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  1. Agentic Commerce Index
  2. Sports Fitness
  3. United Kingdom

Who AI recommends: Sports Fitness in United Kingdom

Week of Jul 20, 2026·3 runs·reconstructed index
Brands in the answer
20

0

Marketplace share
35%

0

%
Independent-brand share
65%

0

%
Baseline week — first reading

These are the standings as of this week. Who entered, who was displaced, and who climbed starts appearing next week, once there's a prior week to compare to.

The shelf this week

#MoveBrandShare of answerStabilityPrice12 wkClaim
1
—
ProForm Sport
proformsport.com
100% of answers

£449.00

Claim
2
—
Mirafit
mirafit.com
100% of answers

£1499.95

Claim
3
—
Samsung Galaxy
samsunggalaxy.com
67% of answers

£49.99

Claim
4
—
HomeFitnessCode
homefitnesscode.com
67% of answers

£149.99

Claim
5
—
Concept
concept.com
67% of answers

£880.00

Claim
6
—
Gymshark
gymshark.com
67% of answers

£36.00

Claim
7
—
Speediance United Kingdom
speedianceunitedkingdom.com
100% of answers

£2939.00

Claim
8
—
Things To Do
thingstodo.com
67% of answers

£10.00

Claim
9
—
Garmin
garmin.com
67% of answers

£69.99

Claim
10
—
Gym Sets
gymsets.com
67% of answers

£399.99

Claim
11
—
Fitbit Inspire
fitbitinspire.com
67% of answers

£84.00

Claim
12
—
John Lewis & Partners
johnlewisandpartners.com
67% of answers

£180.00

Claim
13
—
Sunny Health
sunnyhealth.com
67% of answers

£73.87

Claim
14
—
CeX
cex.com
67% of answers

£15.00

Claim
15
—
Sports Direct
sportsdirect.com
67% of answers

£499.00

Claim
16
—
Opti Magnetic
optimagnetic.com
67% of answers

£186.75

Claim
17
—
Vibration Plate
vibrationplate.com
67% of answers

£95.99

Claim
18
—
Strongway
strongway.com
67% of answers

£408.45

Claim
19
—
Training Station
trainingstation.com
67% of answers

£2695.00

Claim
20
—
Horizon Fitness
horizonfitness.com
67% of answers

£999.99

Claim
1
ProForm Sport
proformsport.com
—
100% of answers
Stability
Price

£449.00

Is this your store?
2
Mirafit
mirafit.com
—
100% of answers
Stability
Price

£1499.95

Is this your store?
3
Samsung Galaxy
samsunggalaxy.com
—
67% of answers
Stability
Price

£49.99

Is this your store?
4
HomeFitnessCode
homefitnesscode.com
—
67% of answers
Stability
Price

£149.99

Is this your store?
5
Concept
concept.com
—
67% of answers
Stability
Price

£880.00

Is this your store?
6
Gymshark
gymshark.com
—
67% of answers
Stability
Price

£36.00

Is this your store?
7
Speediance United Kingdom
speedianceunitedkingdom.com
—
100% of answers
Stability
Price

£2939.00

Is this your store?
8
Things To Do
thingstodo.com
—
67% of answers
Stability
Price

£10.00

Is this your store?
9
Garmin
garmin.com
—
67% of answers
Stability
Price

£69.99

Is this your store?
10
Gym Sets
gymsets.com
—
67% of answers
Stability
Price

£399.99

Is this your store?
11
Fitbit Inspire
fitbitinspire.com
—
67% of answers
Stability
Price

£84.00

Is this your store?
12
John Lewis & Partners
johnlewisandpartners.com
—
67% of answers
Stability
Price

£180.00

Is this your store?
13
Sunny Health
sunnyhealth.com
—
67% of answers
Stability
Price

£73.87

Is this your store?
14
CeX
cex.com
—
67% of answers
Stability
Price

£15.00

Is this your store?
15
Sports Direct
sportsdirect.com
—
67% of answers
Stability
Price

£499.00

Is this your store?
16
Opti Magnetic
optimagnetic.com
—
67% of answers
Stability
Price

£186.75

Is this your store?
17
Vibration Plate
vibrationplate.com
—
67% of answers
Stability
Price

£95.99

Is this your store?
18
Strongway
strongway.com
—
67% of answers
Stability
Price

£408.45

Is this your store?
19
Training Station
trainingstation.com
—
67% of answers
Stability
Price

£2695.00

Is this your store?
20
Horizon Fitness
horizonfitness.com
—
67% of answers
Stability
Price

£999.99

Is this your store?
Observed
The answer is mechanical
20/20
have a product image
20/20
publish a machine-readable price
17/20
carry a star rating
These are attributes that co-occur with appearing — not a ranking we assign. Price unknown is shown as “—”, never as free.
Verify this yourself — paste into ChatGPT:
Act as a shopper in United Kingdom. I want to buy sports fitness online. Recommend the best independent brands and where to buy — give me a ranked shortlist with the store each is sold at.
Sports Fitness in other countries
🇺🇸 United States🇨🇦 Canada🇮🇪 Ireland🇦🇺 Australia🇳🇿 New Zealand
Other categories in United Kingdom
SkincareNail CareMakeupHaircarePersonal CareFragrance Home Scent
Run a sports fitness store in United Kingdom?

See exactly where you stand on this shelf — and what moves you up it.

See where you stand
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