Brands in the answer
20
Marketplace share
30%
Independent-brand share
70%
Baseline week — first reading
These are the standings as of this week. Who entered, who was displaced, and who climbed starts appearing next week, once there's a prior week to compare to.
The shelf this week
| # | Move | Brand | Share of answer | Stability | Price | 12 wk | Claim |
|---|---|---|---|---|---|---|---|
1 | — | Superun Raceablesuperunraceable.com | 100% of answers | €79.99 | Claim | ||
2 | — | Suunto Racesuuntorace.com | 100% of answers | €299.00 | Claim | ||
3 | — | Pulley Cablepulleycable.com | 100% of answers | €181.51 | Claim | ||
4 | — | H&M IThandmit.com | 100% of answers | €27.99 | Claim | ||
5 | — | TOP TENtopten.com | 100% of answers | €39.99 | Claim | ||
6 | — | Ultimate Wheyultimatewhey.com | 100% of answers | €32.39 | Claim | ||
7 | — | Urban Liftersurbanlifters.com | 100% of answers | €49.99 | Claim | ||
8 | — | Patagonia Women'spatagoniawomens.com | 100% of answers | €50.23 | Claim | ||
9 | — | DF Sport Specialistdfsportspecialist.com | 100% of answers | €269.99 | Claim | ||
10 | — | Risalti Legginsrisaltileggins.com | 100% of answers | €33.28 | Claim | ||
11 | — | Decathlon ITdecathlonit.com | 100% of answers | €899.00 | Claim | ||
12 | — | TCA Superlighttcasuperlight.com | 100% of answers | €14.99 | Claim | ||
13 | — | Feltrinellifeltrinelli.com | 100% of answers | €18.74 | Claim | ||
14 | — | Kettlebellkettlebell.com | 100% of answers | €49.99 | Claim | ||
15 | — | Body Nutritionbodynutrition.com | 100% of answers | €3.39 | Claim | ||
16 | — | AwesomeBooksawesomebooks.com | 100% of answers | €9.01 | Claim | ||
17 | — | WDDEYYDS Spinewddeyydsspine.com | 100% of answers | €247.99 | Claim | ||
18 | — | FisioSupplies ITfisiosuppliesit.com | 100% of answers | €17.09 | Claim | ||
19 | — | Nencini Sport Spanencinisportspa.com | 100% of answers | €29.95 | Claim | ||
20 | — | Conteh Sportscontehsports.com | 100% of answers | €35.95 | Claim |
Observed
The answer is mechanical
20/20
have a product image20/20
publish a machine-readable price13/20
carry a star ratingVerify this yourself — paste into ChatGPT:
Act as a shopper in Italy. I want to buy sports fitness online. Recommend the best independent brands and where to buy — give me a ranked shortlist with the store each is sold at.
Sports Fitness in other countries
Other categories in Italy
Run a sports fitness store in Italy?
See exactly where you stand on this shelf — and what moves you up it.