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  1. xpay

  2. Shopify apps

  3. Email marketing

  4. Attentive: AI‑led Email &SMS

Attentive: AI‑led Email &SMS

by Attentive

4.8

(106 reviews)

70/100 · SolidFree to install. Additional charges may apply.
Best suited for merchants running email and SMS campaigns who work with Gorgias, Loop Returns, LoyaltyLion, Okendo, Rebuy, or Zendesk.

AI-powered mobile email and SMS marketing platform enabling personalization at scale. True 1:1 Personalization: Build cross-channel (SMS, Email, Push and RCS) audiences that update instantly for personalized, high-impact engagement. High-Converting List Growth: Two-tap signups and 30+ signup units, a no-code builder, and seamless 3rd-party analytics integration. Winning Strategy with Experts: Reach audience at scale with expert advice and AI that optimizes send time and personalization and uses smart A/B tests. True 1:1 Personalization: Build cross-channel (SMS, Email, Push and RCS) audiences that update instantly for personalized, high-impact engagement. High-Converting List Growth: Two-tap signups and 30+ signup units, a no-code builder, and seamless 3rd-party analytics integration. Winning Strategy with Experts: Reach audience at scale with expert advice and AI that optimizes send time and personalization and uses smart A/B tests. more Fast List Growth: Patented two-tap units convert traffic into subscribers faster Delivery Optimized: Industry-leading deliverability with above average CTRs Identity: Power segmentation and personalization with rich identity data points Messaging: Drive high CTRs in the customer lifecycle with personalized messages Compliance: In-house TCPA experts & templates ensure your program is compliant

Copy from the Shopify App Store listing, unedited.
View on ShopifyCompare the plansSee the scorecard
Who it’s for
Email marketing
What it moves
Top line

conversion rate and average order value

What it costs
Free to install. Additional charges may apply.
How it’s supported
70/100

Solid · from 106 reviews

What it does

Fast List Growth: Patented two-tap units convert traffic into subscribers faster

Delivery Optimized: Industry-leading deliverability with above average CTRs

Identity: Power segmentation and personalization with rich identity data points

Messaging: Drive high CTRs in the customer lifecycle with personalized messages

Compliance: In-house TCPA experts & templates ensure your program is compliant

Plan fit
One plan, no tiers to choose between

This developer publishes a single plan (Free to install), so plan choice does not arise — the only decision is whether to install it. The listing summarises it as “Free to install. Additional charges may apply.”.

Pricing
Free to install. Additional charges may apply.
Free

Free to install

The listing notes additional charges may apply, so the plan prices above may not be the full monthly cost.
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

70

/ 100
Solid
medium confidence

Scored on 106 merchant reviews we hold for Attentive: AI‑led Email &SMS, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Recent reviews rate above this app's own average
Reviews in the last 12 months average 4.91, 0.22 stars above the lifetime average of 4.70.
Total cost is not knowable up front
1 plan listed, but the listing notes additional charges may apply.
Computed from the 106 reviews we hold, with 12-month windows measured to 2026-08. This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2020–2026 · 106 reviews read
Reviews per year
20201 reviews
202116 reviews
20221 reviews
20231 reviews
202426 reviews
202544 reviews
202617 reviews
What merchants say

4.8

106 reviews
5★90%
4★3%
3★0%
2★3%
1★5%
Developer replies
26%
of reviews get an answer
Reviewed at 12m+
68%
had used it a year when they wrote
From 106 reviews read. Typical reviewer had used the app for 18 months. Most merchants review in their first month, so this reflects when people write — not how long they stay.
Recent merchant reviews

The newest 8 of 106. Open one to read it in full, with the developer's reply where there is one.

We've been using Attentive across our D2C fashion brand and the platform has genuinely transformed how we approach CRM. The segmentation is powerful, the journey builder is intuitive, and the native integration with Shopify (and Meta, for audience syncing) means everything just works without endless workarounds. But honestly, what sets Attentive apart isn't just the tech, it's the people. Our account team has been incredibly responsive, proactive, and invested in our growth. They take the time to understand the business, suggest strategies we hadn't considered, and treat us like a true partner rather than just another account. That's rare. The reporting is solid, deliverability has been excellent, and the platform scales well as our sends and audiences grow. Every major moment we've run through Attentive has performed beyond expectation. If you're a Shopify brand serious about email and SMS, this is the platform. Five stars, no hesitation.

We switched to Attentive this year for SMS (and most recently email) and we couldn't recommend them higher. They have been so supportive in our goals, the platform is easy to use and even in the past 30 days we have seen a +113% uplift in text revenue. A special thank you to both Maya and Dom.

We've been using Attentive for around a year now, starting with SMS, then moving our emails over too. It's super user-friendly, and any issues we have faced have been quickly resolved thanks to our account manager and the White Glove support team. Our account manager Maya always goes above and beyond, providing excellent recommendations and support to grow our channels. We've seen great results and couldn’t recommend Attentive more!

We use Attentive for newsletters and journeys across both of our brands, and we couldn’t recommend them more. The platform is really easy to use, understand, and navigate, which makes managing campaigns and automations straightforward. Performance has been strong, and we’ve seen great results from our SMS activity. Our account manager, Maya, has been especially helpful. Overall, it’s been a very positive experience, and Attentive has become an important part of our marketing strategy.

We have been with Attentive for SMS for nearly 2 years and couldn't recommend them enough whether you are looking to launch an SMS channel or optimise your existing one. The support is excellent, and having regular catch ups with our CSM is really helpful (especially as a team of one!). The platform is also very easy to use.

We’ve had a really positive experience with Attentive for building and running our SMS channel. The platform is so easy to use, and we've seen huge growth since onboarding. Our CSM, Rohanne, is always on hand to help with any new tech set ups, questions we have, or suggestions of ideas that always align with our brand TOV. Very excited to see what we can do next with Attentive!

We launched SMS with Attentive in June 2022 and have enjoyed growing our SMS offering as the platform has also developed and improved over the years. The CSM team are very supportive and have helped us optimise and grow our programme. Their support team, Whiteglove is also amazing, they reply promptly and with great technical understanding! Overall, a great platform to use!

The platform is intuitive and easy to navigate. We’ve received excellent support and performance has been great. Our account manager Maya has been particularly helpful- she provides great recommendations, is highly reliable, and is knowledgeable. Overall, it has been a very positive experience so far!

Attentive: AI‑led Email &SMS FAQ

Answered from this app's own listing and its full review record.

Best suited for merchants running email and SMS campaigns who work with Gorgias, Loop Returns, LoyaltyLion, Okendo, Rebuy, or Zendesk.

The Shopify App Store lists this app as “Free to install. Additional charges may apply.”. It does not publish plain monthly prices we can compute against.

On our scorecard Attentive: AI‑led Email &SMS rates 70 out of 100 — solid — read from 106 merchant reviews. The developer has published replies to 28 of 106 reviews. The score reflects what the review record shows, nothing more.

106 merchants have reviewed Attentive: AI‑led Email &SMS, averaging 4.8 out of 5. We hold the review history from 2020 to 2026, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

4.8 / 5 · 106 reviews


Rating, last 12 months

4.91 from 58 reviews


New reviews, last 12 months

58


Developer replies

28 of 106 reviews


Typical reviewer had used it

18 months


Pricing

Free to install. Additional charges may apply.


On the App Store since

July 2, 2020


Review history held

2020 – 2026

Integrates with
Checkout
Gorgias
Loop Returns
LoyaltyLion
Okendo
Rebuy
Zendesk

Categories
Email marketingSMS marketing
Will AI shoppers find this store?

Apps like this one convert the traffic you already have. Getting recommended by ChatGPT and Perplexity is a separate problem.

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