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  1. xpay

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  4. ActiveCampaign Marketing

ActiveCampaign Marketing

by ActiveCampaign

4.6

(239 reviews)

49/100 · Mixed signalsFrom $19/month. Free trial available.
Best suited for growing stores using email marketing to drive repeat purchases, with budgets starting at $19/month.

Autonomous marketing to transform your store ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 950+ apps, uncover deep performance insights, and optimize your workflows so you win every day. ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 950+ apps, uncover deep performance insights, and optimize your workflows so you win every day. more Send real-time store data directly to ActiveCampaign. Engage customers with automated abandoned cart and post-purchase emails. Personalize email, SMS, and WhatsApp messages with purchase data. Showcase specific product catalogs in your marketing emails. Display product catalogs in marketing emails

Copy from the Shopify App Store listing, unedited.
View on ShopifyCompare the plansSee the scorecard
Who it’s for
Email marketing
What it moves
Top line

conversion rate and average order value

What it costs
From $19/mo

4 tiers

How it’s supported
49/100

Mixed signals · from 240 reviews

What it does

Send real-time store data directly to ActiveCampaign.

Engage customers with automated abandoned cart and post-purchase emails.

Personalize email, SMS, and WhatsApp messages with purchase data.

Showcase specific product catalogs in your marketing emails.

Display product catalogs in marketing emails

Plan fit
What each step up actually buys you

This developer's plans are separated by features, not by how big your store is — so there is no volume that picks a tier for you. Here is what each one adds over the one below it.

Starter
$19/month
You start with

Email Sending 10x contact limit

Multi step Marketing Automation

Site Tracking

CRM

Abandoned Cart

Order Status Triggers

Plus
$59/month
Adds

Starter Features

Product Catalog

Coupons Block

Marketing Revenue Report

Ecommerce Dashboard

Landing Pages

Pro
$89/month
Adds

Plus Features

Email Sending 12x contact limit

Shopify Plus integration

Predictive Sends

Conditional Content

Attribution Conversion Tracking

Enterprise
$159/month
Adds

Pro Features

Email Sending 15x contact limit

Single Sign On

Custom Objects

5 users included

Listed as “From $19/month. Free trial available.”. Plan contents change — confirm on the listing before you install.
Pricing
From $19/month. Free trial available.
Starter

$19/month

Lowest paid plan
Email Sending 10x contact limit
Multi step Marketing Automation
Site Tracking
CRM
Abandoned Cart
Order Status Triggers
Generative AI
SMS
Plus

$59/month

Starter Features
Product Catalog
Coupons Block
Marketing Revenue Report
Ecommerce Dashboard
Landing Pages
Unlimited Automation Actions
Pro

$89/month

Plus Features
Email Sending 12x contact limit
Shopify Plus integration
Predictive Sends
Conditional Content
Attribution Conversion Tracking
Enterprise

$159/month

Pro Features
Email Sending 15x contact limit
Single Sign On
Custom Objects
5 users included
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

49

/ 100
Mixed signals
medium confidence

Scored on 240 merchant reviews we hold for ActiveCampaign Marketing, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Computed from the 240 reviews we hold, with 12-month windows measured to 2026-08. This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2020–2025 · 240 reviews read
Reviews per year
202089 reviews
2021115 reviews
202224 reviews
20238 reviews
20243 reviews
20251 reviews
What merchants say

4.6

239 reviews
5★76%
4★16%
3★3%
2★2%
1★3%
Developer replies
6%
of reviews get an answer
Reviewed at 12m+
30%
had used it a year when they wrote
From 240 reviews read. Typical reviewer had used the app for 7 months. Most merchants review in their first month, so this reflects when people write — not how long they stay.
Recent merchant reviews

The newest 8 of 239. Open one to read it in full, with the developer's reply where there is one.

STAY AWAY FROM ActiveCampaign!!! I was a customer for over 3 years. Let me tell you this is a weak product from a bloated company that does not care about their customers. It is extremely hard to cancel your account and they use all the tricks in the book to take advantage of customers and hide behind fine print policies. This product costs waaaaaaay too much for what they can do. It was ok when there weren't many other options for email but now you are just flushing your $$$ down the drain. I was finally able to cancel and now am just using shopify email which has pretty much all the same features and automation that is FREE. It is ridiculous these guys are still in business. Don't waste your money on ActiveCampaign. It's like climbing on a sinking ship that doesn't have any life rafts.

We have been waiting 4 months for our SMS Registration... 6 customer service later we are left with no choice but to switch our provider back to Klavio. If your company name is a DBA, then this tool is not for you. You will be required to advertise your business as your parent company.

This software is amazing. Since moving over from MailChimp, we have had some Great success. And the CRM is very helpful as well.

I love the shopify and active campaign integration it makes so much easier to market to my customers. And it helps me to track my customer shopping habits. I love it!

We love using ActiveCampaign for our email marketing. The emails are beautiful, and we love the ability to track the effectiveness of our various campaigns. The integration with Shopify is terrific.

Absolutely horrible! The billing page is not working, not allowing us to pay for the plan. As a result blocking our ability to send time-sensitive email to our customers that we entrusted into ActiveCampaign. All we get is "an agent is working on your issue." The issues was reported over a month ago. Nothing was fixed why we were on the free trial. Now, this issue has been reported over 2 hours ago with assurances someone will be in touch via email. Nothing is being done. Stay away from ActiveCampaign!

I used this app to help integrate my store and ActiveCampaign together & was super simple to set up.

The more we use automation, the smarter is our job! Don't work hard anymore, but easier thanks to AC

ActiveCampaign Marketing FAQ

Answered from this app's own listing and its full review record.

Best suited for growing stores using email marketing to drive repeat purchases, with budgets starting at $19/month.

Paid plans start at $19/month, and run to $159/month across 4 published tiers. Prices are as listed on the Shopify App Store and can change — confirm before installing.

ActiveCampaign Marketing's plans are separated by features rather than by store size — none of the tiers is capped on a volume you could state up front. Compare what each step adds over the one below it rather than trying to size yourself into a tier.

On our scorecard ActiveCampaign Marketing rates 49 out of 100 — mixed signals — read from 240 merchant reviews. The developer has published replies to 14 of 240 reviews. The score reflects what the review record shows, nothing more.

239 merchants have reviewed ActiveCampaign Marketing, averaging 4.6 out of 5. We hold the review history from 2020 to 2025, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

4.6 / 5 · 239 reviews


New reviews, last 12 months

0


Developer replies

14 of 240 reviews


Typical reviewer had used it

7 months


Pricing

From $19/month. Free trial available.


On the App Store since

February 24, 2012


Review history held

2020 – 2025

Integrates with
Checkout
Google Ads
Google Sheets
Meta Advertising
Quickbooks
Square
Typeform

Categories
Email marketingSMS marketing
Will AI shoppers find this store?

Apps like this one convert the traffic you already have. Getting recommended by ChatGPT and Perplexity is a separate problem.

Run a free readiness check
Alternatives
Instead of ActiveCampaign Marketing

Same categories, by review volume.

Shopify Flow
4.711,469 reviews

Pop Convert ‑ Pop Ups, Banners
4.98,565 reviews

SendWILL Popup Email Marketing
4.97,467 reviews

Shopify Messaging
4.74,051 reviews

Privy ‑ Email, SMS & Pop Ups
4.53,973 reviews

Omnisend Email Marketing & SMS
4.72,939 reviews
Related reading
Guides covering these apps

Klaviyo vs Mailchimp for AI commerce

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