Summa Pricing for WooCommerce
A WooCommerce pricing tool for managing purchase prices, defining margins for automatic pricing, and tracking price changes.
Will this break my store?
What the WordPress.org registry says about keeping Summa Pricing for WooCommerce running.
Tested to 7.1.4
Tested against the WordPress branch in use today.today
8.1
Your host must be running at least this version.5.9
woocommerce
These must be installed and active first.1
A single maintainer. Worth knowing if the plugin is load-bearing for your store.Maintenance & trust
Scored on how Summa Pricing for WooCommerce is looked after — not on how many stores run it.
Maintenance
35 / 35WordPress compatibility
20 / 20Support responsiveness
Not enough dataMerchant satisfaction
Not enough dataListing transparency
10 / 10Ratings
No one has rated this plugin on WordPress.org yet. That is a statement about the ratings page, not about the plugin — plenty of well-kept plugins never collect them.
Summa Pricing adds a dedicated pricing panel to WooCommerce. It lets store managers enter purchase prices per product, define margin-based pricing rules, and track price changes over time.
Features
Purchase price management
Record a net purchase price for each product. The plugin stores it in a configurable product meta key and can automatically calculate the selling price from the purchase price and a target margin.
Automatic pricing
When enabled, changing a product’s purchase price triggers an automatic recalculation of its regular price, based on the global margin ratio and the product’s tax class. Products with manual pricing or an active sale price can be excluded.
Pricing by stock
Assign different margin ratios depending on a product’s current stock level.
Price and purchase price history
Optionally record every price change per product. History is shown as a chart on the per-product page inside the plugin.
30-day lowest price check (mandatory in the EU)
When a price reduction is announced in the EU, the previous price shown must be the lowest price applied in the 30 days before the reduction. With price history on, Summa Pricing lists the products on sale whose sale price is not lower than that, in a dismissible admin notice.
Summa Pricing Pro
Summa Pricing Pro is a separate, optional add-on plugin that requires Summa Pricing to be installed and active. It adds:
Bulk pricing
Apply margin-based pricing rules across product categories or custom taxonomies from a single screen. Each category can have its own margin ratio that overrides the global setting, and margin groups let you assign a ratio to a hand-picked set of products.
Purchase price change alerts
Set a percentage threshold. When a product’s purchase price changes beyond that threshold, the product is tagged, manual pricing is activated for it, and it appears in a dedicated Purchase Price Change Alerts table for review.
Google Merchant Center integration
Connect to Google Merchant Center via OAuth 2.0 to pull GMC prices and recommended prices into the pricing table. Requires a Google Cloud project with the Content API for Shopping enabled — see the GMC Setup Guide tab for step-by-step instructions.
Árukereső integration
Import competitor position and best price data from an Árukereső CSV feed. The data can be synced manually or automatically once per day.
Using Summa Pricing
All pricing tools are accessible via Products > Summa Pricing in the WordPress admin. The page has the following tabs:
Manual Pricing
Lists all products with their purchase price, margin, regular price, and sale price. Click any editable cell to update the value inline. A “manual price” checkbox per product prevents automatic pricing from overwriting a manually set price.
Pricing by Stock
Define margin ratios that apply based on a product’s current stock quantity. Products with stock below or above the configured thresholds will have their prices calculated using the corresponding margin.
Bulk Pricing (requires Summa Pricing Pro)
Select a product category or taxonomy term and apply a margin ratio to all products in that group at once.
Refresh External Data (requires Summa Pricing Pro)
Manually trigger a sync of GMC data or Árukereső data. A progress bar shows sync status. The date of the last successful sync is displayed for each source.
Purchase Price Change Alerts (requires Summa Pricing Pro)
Displays products whose purchase price changed beyond the configured threshold. Review each product and clear the alert once the pricing has been handled. The table supports column reordering, toggling, and CSV export.
Product
A per-product detail page showing price history and purchase price history as charts, along with the full product pricing data.
GMC Setup Guide (requires Summa Pricing Pro)
Step-by-step instructions for setting up the Google Merchant Center OAuth integration.
Settings
Links directly to WooCommerce > Settings > Summa Pricing.
Third-Party Libraries
This plugin bundles the following third-party JavaScript libraries:
- Chart.js — v4.5.1 — MIT License
- chartjs-adapter-date-fns — v3.0.0 — MIT License
- chartjs-plugin-zoom — v2.2.0 — MIT License
What does the plugin require to work?
WooCommerce must be installed and active. PHP 8.1 or higher is required.
What is the “purchase price net meta key” setting?
This is the WordPress post meta key that stores the net purchase price per product. If you already store purchase prices in a custom field (for example via a supplier import plugin), enter that field name here so Summa Pricing reads the correct value. If you are starting fresh, either turn on WooCommerce’s Cost of Goods Sold feature and leave the setting empty, so Summa Pricing uses WooCommerce’s own product cost, or choose any key (e.g. _purchase_price) and the plugin will use it going forward.
Is automatic pricing applied immediately when I save a purchase price?
Yes. When automatic pricing is enabled, saving a purchase price triggers an immediate recalculation of the product’s regular price — provided that manual pricing is not active for that product. With Summa Pricing Pro, an alert threshold can be configured so that changes exceeding it flag the product for manual review instead of auto-pricing it.
Is it free?
Yes. Every product in your catalogue can be edited across the whole plugin (Manual Pricing table, Pricing by Stock table, and the per-product page). Summa Pricing Pro is a separate, optional paid add-on that adds bulk pricing, Google Merchant Center and Árukereső integrations, purchase price change alerts, and more; it requires Summa Pricing to be installed and active.
I found a bug, or I want to suggest a new feature — what should I do?
Go to Products > Summa Pricing > Found a bug? / Feature request and submit the form, or write to hello@summa-development.com.
Categories
Plugin details
Tags on WordPress.org
Alternatives
Other plugins in the same categories.
YayPricing – WooCommerce Dynamic Pricing & Discounts
Variation Price Display Range for WooCommerce
Wholesale Suite – B2B, Dynamic Pricing & WooCommerce Wholesale Prices
Discount Rules and Dynamic Pricing for WooCommerce
Tiered Pricing Table for WooCommerce
