Brands in the answer
20
Marketplace share
35%
Independent-brand share
65%
Baseline week — first reading
These are the standings as of this week. Who entered, who was displaced, and who climbed starts appearing next week, once there's a prior week to compare to.
The shelf this week
| # | Move | Brand | Share of answer | Stability | Price | 12 wk | Claim |
|---|---|---|---|---|---|---|---|
1 | — | CeraVe Feuchtigkeitscremeceravefeuchtigkeitscreme.com | 100% of answers | CHF 14.95 | Claim | ||
2 | — | Louis Widmerlouiswidmer.com | 100% of answers | CHF 27.70 | Claim | ||
3 | — | Sol desolde.com | 100% of answers | CHF 8.00 | Claim | ||
4 | — | Primavera Cremeduscheprimaveracremedusche.com | 100% of answers | CHF 11.90 | Claim | ||
5 | — | Gynofit Intimpflege-Tuchgynofitintimpflegetuch.com | 100% of answers | CHF 9.50 | Claim | ||
6 | — | Dove Bodylotiondovebodylotion.com | 100% of answers | CHF 4.90 | Claim | ||
7 | — | the sagethesage.com | 100% of answers | CHF 13.00 | Claim | ||
8 | — | Feuchtigkeit Showerfeuchtigkeitshower.com | 100% of answers | CHF 9.90 | Claim | ||
9 | — | CeraVe Feuchtigkeitsspendendeceravefeuchtigkeitsspendende.com | 100% of answers | CHF 8.00 | Claim | ||
10 | — | The Bodythebody.com | 100% of answers | CHF 17.70 | Claim | ||
11 | — | Lovaskin Instantlovaskininstant.com | 100% of answers | CHF 58.50 | Claim | ||
12 | — | BENUbenu.com | 100% of answers | CHF 28.95 | Claim | ||
13 | — | Migros Onlinemigrosonline.com | 100% of answers | CHF 15.95 | Claim | ||
14 | — | Este Lauderestelauder.com | 100% of answers | CHF 183.49 | Claim | ||
15 | — | CMD Naturkosmetikcmdnaturkosmetik.com | 100% of answers | CHF 4.60 | Claim | ||
16 | — | Goovi Bloomgoovibloom.com | 100% of answers | CHF 11.90 | Claim | ||
17 | — | Elemis Skinelemisskin.com | 100% of answers | CHF 33.90 | Claim | ||
18 | — | Hustle Butterhustlebutter.com | 100% of answers | CHF 30.00 | Claim | ||
19 | — | Beautybeauty.com | 67% of answers | CHF 14.00 | Claim | ||
20 | — | click&careclickandcare.com | 100% of answers | CHF 28.90 | Claim |
1
CeraVe Feuchtigkeitscreme
ceravefeuchtigkeitscreme.com100% of answers
Stability
Price
CHF 14.95
4
Primavera Cremedusche
primaveracremedusche.com100% of answers
Stability
Price
CHF 11.90
5
Gynofit Intimpflege-Tuch
gynofitintimpflegetuch.com100% of answers
Stability
Price
CHF 9.50
9
CeraVe Feuchtigkeitsspendende
ceravefeuchtigkeitsspendende.com100% of answers
Stability
Price
CHF 8.00
Observed
The answer is mechanical
20/20
have a product image20/20
publish a machine-readable price15/20
carry a star ratingVerify this yourself — paste into ChatGPT:
Act as a shopper in Switzerland. I want to buy personal care online. Recommend the best independent brands and where to buy — give me a ranked shortlist with the store each is sold at.
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See exactly where you stand on this shelf — and what moves you up it.