Brands in the answer
20
Marketplace share
25%
Independent-brand share
75%
Baseline week — first reading
These are the standings as of this week. Who entered, who was displaced, and who climbed starts appearing next week, once there's a prior week to compare to.
The shelf this week
| # | Move | Brand | Share of answer | Stability | Price | 12 wk | Claim |
|---|---|---|---|---|---|---|---|
1 | — | Sol desolde.com | 100% of answers | £29.99 | Claim | ||
2 | — | Easy Care Solutionseasycaresolutions.com | 100% of answers | £17.99 | Claim | ||
3 | — | AfroHairCandyafrohaircandy.com | 100% of answers | £145.00 | Claim | ||
4 | — | Veet Expertveetexpert.com | 100% of answers | £5.33 | Claim | ||
5 | — | 7th Heaven7thheaven.com | 67% of answers | £12.00 | Claim | ||
6 | — | Femfresh Intimatefemfreshintimate.com | 67% of answers | £2.99 | Claim | ||
7 | — | M&Smands.com | 67% of answers | £30.00 | Claim | ||
8 | — | Justmylookjustmylook.com | 67% of answers | £32.50 | Claim | ||
9 | — | Egyptian Magicegyptianmagic.com | 67% of answers | £29.99 | Claim | ||
10 | — | John Lewis & Partnersjohnlewisandpartners.com | 67% of answers | £25.00 | Claim | ||
11 | — | Neal's Yard Remediesnealsyardremedies.com | 67% of answers | £38.00 | Claim | ||
12 | — | Australian Bodycareaustralianbodycare.com | 67% of answers | £11.99 | Claim | ||
13 | — | Pharmacy2Upharmacy2u.com | 67% of answers | £8.00 | Claim | ||
14 | — | Estee Lauderesteelauder.com | 67% of answers | £45.00 | Claim | ||
15 | — | Brown Thomasbrownthomas.com | 67% of answers | £24.60 | Claim | ||
16 | — | Dolphin Fitnessdolphinfitness.com | 67% of answers | £22.99 | Claim | ||
17 | — | Kiehl's Ingrownkiehlsingrown.com | 67% of answers | £33.60 | Claim | ||
18 | — | Venusvenus.com | 67% of answers | £10.00 | Claim | ||
19 | — | Tropictropic.com | 67% of answers | £34.00 | Claim | ||
20 | — | Pak Cosmetic Centrepakcosmeticcentre.com | 67% of answers | £4.99 | Claim |
10
John Lewis & Partners
johnlewisandpartners.com67% of answers
Stability
Price
£25.00
Observed
The answer is mechanical
20/20
have a product image20/20
publish a machine-readable price19/20
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