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  1. xpay

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  4. App Unity Tracking ‑ GA4・Ads

App Unity Tracking ‑ GA4・Ads

by Rewire Inc. (ex-Sobani)

4.4

(11 reviews)

52/100 · Mixed signalsFrom $30/month. Free trial available.
Best suited for stores running ads across Facebook, Google, Snapchat or Twitter who need unified conversion tracking in GA4.

Simplifies data collection Google Tag Manager for GA4, etc. App Unity Tracking is an app that makes it easy to collect data on Shopify and set up Google Tag Manager. it has two major functions. Simplify the setup of Google Tag Manager for your Shopify store. Support data collection in Google Analytics and various advertising services. Also, Google Tag Manager (GTM) setup can be completed in about 20 minutes. This app sends data to data layer and shorten the development time. App Unity Tracking is an app that makes it easy to collect data on Shopify and set up Google Tag Manager. it has two major functions. Simplify the setup of Google Tag Manager for your Shopify store. Support data collection in Google Analytics and various advertising services. Also, Google Tag Manager (GTM) setup can be completed in about 20 minutes. This app sends data to data layer and shorten the development time. more Add GTM in your store, and set up measurements for GA4, etc. all at once. Automate 100+ GTM settings. Reduce dev cost by No-Code.

Copy from the Shopify App Store listing, unedited.
View on ShopifyCompare the plansSee the scorecard
Who it’s for
Ads
What it moves
Top line

conversion rate and average order value

What it costs
From $30/mo

3 tiers

How it’s supported
52/100

Mixed signals · from 11 reviews

What it does

Add GTM in your store, and set up measurements for GA4, etc. all at once.

Automate 100+ GTM settings.

Reduce dev cost by No-Code.

Plan fit
What each step up actually buys you

This developer's plans are separated by features, not by how big your store is — so there is no volume that picks a tier for you. Here is what each one adds over the one below it.

Client-side
$30/month
You start with

Bulk configuration files for GTM

50+ tracking tags

70+ variables

18 triggers

Pre-built Data Layer

Yahoo!広告 CV計測機能プラン
$50/month
Adds

Includes all features of the Client-side

Yahoo Search Ads tracking integration

OAuth authentication for Yahoo Ads API

Server-side conversion tracking

Server-Side plus
$150/month
Adds

Everything in Basic, plus

Meta Conversion API is currently unavail

GA4 API (Measurement Protocol)

Listed as “From $30/month. Free trial available.”. Plan contents change — confirm on the listing before you install.
Pricing
From $30/month. Free trial available.
Client-side

$30/month

Lowest paid plan
Bulk configuration files for GTM
50+ tracking tags
70+ variables
18 triggers
Pre-built Data Layer
Yahoo!広告 CV計測機能プラン

$50/month

Includes all features of the Client-side
Yahoo Search Ads tracking integration
OAuth authentication for Yahoo Ads API
Server-side conversion tracking
Server-Side plus

$150/month

Everything in Basic, plus
Meta Conversion API is currently unavail
GA4 API (Measurement Protocol)
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

52

/ 100
Mixed signals
low confidence

Scored on 11 merchant reviews we hold for App Unity Tracking ‑ GA4・Ads, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Computed from the 11 reviews we hold, with 12-month windows measured to 2026-08. This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2021–2025 · 11 reviews read
Reviews per year
20211 reviews
20222 reviews
20233 reviews
20241 reviews
20254 reviews
What merchants say

4.4

11 reviews
5★82%
4★0%
3★9%
2★0%
1★9%
Developer replies
36%
of reviews get an answer
Reviewed at 12m+
25%
had used it a year when they wrote
From 11 reviews read. Typical reviewer had used the app for 1.5 months. Most merchants review in their first month, so this reflects when people write — not how long they stay.
Recent merchant reviews

The newest 8 of 11. Open one to read it in full, with the developer's reply where there is one.

GAやG広告とのデータ連携で他ツールを使用することになったため終了させていただくことになりましたが、サポートが非常に丁寧で、本来サポート外の事であろうことにもアドバイスいただくこともありとても助かりました。ありがとうございました。 また機会がありましたらよろしくお願いします。

2年ほど前から使用しています。2023年から値上げが始まり、2024年の年初からは現在の月額30ドルになりました。その後は新しい料金プランにアップグレードする選択画面しかアプリ管理画面に表示されなくなりました。 この間サポートを何度か申請していますが、問い合わせに対しての返答はありませんでした。古くからのユーザーを大切にするべきだとおもいます。アプリの設定が出来なくなるのは旧の月額料金を支払っているユーザーには不親切であるとおもいます。サポート対応の悪さやユーザーへの扱いの悪さから星1つを付けさせていただきます。

ShopifyにGTMとデータレイヤーを実装するのが簡単です。LINE広告やYahoo!広告のタグ設置ができるのはこのアプリしか無いので、すごく助かりました。

Developer repliedレビューありがとうございます!GTMや広告計測に詳しい人材の確保が不要、工数を大幅に削減できるメリットを感じていただけて光栄でございます。今後とも何卒よろしくお願い致します。 Show more

Yahoo!のディスプレイ広告・検索広告を運用したく、このアプリを導入しました。 他の手段もありましたが、計測タグの管理を一箇所で賄いたかったのも理由の一つです。 広告計測タグの設置もそうですが、Googleタグマネージャーの導入もほぼワンタッチで導入することが出来たので重宝しています。

計測不備があり問い合わせをさせていただきましたが、非常に丁寧で親身なご対応をしていただき、最後までしっかりと問題を解決してくださいました。こちらの状況にも寄り添ってくださり、安心してやり取りすることができました。ありがとうございました!

コーディングの知識がなくても一通りのタグやトリガーが簡単に設置できました。 色々なデータを記録できるようになったので安心です。 丁寧にサポートいただけたことも大変ありがたいです。

WEBリニューアルするタイミングでGTM化進めたくPafitに出会いました。Shopify PLUSを月額払うにはまだ十分なサイズでなかったため、リーズナブルな料金でGTM化できてとても助かっています。設定もわかりやすく、サポートも親切丁寧なところもとても満足しています。

Developer repliedアプリのレビューを投稿いただき、ありがとうございます! また、Shopify Plus以外のプランをお使いのストア様でもGTMを設置できる点を活用していただき、ありがとうございます。 今後は様々な機能を追加していく予定ですので、引き続きよろしくお願いいたします! Show more

運営しているECサイトでGoogle Tag Managerを利用するため、このアプリを使っています。他の同様の機能を持つアプリと比較しても非常に価格が安く、導入ステップもすごく簡単なので、web計測に詳しくない方にもおすすめできます。 また、最初上手くタグ発火が確認できない事象が起きたのですが、担当の方がレスポンス早く、的確に対応してくださり非常に助かりました。 アプリ自体にも、担当者さんにも大変満足です。

Developer repliedアプリをご利用していただき、ありがとうございます! また、導入ステップが簡単と感じていただけたこと嬉しく思っております。 タグ発火ではご不便をおかけしてしまい、申し訳ございませんでした。今後、アプリをご利用する中でご不明点がございましたら、お気軽にお問い合わせ下さい! Show more

App Unity Tracking ‑ GA4・Ads FAQ

Answered from this app's own listing and its full review record.

Best suited for stores running ads across Facebook, Google, Snapchat or Twitter who need unified conversion tracking in GA4.

Paid plans start at $30/month, and run to $150/month across 3 published tiers. Prices are as listed on the Shopify App Store and can change — confirm before installing.

App Unity Tracking ‑ GA4・Ads's plans are separated by features rather than by store size — none of the tiers is capped on a volume you could state up front. Compare what each step adds over the one below it rather than trying to size yourself into a tier.

On our scorecard App Unity Tracking ‑ GA4・Ads rates 52 out of 100 — mixed signals — read from 11 merchant reviews. The developer has published replies to 4 of 11 reviews. The score reflects what the review record shows, nothing more.

11 merchants have reviewed App Unity Tracking ‑ GA4・Ads, averaging 4.4 out of 5. We hold the review history from 2021 to 2025, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

4.4 / 5 · 11 reviews


New reviews, last 12 months

3


Developer replies

4 of 11 reviews


Typical reviewer had used it

1.5 months


Pricing

From $30/month. Free trial available.


On the App Store since

November 16, 2021


Review history held

2021 – 2025

Integrates with
Checkout
Shopify Admin
Facebook Pixel
Google Ads
Google Analytics 4
Google Tag Manager
Snapchat Ads
Twitter Ads

Categories
AdsAnalytics
Will AI shoppers find this store?

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The agent-readiness stack for the AI shopping era — helping merchants, publishers and SaaS companies get discovered, cited and transacted with by ChatGPT, Perplexity, Claude, Gemini and the custom shopping agents underneath them.

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