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  1. xpay

  2. Shopify apps

  3. Loyalty and rewards

  4. ethos: Loyalty, Referrals, UGC

ethos: Loyalty, Referrals, UGC

by ethos

5.0

(32 reviews)

37/100 · Limited evidenceFree to install. Free trial available.
Best suited for established stores running loyalty campaigns, with budget for a dedicated platform starting at $239/month.

Probably not for you if you're not yet integrating with email or review tools like Klaviyo or Judge.me.

Increase AOV and repeat purchases with a loyalty program that builds community. ethos is designed for growing Shopify stores approaching or exceeding $100k in monthly sales that are ready to turn more customers into repeat buyers, increase customer value, and build community around their brand. Loyalty Points, Tiers, Referrals, UGC, Contests, Surveys, Polls, Exclusive Product Access, Birthday Rewards, and Mobile Wallet Passes give your customers real reasons to spend more, return often, and refer others. ethos is designed for growing Shopify stores approaching or exceeding $100k in monthly sales that are ready to turn more customers into repeat buyers, increase customer value, and build community around their brand. Loyalty Points, Tiers, Referrals, UGC, Contests, Surveys, Polls, Exclusive Product Access, Birthday Rewards, and Mobile Wallet Passes give your customers real reasons to spend more, return often, and refer others. more Launch a fully branded loyalty program that lives natively within your store. Reward more than purchases: referrals, reviews, UGC, birthdays, social & more. Turn passive shoppers into engaged members with contests, surveys, polls & more. Connect online & IRL experiences with POS integrations and Mobile Wallet Passes. Work with a dedicated loyalty expert who helps you design and grow your program.

Copy from the Shopify App Store listing, unedited.
View on ShopifyCompare the plansSee the scorecard
Who it’s for
Loyalty and rewards
What it moves
Top line

conversion rate and average order value

What it costs
From $239/mo

1 tier

How it’s supported
37/100

Limited evidence · from 31 reviews

What it does

Launch a fully branded loyalty program that lives natively within your store.

Reward more than purchases: referrals, reviews, UGC, birthdays, social & more.

Turn passive shoppers into engaged members with contests, surveys, polls & more.

Connect online & IRL experiences with POS integrations and Mobile Wallet Passes.

Work with a dedicated loyalty expert who helps you design and grow your program.

Plan fit
What each step up actually buys you

This developer's plans are separated by features, not by how big your store is — so there is no volume that picks a tier for you. Here is what each one adds over the one below it.

Start for free
Free to install
You start with

Configure your loyalty program

Explore full branding capabilities

Create Tiers (VIP, paid or secret)

Connect third-party integrations

Add Cart & Checkout Extensions

Get support from loyalty experts

Everything Plan
$239/month
Adds

Loyalty points program

Referrals, UGC & Mobile Wallet Passes

Tiers (VIP, paid or secret)

Contests, polls, birthday gifts, & more

All third-party integrations

Unlimited support from loyalty experts

Listed as “Free to install. Free trial available.”. Plan contents change — confirm on the listing before you install.
Pricing
Free to install. Free trial available.
Start for free

Free to install

Configure your loyalty program
Explore full branding capabilities
Create Tiers (VIP, paid or secret)
Connect third-party integrations
Add Cart & Checkout Extensions
Get support from loyalty experts
Everything Plan

$239/month

Lowest paid plan
Loyalty points program
Referrals, UGC & Mobile Wallet Passes
Tiers (VIP, paid or secret)
Contests, polls, birthday gifts, & more
All third-party integrations
Unlimited support from loyalty experts
Enhanced reporting & analytics
+more
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

37

/ 100
Limited evidence
low confidence

Scored on 31 merchant reviews we hold for ethos: Loyalty, Referrals, UGC, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Computed from the 31 reviews we hold, with 12-month windows measured to . This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2024–2026 · 31 reviews read
Reviews per year
20242 reviews
202519 reviews
202610 reviews
What merchants say

5.0

32 reviews
5★100%
4★0%
3★0%
2★0%
1★0%
Developer replies
0%
of reviews get an answer
Reviewed at 12m+
3%
had used it a year when they wrote
From 31 reviews read. Most merchants review in their first month, so this reflects when people write — not how long they stay.

ethos: Loyalty, Referrals, UGC FAQ

Answered from this app's own listing and its full review record.

Best suited for established stores running loyalty campaigns, with budget for a dedicated platform starting at $239/month. Probably not for you if you're not yet integrating with email or review tools like Klaviyo or Judge.me.

Paid plans start at $239/month across 1 published tier. Prices are as listed on the Shopify App Store and can change — confirm before installing.

On our scorecard ethos: Loyalty, Referrals, UGC rates 37 out of 100 — limited evidence — read from 31 merchant reviews. The score reflects what the review record shows, nothing more.

32 merchants have reviewed ethos: Loyalty, Referrals, UGC, averaging 5.0 out of 5. We hold the review history from 2024 to 2026, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

5.0 / 5 · 32 reviews


Pricing

Free to install. Free trial available.


On the App Store since

October 20, 2023


Review history held

2024 – 2026

Integrates with
Checkout
Customer accounts
Shopify POS
Bazaarvoice
Judge.me
Klaviyo
Klaviyo Reviews
Recharge
Square

Categories
Loyalty and rewards
Will AI shoppers find this store?

Apps like this one convert the traffic you already have. Getting recommended by ChatGPT and Perplexity is a separate problem.

Run a free readiness check
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