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  1. xpay

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  4. By The Numbers ‑ AI Analytics

By The Numbers ‑ AI Analytics

by Unsupervised LLC

5.0

(71 reviews)

54/100 · Mixed signalsFree plan available. Free trial available.
Best suited for stores running ads on Google, Meta, or TikTok who want to track performance across channels and email platforms.

Analytics with AI powered insights. Unify all your e-commerce data to make smarter growth decisions. Analytics for AI insights on LTV, ROAS and profit. By the Numbers is the first analytics platform that connects all your customer data to get unmatched reports and dashboards. Ask questions to AI Copilot and get powerful insights, reports and metrics - RFM, LTV, CLTV, CAC, ROAS, CLV, Cohort and more. Build smart segments and sync them to Klaviyo, Meta, Google, TikTok. Run high-performance campaigns and track impact on revenue. Unlock hidden revenue to grow faster with By the Numbers analytics. Analytics for AI insights on LTV, ROAS and profit. By the Numbers is the first analytics platform that connects all your customer data to get unmatched reports and dashboards. Ask questions to AI Copilot and get powerful insights, reports and metrics - RFM, LTV, CLTV, CAC, ROAS, CLV, Cohort and more. Build smart segments and sync them to Klaviyo, Meta, Google, TikTok. Run high-performance campaigns and track impact on revenue. Unlock hidden revenue to grow faster with By the Numbers analytics. more AI Copilot - Find hidden revenue and unlock growth with AI generated insights Blended Analytics - View all your metrics reports in one place without chaos. Metrics Reports - Get unified reports on LTV, CLV, CAC, ROAS, RFM, and Cohort Powerful Segments - Build segments easily with real data and sync to ad networks Awesome Support - Get human support with experience of growing 3000+ stores.

Copy from the Shopify App Store listing, unedited.
View on ShopifyCompare the plansSee the scorecard
Who it’s for
Ads
What it moves
Top line

conversion rate and average order value

What it costs
From $19/mo

free plan available · 4 tiers

How it’s supported
54/100

Mixed signals · from 71 reviews

What it does

AI Copilot - Find hidden revenue and unlock growth with AI generated insights

Blended Analytics - View all your metrics reports in one place without chaos.

Metrics Reports - Get unified reports on LTV, CLV, CAC, ROAS, RFM, and Cohort

Powerful Segments - Build segments easily with real data and sync to ad networks

Awesome Support - Get human support with experience of growing 3000+ stores.

Plan fit
What each step up actually buys you

This developer's plans are separated by features, not by how big your store is — so there is no volume that picks a tier for you. Here is what each one adds over the one below it.

Free Forever
Free
You start with

Overview Dashboard

14+ Ecom Reports

90 Days Data History

14 Day Trial of All Features

Starter
$19/month
Adds

Ecom & ROI Reports

AI Customer Segmentation

Cohort & LTV Reports

AI Forecasting

Customer Loyalty Analysis

Integrations

Growth
$39/month
Adds nothing new in the published list
Pro
$89/month
Adds

All features included, plus:

Video Onboarding Calls

Priority Email & Video Support

Listed as “Free plan available. Free trial available.”. Plan contents change — confirm on the listing before you install.
Pricing
Free plan available. Free trial available.
Free Forever

Free

Free
Overview Dashboard
14+ Ecom Reports
90 Days Data History
14 Day Trial of All Features
Starter

$19/month

Lowest paid plan
Ecom & ROI Reports
AI Customer Segmentation
Cohort & LTV Reports
AI Forecasting
Customer Loyalty Analysis
Integrations
Email Support
Growth

$39/month

Ecom & ROI Reports
AI Customer Segmentation
Cohort & LTV Reports
AI Forecasting
Customer Loyalty Analysis
Integrations
Email Support
Pro

$89/month

All features included, plus:
Video Onboarding Calls
Priority Email & Video Support
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

54

/ 100
Mixed signals
medium confidence

Scored on 71 merchant reviews we hold for By The Numbers ‑ AI Analytics, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Computed from the 71 reviews we hold, with 12-month windows measured to 2026-08. This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2019–2026 · 71 reviews read
Reviews per year
20195 reviews
20204 reviews
20213 reviews
20223 reviews
20239 reviews
202439 reviews
20257 reviews
20261 reviews
What merchants say

5.0

71 reviews
5★97%
4★1%
3★0%
2★0%
1★1%
Developer replies
1%
of reviews get an answer
Reviewed at 12m+
20%
had used it a year when they wrote
From 71 reviews read. Typical reviewer had used the app for 3 months. Most merchants review in their first month, so this reflects when people write — not how long they stay.
Recent merchant reviews

The newest 8 of 71. Open one to read it in full, with the developer's reply where there is one.

I've been using the app for a month or so now and haven't even used a lot of the features yet. As I've been getting everything set up in the app and within the backend of Shopify, the team at BTN has been so helpful and encouraging. Cyrus is incredibly friendly, explains things well, and has great leading ideas/plans to implement that will assist with everything the company I work for needs! It's clear the values they hold for their team are strong and they value connecting with their clients. The app itself has so much information in it, and for a brand who doesn't necessarily want to pay the prices of some of the larger apps yet but needs more data than what Shopify provides, this is definitely the best way to go with arguably a better, hands on experience. I'm so impressed with the features, and the team walks you through all of them to make sure you understand. While I don't have data to report yet on the success of using BTN, I have no doubt that the strategies the team has suggested and helping me implement will work wonders.

Incredible Insights & Outstanding Support! By The Numbers has completely transformed how we understand our business. The tool gives us so much valuable data and deep insights into customer behavior, sales trends, and performance metrics that we were never able to see so clearly before. The advanced reporting features are outstanding — everything is organized, intuitive, and customizable for the way we actually operate. And a huge shoutout to Cyrus, who has been absolutely amazing! He took the time to walk us through everything, answer every question, and help us get the most out of the platform. His guidance made a big difference in how quickly we were able to take action based on the data. If you’re serious about scaling and want a real understanding of your numbers, this is the app you need. Highly recommend!

By the Numbers has honestly been a huge help in taking our Direct-to-Consumer marketing to the next level. The tool makes it so easy to segment our customers in ways that actually make sense. Instead of spending hours pulling data or trying to piece things together, we can quickly identify segments and then put that information to work across our different marketing channels. It’s straightforward, intuitive, and saves us a ton of time while giving us better insights than we had before. But what I really appreciate is the support team. They’re one of the best groups I’ve worked with when it comes to Shopify apps. If I have a quick question, I can hop on chat and get an answer right away. And if we want to dig in deeper, they’re more than happy to set up a breakout session and walk us through things step by step. They’ve helped us learn how to get the most out of the tool, not just answer surface-level questions. The combination of an easy-to-use platform and such a supportive team has made By the Numbers feel less like just another app, and more like a real partner in our DTC strategy.

This app is incredibly comprehensive, offering a wide range of dashboards and reports to cover all of our needs. The integrations withShopify+ work seamlessly, making it even more powerful. But what truly stands out is the customer support. Cyrus is fantastic—his onboarding sessions was top-notch for our entire team! He took the time to understand our specific business model and ensures we can maximize the app’s potential. Highly recommend!

Excellent and intuitive app that has helped us pull specific lists that improve our targeted marketing and overall understanding of our revenue. Great for any business that wants a solid analytics platform that will grow business.

This app is super complete. It has all the dashboards and reports you can imagine. The integrations with third party apps is great. And best of all, I would say is the customer support. Cyrus is amazing and the onboarding session with him was spectacular. He looks with you at your specific needs based on your business model and makes sure you can use the full potential of the app. Thank you!

BtN is a great analytics tool with lots of functionality that punches way above its weight. It uses a traditional RFM segmentation model that didn't work so well for our unique business but will likely work for most others. Nevertheless, BtN still has so much analytics functionality, that we still found enough value to keep using it. Its particular strength is being able to filter your Shopify dashboard by RFM/custom segments. Piam is attentive and knows what he's talking about, so there's no nonsense, most functions are there for a reason and if not he's quick to help implement any new reports or functions that you might need. Highly recommended, especially for the affordable price.

By the Numbers has transformed our Shopify data! The powerful segmentation / audience builder capabilities are a vital feature to try. We’ve only begun using it and are already uncovering revenue, growth, and retention opportunities. I highly recommend it for anyone looking to elevate their customer analytics and email/marketing automation.

By The Numbers ‑ AI Analytics FAQ

Answered from this app's own listing and its full review record.

Best suited for stores running ads on Google, Meta, or TikTok who want to track performance across channels and email platforms.

There is a free plan, paid plans start at $19/month, and run to $89/month across 4 published tiers. Prices are as listed on the Shopify App Store and can change — confirm before installing.

By The Numbers ‑ AI Analytics's plans are separated by features rather than by store size — none of the tiers is capped on a volume you could state up front. Compare what each step adds over the one below it rather than trying to size yourself into a tier.

On our scorecard By The Numbers ‑ AI Analytics rates 54 out of 100 — mixed signals — read from 71 merchant reviews. The developer has published replies to 1 of 71 reviews. The score reflects what the review record shows, nothing more.

71 merchants have reviewed By The Numbers ‑ AI Analytics, averaging 5.0 out of 5. We hold the review history from 2019 to 2026, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

5.0 / 5 · 71 reviews


New reviews, last 12 months

4 (was 6)


Developer replies

1 of 71 reviews


Typical reviewer had used it

3 months


Pricing

Free plan available. Free trial available.


On the App Store since

December 6, 2017


Review history held

2019 – 2026

Integrates with
Checkout
Google Ads
Google Analytics
Klaviyo
Mail Chimp
Meta
TikTok

Categories
AdsAnalytics
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CompanyAgentically Inc. (d/b/a xpay✦)1875 Mission St, Ste 103San Francisco, CA 94103, United Stateslegal@xpay.sh · privacy@xpay.sh
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