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  1. xpay

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  4. OptinMonster Email Popups

OptinMonster Email Popups

by OptinMonster

2.4

(15 reviews)

49/100 · Mixed signals$49/month. Free trial available.
Best suited for stores wanting to capture emails through popups and connect to platforms like Mailchimp, Klaviyo, or HubSpot.

OptinMonster turns traffic into sales, one pop-up at a time, with personalized onsite retargeting. OptinMonster is a lead generation and targeting platform used to grow email lists, generate leads and improve sales without needing a coder or designer. With OptinMonster, you can add segmented subscribers to your email list, reduce abandoning visitors, redirect visitors to higher converting pages, make time sensitive offers and upsells or cross sells, grow your social media following, generate more sales qualified leads, reduce bounce rates and more. So many possibilities with just one tool! OptinMonster is a lead generation and targeting platform used to grow email lists, generate leads and improve sales without needing a coder or designer. With OptinMonster, you can add segmented subscribers to your email list, reduce abandoning visitors, redirect visitors to higher converting pages, make time sensitive offers and upsells or cross sells, grow your social media following, generate more sales qualified leads, reduce bounce rates and more. So many possibilities with just one tool! more Reduce cart abandonment and persuade users to buy with Exit Intent Popups Show targeted offers based on items in cart, cart value, past purchases & more Grow your email list with 400+ tested and proven popup templates Increase conversions with countdown timers, content locking, advanced targeting Create upsell, downsell and cross-sell campaigns with precise targeting

Copy from the Shopify App Store listing, unedited.
View on ShopifyCompare the plansSee the scorecard
Who it’s for
Email marketing
What it moves
Top line

conversion rate and average order value

What it costs
From $49/mo

1 tier

How it’s supported
49/100

Mixed signals · from 15 reviews

What it does

Reduce cart abandonment and persuade users to buy with Exit Intent Popups

Show targeted offers based on items in cart, cart value, past purchases & more

Grow your email list with 400+ tested and proven popup templates

Increase conversions with countdown timers, content locking, advanced targeting

Create upsell, downsell and cross-sell campaigns with precise targeting

Plan fit
One plan, no tiers to choose between

This developer publishes a single plan ($49/month), so plan choice does not arise — the only decision is whether to install it. The listing summarises it as “$49/month. Free trial available.”.

Pricing
$49/month. Free trial available.
Growth Plan

$49/month

Lowest paid plan
Unlimited exit & email popups
400+ pre-made templates
30+ ESPs & CRMs
A/B testing
All targeting/triggers
All optin types
Priority support
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

49

/ 100
Mixed signals
low confidence

Scored on 15 merchant reviews we hold for OptinMonster Email Popups, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Computed from the 15 reviews we hold, with 12-month windows measured to 2026-08. This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2019–2026 · 15 reviews read
Reviews per year
20195 reviews
20202 reviews
20211 reviews
20222 reviews
20232 reviews
20241 reviews
20251 reviews
20261 reviews
What merchants say

2.4

15 reviews
5★60%
4★0%
3★0%
2★0%
1★40%
Developer replies
73%
of reviews get an answer
Reviewed at 12m+
43%
had used it a year when they wrote
From 15 reviews read. Typical reviewer had used the app for 8 months. Most merchants review in their first month, so this reflects when people write — not how long they stay.
Recent merchant reviews

The newest 8 of 15. Open one to read it in full, with the developer's reply where there is one.

Warning to others. It is easy to make a pop up however there is no support if you can't link it to your mailchimp or Klaviyo. There is a link to open a support ticket however when you want to click send it does not send. When they claim they have human support mon-Fri 9am to 5pm that is not true. There is no chat - they make it look like a chat box however it is not.

Developer repliedHello! I'm so very sorry for the frustration you've experienced, that certainly is not our goal! OptinMonster does integrate with Mailchimp and Klaviyo, we have guides for those here: https://optinmonster.com/docs/connect-optinmonster-mailchimp/ https://optinmonster.com/docs/connect-optinmonster-with-klaviyo/ You can submit a support ticket anytime through your account here: https://app.optinmonster.com/account/support/ Depending on your subscription plan we do have Live Chat support available Monday-Friday as agents are available. You can open a Live Chat ticket when logged into your OptinMonster account. Or reach out through our contact page submit our standard contact form by selecting the "Share Your Question" button: https://optinmonster.com/contact-us/ We'd love to assist with any issues! Show more

My request was handled in a speedy manner. The item I was inquiring about is not presently a feature of Optin Monster, so the agent has added it to their new feature requests. Good to know!

Developer repliedThank you so much for your thoughtful, 5-star review! We’re thrilled to hear that your request was handled swiftly and efficiently. Customer feedback like yours is invaluable to us, and we’re glad to know that our support team has added your feature request to our list. Thank you for helping us improve Optin Monster! Show more

2 things: (1) Prior to switching over to this we used Klaviyo popup. It’s a bunch of clutter and too complicated to make it properly fit our website on desktop and mobile. Far too complicated and our conversion rate was very close to zero %. (2) switched over to this service and the interface is much easier to use and we’re seeing 1% conversion to sign ups now and it easily converts to Klaviyo. Also the price is very reasonable (pro tip, reach out to them and ask if they can send you the link to monthly pricing). (3) after signing up, I’d say it’s probably one of the most thorough customer service teams I’ve ever encountered. I received multiple follow ups on the issue I had reached out to them about and they continued to follow up with me (I got distracted) and communicated what they would do to help me resolve the situation had I not gotten back to them. I actually received a follow up from someone on the team, asking me to get back to someone else on the team that had asked me a question about something that would help me. Typically when you reach out to customer service they are interrupt-driven and this wasn’t the case. I was pleasantly surprised. 5 stars.

Developer repliedThank you for sharing your experience with us! We are delighted to hear that you found our service easy to use and effective in increasing your sign-up conversions. We understand how important it is to have a user-friendly interface that can seamlessly integrate with other tools, like Klaviyo, and we're glad that we were able to meet your expectations. We also appreciate your feedback on our customer service team. Our team is committed to providing thorough and attentive support to our users, and we're happy to hear that we were able to resolve your issue in a timely and effective manner. We strive to create a positive experience for all of our users, and your feedback motivates us to continue improving our service. Thank you for choosing our service, and please don't hesitate to reach out to us if you need further assistance or have any feedback to share. We're always here to help! Show more

We've found that OptinMonster is good for custom banners, and very easy to use for both technical and non-technical employees.

Developer repliedThank you for sharing these kind words! We’re so glad you’re enjoying OptinMonster and finding it so easy to use 🙂. We’re grateful to have the opportunity to grow with you and look forward to continuing to help you in every way we can! Show more

Love this little app. Customer support is great too. I think it also has some other great features besides exit intent. Thank you!

We have used this app to collect e-mails and boost sales in exchange for said e-mails! It's been a great process and very simple. Thank you!!

Developer repliedI really appreciate the review and vote of confidence for the team - thank you!!! - Thomas Show more

I use this app to create email list popups, notifications, and slide-ins for related products. I find it easy to use and the app was easy to install too.

Developer repliedThanks so much for the kind review! :-) - Thomas Show more

The application does not work. Customer service can't find a solution. I want to get a refund because it doesn't work but they refuse because the 15 days have passed. But paying for something that doesn't work must be refunded.

OptinMonster Email Popups FAQ

Answered from this app's own listing and its full review record.

Best suited for stores wanting to capture emails through popups and connect to platforms like Mailchimp, Klaviyo, or HubSpot.

Paid plans start at $49/month across 1 published tier. Prices are as listed on the Shopify App Store and can change — confirm before installing.

On our scorecard OptinMonster Email Popups rates 49 out of 100 — mixed signals — read from 15 merchant reviews. The developer has published replies to 11 of 15 reviews. The score reflects what the review record shows, nothing more.

15 merchants have reviewed OptinMonster Email Popups, averaging 2.4 out of 5. We hold the review history from 2019 to 2026, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

2.4 / 5 · 15 reviews


New reviews, last 12 months

1


Developer replies

11 of 15 reviews


Typical reviewer had used it

8 months


Pricing

$49/month. Free trial available.


On the App Store since

November 27, 2017


Review history held

2019 – 2026

Integrates with
ConvertKit
Drip
HubSpot
Infusionsoft
Klaviyo
Mailchimp

Categories
Email marketingPop-ups
Will AI shoppers find this store?

Apps like this one convert the traffic you already have. Getting recommended by ChatGPT and Perplexity is a separate problem.

Run a free readiness check
Alternatives
Instead of OptinMonster Email Popups

Same categories, by review volume.

Shopify Flow
4.711,469 reviews

Pop Convert ‑ Pop Ups, Banners
4.98,565 reviews

SendWILL Popup Email Marketing
4.97,467 reviews

Shopify Messaging
4.74,051 reviews

Privy ‑ Email, SMS & Pop Ups
4.53,973 reviews

Omnisend Email Marketing & SMS
4.72,939 reviews
Related reading
Guides covering these apps

Klaviyo vs Mailchimp for AI commerce

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