Brands in the answer
20
Marketplace share
0%
Independent-brand share
100%
Baseline week — first reading
These are the standings as of this week. Who entered, who was displaced, and who climbed starts appearing next week, once there's a prior week to compare to.
The shelf this week
| # | Move | Brand | Share of answer | Stability | Price | 12 wk | Claim |
|---|---|---|---|---|---|---|---|
1 | — | Be Fit Foodbefitfood.com | 100% of answers | $362.60 | Claim | ||
2 | — | Sneaky Wholefoodssneakywholefoods.com | 100% of answers | $67.50 | Claim | ||
3 | — | Coles Supermarketscolessupermarkets.com | 100% of answers | $5.80 | Claim | ||
4 | — | Brookfarmbrookfarm.com | 100% of answers | $10.00 | Claim | ||
5 | — | Naked Foodsnakedfoods.com | 100% of answers | $1.50 | Claim | ||
6 | — | Helga's Wholemealhelgaswholemeal.com | 100% of answers | $5.00 | Claim | ||
7 | — | Mindful Foodsmindfulfoods.com | 100% of answers | $69.95 | Claim | ||
8 | — | Bulk Nutrientsbulknutrients.com | 100% of answers | $79.00 | Claim | ||
9 | — | Wholefood Merchantswholefoodmerchants.com | 100% of answers | $26.95 | Claim | ||
10 | — | Power Super Foodspowersuperfoods.com | 100% of answers | $7.50 | Claim | ||
11 | — | Woolworthswoolworths.com | 100% of answers | $39.95 | Claim | ||
12 | — | GoodnessMegoodnessme.com | 100% of answers | $29.05 | Claim | ||
13 | — | Honest to Goodnesshonesttogoodness.com | 100% of answers | $8.25 | Claim | ||
14 | — | True Proteintrueprotein.com | 100% of answers | $78.00 | Claim | ||
15 | — | In Shape Mummyinshapemummy.com | 100% of answers | $135.90 | Claim | ||
16 | — | Elite Suppselitesupps.com | 100% of answers | $53.90 | Claim | ||
17 | — | Nutrition Warehousenutritionwarehouse.com | 100% of answers | $34.95 | Claim | ||
18 | — | Kathmandukathmandu.com | 67% of answers | $21.99 | Claim | ||
19 | — | Wholefoods Housewholefoodshouse.com | 67% of answers | $30.39 | Claim | ||
20 | — | Hemp Foods Australiahempfoodsaustralia.com | 67% of answers | $7.49 | Claim |
Observed
The answer is mechanical
20/20
have a product image20/20
publish a machine-readable price17/20
carry a star ratingVerify this yourself — paste into ChatGPT:
Act as a shopper in Australia. I want to buy health food online. Recommend the best independent brands and where to buy — give me a ranked shortlist with the store each is sold at.
Health Food in other countries
Other categories in Australia
Run a health food store in Australia?
See exactly where you stand on this shelf — and what moves you up it.