Pixel work on any WordPress site. WooCommerce is only required for the Google Merchant Customer Reviews feature.

What is needed to use this plugin?

  • WordPress 5.2 or higher and PHP 7.4 or higher.

What is the plugin license?

  • This plugin is released under a GPL license.

Categories
Ads & product feeds
Plugin details
Version1.10.0
Last updated2026-07-30 2:42am GMT
Added2016-07-05
Requires WordPress5.2.0
Tested up to7.0.2
Requires PHP7.4
Tags on WordPress.org
Facebook Pixel
ga4
google ads
google tag manager
woocommerce
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